SEPHORA
Job Details
Job ID:
276766
Location Name:
FSC REMOTE SF/NY/DC -173 (USA_0173)
Address:
FSC, Remote, CA 94105, United States (US)
Job Type:
Full Time
Position Type:
Regular
Job Function:
Marketing
Remote Eligible:
Yes
Company Overview At Sephora we inspire our customers, empower our teams, and help them become the best versions of themselves. We create an environment where people are valued, and differences are celebrated. Every day, our teams across the world bring to life our purpose: to expand the way the world sees beauty by empowering the Extra Ordinary in each of us. We are united by a common goal – to reimagine the future of beauty.
The Opportunity Sephora’s dynamic Retention Marketing team plays a key role in shaping how we connect with millions of beauty lovers across the US. We are the mastermind behind Sephora’s owned-outbound channels – email, app push notifications, SMS, and direct mail – crafting campaigns that drive significant omni‑channel sales and build lasting loyalty.
Responsibilities
Work with SMM to define email strategies, ideate optimizations, and own key projects to drive channel performance strategically and proactively.
Oversee CRM, Merchandising, Loyalty/Promotions programs to deliver channel revenue goals while collaborating with cross‑functional teams for a personalized, seamless client experience.
Lead development of testing strategy and roadmap with focus on A/B, holdout and multivariate tests to optimize campaign performance and identify key drivers of client engagement & program growth.
Own results and insights development across all KPIs, translate data into actionable insights and recommendations to improve campaign effectiveness.
Keep a strong pulse on email & industry trends and innovation through competitive marketplace analysis.
Share email best practices and insights based on performance and trends to internal and external partners to grow channel performance.
Lead development and technical execution of automated triggers, multi‑touch journeys and cross‑functional campaigns leveraging deep knowledge of existing data flows and client attributes.
Execute activation strategies across automation platforms (e.g., product recommendation engines, personalization & testing vendors), data integrations and tools/capabilities.
Own end‑to‑end email campaign management including development, execution, campaign health and delivery of in‑depth results and insights.
Develop and coach one direct report (Assistant Marketing Manager) by providing guidance on crafting campaign strategies, ensuring flawless execution, and conducting in‑depth performance analysis.
Work with SMM to manage vendor relationships, optimize their contributions, impact their roadmaps, and ensure strategic services meet current and future program needs.
Proactively monitor audience strategy and campaign health through continuous evaluation, leveraging deep understanding of campaign logic, data structures, APIs and platform capabilities.
Drive resolution for technical and escalated issues with front‑end tools, platforms, 3rd‑party vendors, and campaign health & deliverability.
Stay informed on emerging trends, email marketing best practices, and evolving vendor capabilities to drive innovative strategies and maintain current campaign effectiveness.
Qualifications
4+ years of experience in email and digital marketing, retail preferred.
Proven understanding of email marketing principles, with 3+ years of experience in segmentation and personalization.
Bachelor’s Degree.
Competencies and Skills
Strong business acumen, particularly with how Retention Marketing and Email drive sales, engagement, and lifetime value.
Ability to prioritize, work cooperatively, collaborate with cross‑functional teams, and thrive in a fast‑paced environment.
Ability to extract quantitative and qualitative insights to improve campaigns and develop a data‑driven center of excellence.
Proven initiative, flexibility, and ability to excel in high‑volume, deadline‑driven environments.
Superior organizational and problem‑solving skills. Ability to draw conclusions and act based on data.
Ability to balance client experience, business needs, and resources with exceptional attention to detail.
Outstanding interpersonal skills; ability to develop and maintain effective relationships with business partners at all levels.
Excellent written, verbal and presentation skills with high proficiency in Microsoft applications (PowerPoint, Word, Excel).
Compensation The annual base salary range for this position is $96,390.00 – $128,250.00. The actual base salary offered will depend on qualifications, experience, and location.
Individuals in this position may also be eligible to earn bonuses.
Benefits Sephora offers a generous benefits package to full‑time employees, which includes comprehensive health, dental, and vision plans; a superior 401(k) plan; various paid time off programs; employee discount/perks; life insurance; disability insurance; flexible spending accounts; and an employee referral bonus program.
Equal Opportunity Sephora is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, ancestry, citizenship, gender, gender identity, sexual orientation, age, marital status, military/veteran status, or disability status. Sephora is committed to providing reasonable accommodation to applicants with physical and mental disabilities. Sephora will consider all qualified applicants with criminal histories in a manner consistent with applicable law.
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276766
Location Name:
FSC REMOTE SF/NY/DC -173 (USA_0173)
Address:
FSC, Remote, CA 94105, United States (US)
Job Type:
Full Time
Position Type:
Regular
Job Function:
Marketing
Remote Eligible:
Yes
Company Overview At Sephora we inspire our customers, empower our teams, and help them become the best versions of themselves. We create an environment where people are valued, and differences are celebrated. Every day, our teams across the world bring to life our purpose: to expand the way the world sees beauty by empowering the Extra Ordinary in each of us. We are united by a common goal – to reimagine the future of beauty.
The Opportunity Sephora’s dynamic Retention Marketing team plays a key role in shaping how we connect with millions of beauty lovers across the US. We are the mastermind behind Sephora’s owned-outbound channels – email, app push notifications, SMS, and direct mail – crafting campaigns that drive significant omni‑channel sales and build lasting loyalty.
Responsibilities
Work with SMM to define email strategies, ideate optimizations, and own key projects to drive channel performance strategically and proactively.
Oversee CRM, Merchandising, Loyalty/Promotions programs to deliver channel revenue goals while collaborating with cross‑functional teams for a personalized, seamless client experience.
Lead development of testing strategy and roadmap with focus on A/B, holdout and multivariate tests to optimize campaign performance and identify key drivers of client engagement & program growth.
Own results and insights development across all KPIs, translate data into actionable insights and recommendations to improve campaign effectiveness.
Keep a strong pulse on email & industry trends and innovation through competitive marketplace analysis.
Share email best practices and insights based on performance and trends to internal and external partners to grow channel performance.
Lead development and technical execution of automated triggers, multi‑touch journeys and cross‑functional campaigns leveraging deep knowledge of existing data flows and client attributes.
Execute activation strategies across automation platforms (e.g., product recommendation engines, personalization & testing vendors), data integrations and tools/capabilities.
Own end‑to‑end email campaign management including development, execution, campaign health and delivery of in‑depth results and insights.
Develop and coach one direct report (Assistant Marketing Manager) by providing guidance on crafting campaign strategies, ensuring flawless execution, and conducting in‑depth performance analysis.
Work with SMM to manage vendor relationships, optimize their contributions, impact their roadmaps, and ensure strategic services meet current and future program needs.
Proactively monitor audience strategy and campaign health through continuous evaluation, leveraging deep understanding of campaign logic, data structures, APIs and platform capabilities.
Drive resolution for technical and escalated issues with front‑end tools, platforms, 3rd‑party vendors, and campaign health & deliverability.
Stay informed on emerging trends, email marketing best practices, and evolving vendor capabilities to drive innovative strategies and maintain current campaign effectiveness.
Qualifications
4+ years of experience in email and digital marketing, retail preferred.
Proven understanding of email marketing principles, with 3+ years of experience in segmentation and personalization.
Bachelor’s Degree.
Competencies and Skills
Strong business acumen, particularly with how Retention Marketing and Email drive sales, engagement, and lifetime value.
Ability to prioritize, work cooperatively, collaborate with cross‑functional teams, and thrive in a fast‑paced environment.
Ability to extract quantitative and qualitative insights to improve campaigns and develop a data‑driven center of excellence.
Proven initiative, flexibility, and ability to excel in high‑volume, deadline‑driven environments.
Superior organizational and problem‑solving skills. Ability to draw conclusions and act based on data.
Ability to balance client experience, business needs, and resources with exceptional attention to detail.
Outstanding interpersonal skills; ability to develop and maintain effective relationships with business partners at all levels.
Excellent written, verbal and presentation skills with high proficiency in Microsoft applications (PowerPoint, Word, Excel).
Compensation The annual base salary range for this position is $96,390.00 – $128,250.00. The actual base salary offered will depend on qualifications, experience, and location.
Individuals in this position may also be eligible to earn bonuses.
Benefits Sephora offers a generous benefits package to full‑time employees, which includes comprehensive health, dental, and vision plans; a superior 401(k) plan; various paid time off programs; employee discount/perks; life insurance; disability insurance; flexible spending accounts; and an employee referral bonus program.
Equal Opportunity Sephora is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, ancestry, citizenship, gender, gender identity, sexual orientation, age, marital status, military/veteran status, or disability status. Sephora is committed to providing reasonable accommodation to applicants with physical and mental disabilities. Sephora will consider all qualified applicants with criminal histories in a manner consistent with applicable law.
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