PlayStation
Brand Manager, Games Marketing - Mobile - Contract
PlayStation, Myrtle Point, Oregon, United States, 97458
Employer Industry:
Video Game Entertainment
Why consider this job opportunity
Opportunity to work with a leading global brand in the gaming industry
Role offers remote flexibility for candidates in CA, WA, and BC
Chance to drive impactful marketing strategies for first‑party and partner mobile titles
Collaborative environment with cross‑functional teams and external partners
Opportunity for career advancement within a renowned entertainment company
What to Expect (Job Responsibilities)
Lead the development and stewardship of brand identity through integrated marketing campaigns
Establish KPIs and leverage data‑driven insights to optimize marketing strategies
Collaborate with various teams to connect user acquisition strategies with in‑game activations
Maintain clear documentation and workflows for campaign consistency
Manage day‑to‑day marketing relationships with internal and external stakeholders
What is Required (Qualifications)
6+ years of experience in mobile go‑to‑market strategy, including brand and product marketing
Proven track record in user acquisition for gaming with improvements in key performance metrics
Background in brand management for AAA game IP or major entertainment brands
Strong analytical skills to translate data into actionable insights
Demonstrated creative thinking in campaign development and performance tracking
How to Stand Out (Preferred Qualifications)
Extensive experience managing multi‑million‑dollar budgets for marketing campaigns
Experience building testing processes and performance analysis systems
"We prioritize candidate privacy and champion equal‑opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately. We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top‑tier employer."
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Video Game Entertainment
Why consider this job opportunity
Opportunity to work with a leading global brand in the gaming industry
Role offers remote flexibility for candidates in CA, WA, and BC
Chance to drive impactful marketing strategies for first‑party and partner mobile titles
Collaborative environment with cross‑functional teams and external partners
Opportunity for career advancement within a renowned entertainment company
What to Expect (Job Responsibilities)
Lead the development and stewardship of brand identity through integrated marketing campaigns
Establish KPIs and leverage data‑driven insights to optimize marketing strategies
Collaborate with various teams to connect user acquisition strategies with in‑game activations
Maintain clear documentation and workflows for campaign consistency
Manage day‑to‑day marketing relationships with internal and external stakeholders
What is Required (Qualifications)
6+ years of experience in mobile go‑to‑market strategy, including brand and product marketing
Proven track record in user acquisition for gaming with improvements in key performance metrics
Background in brand management for AAA game IP or major entertainment brands
Strong analytical skills to translate data into actionable insights
Demonstrated creative thinking in campaign development and performance tracking
How to Stand Out (Preferred Qualifications)
Extensive experience managing multi‑million‑dollar budgets for marketing campaigns
Experience building testing processes and performance analysis systems
"We prioritize candidate privacy and champion equal‑opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately. We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top‑tier employer."
#J-18808-Ljbffr