Lease Up and Marketing Coordinator

LEASE UP & MARKETING COORDINATOR, PROPERTY MANAGEMENT

Pay range: $36.00/hr - $41.00/hr

Responsibilities

• Assist Senior Management Team and support departments in coordinating all set up requirements associated with integrating new communities into the portfolio.
• Assist in the creation of operating expense assumptions for pre?development activities.
• Utilize internal data, including review of traffic, conversions and rental rates, to identify opportunities for improved rent growth, occupancy and performance.
• Shop and provide recommendations to improve marketing activity, review occupancy status and maximize rent schedules.
• Work with Training Department to develop and execute new Sales Training Program for property management team members to ensure productivity of market?rate communities proactively and on an as?needed basis.
• Create and implement sales recognition and incentive programs, provide continuous oversight on program as needed.
• Order and evaluate shopping reports by outside competitive shop companies to identify areas of opportunity for community level teams.
• Have a solid knowledge of surrounding competition; build relationships and encourage the sharing of information with market competition.
• Provide support to the VP Management Team for market knowledge and identification of revenue opportunities.
• Assist in the planning and coordination of Ground Breaking and Grand Opening events.
• Conduct training sessions on market conditions with sales teams.
• Work with Account Executives to build relationships with employers of business in the immediate area, driving additional business to the region.
• Ensure highest level of customer experience by providing recommendations to management team in resolving resident relations and customer service issues.
• Complete required investor sales reports.
• Performs other related duties as required and assigned.
• Assist in designing print and digital marketing materials, including flyers, banners, social posts, e?blasts, and event collateral.
• Assist in coordinating vendors for signage design, production, and installation.
• Coordinate photography and videography sessions, ensuring organized storage and consistent visual standards.
• Assist in maintaining and updating property listings across ILS platforms (Apartments.com, Zillow, AffordableHousing.com, etc.).
• Coordinate updates to property websites, including content, photography, and SEO enhancements.
• Assist in planning and posting social media content (Facebook, Instagram, TikTok) while tracking engagement and reach.
• Coordinate creation and scheduling of e?blasts and digital campaigns to promote lease?ups, specials, and events.
• Assist in conducting market and competitor surveys to identify pricing, concession, and marketing trends.
• Coordinate collection and analysis of marketing performance metrics, including lead sources and conversion data.
• Assist in managing interest lists and follow?up communication with prospective residents.
• Coordinate marketing efforts and vendor partnerships to support new lease?up launches.
• Assist in maintaining project tracking tools (Airtable, Teams, or SharePoint) for campaign status and team visibility.
• Coordinate updates within HubSpot and Yardi Site Manager for property information, pricing, and availability.
• Assist in identifying advertising sources and outreach opportunities to maximize exposure.
• Coordinate communication and alignment with the Marketing Department to ensure consistent brand messaging.

Compensation

$36.00 $41.00 per hour plus an annual bonus based on experience.

Required Skills, Qualifications and Abilities

• High School Diploma required; Bachelors degree preferred or related job experience.
• A minimum of 3 years experience in Market?Rate Property Management.
• A minimum of 3 years experience in lease ups.
• Problem?solving: able to identify and resolve problems in a timely manner.
• Customer service: respond promptly to resident/customer needs.
• Oral communication: speak clearly and professionally in positive and negative situations.
• Written communication: writes clearly and informatively.
• Teamwork: gives and welcomes feedback.
• Sales: self?starter and results driven.
• Organizational support: follows company policies and procedures; completes administrative tasks correctly and on time; supports organization goals and values.

USA Properties Fund, Inc. is an Equal Opportunity Employer and a drug?free workplace.