Epignosis
Overview
At Epignosis, we build workplace learning software that enables more than 70,000 teams worldwide to offer training to millions of people. Our portfolio includes TalentLMS, eFront, TalentCards, and TalentHR. We aim to be world’s #1 in eLearning solutions and continue to grow as a leading SaaS company from Greece. We are on a mission to democratize training by developing simple, accessible, and affordable software. We count 12,000+ companies as customers and more than 11 million users logging in to use our platforms. Responsibilities
Design, build, and launch email campaigns, nurture sequences, and triggered programs in Marketo. Execute A/B testing and personalization strategies (subject lines, dynamic content, segmentation). Monitor and improve email deliverability, engagement, and compliance (GDPR, CAN-SPAM). Manage and optimize the marketing database, ensuring data accuracy, effective segmentation, deduplication, and overall quality. Track, analyze, and share insights on email performance metrics, campaign conversion and attribution, turning data into actionable recommendations. Administer the marketing technology stack (Marketo, Mailchimp, Intercom, etc.) to ensure reliable day-to-day operations. Document processes, workflows, and campaign guidelines to ensure consistency, scalability, and knowledge-sharing across the team. Gather qualitative feedback from Sales, Customer Success, and Marketing stakeholders to improve processes, campaign effectiveness, and conversion rates. Qualifications
Bachelor's degree in Marketing or Business. 2+ years of experience in marketing automation (Marketo preferred), ideally within a B2B software environment. Solid understanding of email marketing best practices (deliverability, A/B testing, personalization). Experience with B2B lead nurturing and funnel optimization. Strong analytical skills with the ability to translate campaign performance data into actionable improvements, leveraging Excel for reporting, segmentation, and data analysis. Strong organizational skills, attention to detail, and ability to collaborate cross-functionally. Proficiency in English (written and verbal). Nice to Have
Experience with HTML/CSS for email templates. Familiarity with deliverability monitoring tools and best practices. Experience with CRM integrations (Salesforce, or equivalent). What We Offer
Competitive compensation packages
– because great work deserves great rewards. Inclusive parental benefits
– support for every kind of family, no matter your path to parenthood. Private health insurance plan
– your well-being matters to us, on and off the clock. Meal allowance
– fuel your day, your way. Complimentary meals at the office
– daily breakfast spreads and lunch catered three times a week. Yes, we’re serious! Access to our in-house blood bank
– giving back is in our blood (literally). Professional development initiatives
– we’re not just creating LMSs for others, we’re also learners ourselves! Gorgeous office space
– work where you thrive, whether that’s in our beautiful HQ. A vibrant working environment
– surrounded by brilliant, quirky, passionate minds.
#J-18808-Ljbffr
At Epignosis, we build workplace learning software that enables more than 70,000 teams worldwide to offer training to millions of people. Our portfolio includes TalentLMS, eFront, TalentCards, and TalentHR. We aim to be world’s #1 in eLearning solutions and continue to grow as a leading SaaS company from Greece. We are on a mission to democratize training by developing simple, accessible, and affordable software. We count 12,000+ companies as customers and more than 11 million users logging in to use our platforms. Responsibilities
Design, build, and launch email campaigns, nurture sequences, and triggered programs in Marketo. Execute A/B testing and personalization strategies (subject lines, dynamic content, segmentation). Monitor and improve email deliverability, engagement, and compliance (GDPR, CAN-SPAM). Manage and optimize the marketing database, ensuring data accuracy, effective segmentation, deduplication, and overall quality. Track, analyze, and share insights on email performance metrics, campaign conversion and attribution, turning data into actionable recommendations. Administer the marketing technology stack (Marketo, Mailchimp, Intercom, etc.) to ensure reliable day-to-day operations. Document processes, workflows, and campaign guidelines to ensure consistency, scalability, and knowledge-sharing across the team. Gather qualitative feedback from Sales, Customer Success, and Marketing stakeholders to improve processes, campaign effectiveness, and conversion rates. Qualifications
Bachelor's degree in Marketing or Business. 2+ years of experience in marketing automation (Marketo preferred), ideally within a B2B software environment. Solid understanding of email marketing best practices (deliverability, A/B testing, personalization). Experience with B2B lead nurturing and funnel optimization. Strong analytical skills with the ability to translate campaign performance data into actionable improvements, leveraging Excel for reporting, segmentation, and data analysis. Strong organizational skills, attention to detail, and ability to collaborate cross-functionally. Proficiency in English (written and verbal). Nice to Have
Experience with HTML/CSS for email templates. Familiarity with deliverability monitoring tools and best practices. Experience with CRM integrations (Salesforce, or equivalent). What We Offer
Competitive compensation packages
– because great work deserves great rewards. Inclusive parental benefits
– support for every kind of family, no matter your path to parenthood. Private health insurance plan
– your well-being matters to us, on and off the clock. Meal allowance
– fuel your day, your way. Complimentary meals at the office
– daily breakfast spreads and lunch catered three times a week. Yes, we’re serious! Access to our in-house blood bank
– giving back is in our blood (literally). Professional development initiatives
– we’re not just creating LMSs for others, we’re also learners ourselves! Gorgeous office space
– work where you thrive, whether that’s in our beautiful HQ. A vibrant working environment
– surrounded by brilliant, quirky, passionate minds.
#J-18808-Ljbffr