Forvis Mazars US
Marketing Manager
As we continue to expand our national footprint and the global reach of Forvis Mazars, we’re seeking a Marketing Manager to drive strategy and execution for the Risk Advisory 2 Practice Unit. This unit includes service lines such as IT Risk & Compliance, Cybersecurity, Loan Review, SOC & HITRUST, Forensics, Valuation, Analytics, and ProBank Education Services, serving both middle market companies and large global organizations.
Responsibilities
Plan and manage the development and execution of integrated marketing campaigns for the practice unit, including print, digital, and social media tactical elements.
Manage, curate, and plan the distribution of thought leadership (content marketing).
Lead and build a high‑performing team; serve as a servant leader with excellent coaching skills.
Produce webinars targeted at clients and prospects, analyze attendee reports, distribute results, and monitor follow‑up activities.
Plan and execute firm participation in industry trade shows and conferences, including sponsorship negotiation, onsite event planning, booth logistics, follow‑up activities, and ROI scorecard.
Build relationships with and support marketing priorities of Service Line Leaders.
Implement digital marketing best practices, building omni‑channel campaigns across CRM, marketing automation, SEO, PPC, Google and LinkedIn ads, video, and social media.
Provide input and insight into large, complex sales pursuits and written proposals.
Conduct business intelligence research and build target pursuit lists.
Coordinate with web developers to keep firm’s website content current and maximize search engine visibility.
Implement the firm’s brand across all audiences.
Perform various other marketing duties as assigned.
Minimum Qualifications
Bachelor’s degree in English, Marketing, Communications, Business, or a related field.
5+ years of experience in marketing communications or content development.
Experience in a professional services or public accounting firm.
Proficient in Microsoft Office Suite.
Experience leveraging AI tools such as ChatGPT and Microsoft Copilot for content creation, data analysis, and process automation.
Preferred Qualifications
Prior experience in people management, including leading teams or direct reports.
Location: Greater Tampa Bay Area
Salary range: $100,000 – $130,000
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Responsibilities
Plan and manage the development and execution of integrated marketing campaigns for the practice unit, including print, digital, and social media tactical elements.
Manage, curate, and plan the distribution of thought leadership (content marketing).
Lead and build a high‑performing team; serve as a servant leader with excellent coaching skills.
Produce webinars targeted at clients and prospects, analyze attendee reports, distribute results, and monitor follow‑up activities.
Plan and execute firm participation in industry trade shows and conferences, including sponsorship negotiation, onsite event planning, booth logistics, follow‑up activities, and ROI scorecard.
Build relationships with and support marketing priorities of Service Line Leaders.
Implement digital marketing best practices, building omni‑channel campaigns across CRM, marketing automation, SEO, PPC, Google and LinkedIn ads, video, and social media.
Provide input and insight into large, complex sales pursuits and written proposals.
Conduct business intelligence research and build target pursuit lists.
Coordinate with web developers to keep firm’s website content current and maximize search engine visibility.
Implement the firm’s brand across all audiences.
Perform various other marketing duties as assigned.
Minimum Qualifications
Bachelor’s degree in English, Marketing, Communications, Business, or a related field.
5+ years of experience in marketing communications or content development.
Experience in a professional services or public accounting firm.
Proficient in Microsoft Office Suite.
Experience leveraging AI tools such as ChatGPT and Microsoft Copilot for content creation, data analysis, and process automation.
Preferred Qualifications
Prior experience in people management, including leading teams or direct reports.
Location: Greater Tampa Bay Area
Salary range: $100,000 – $130,000
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