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Softr

Social Media Manager (Remote)

Softr, New Bremen, Ohio, United States

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Social Media Manager (Remote) – Softr Softr is the most intuitive no‑code AI‑powered platform for building business apps such as internal tools and client portals, powered by your data (Softr Databases, Airtable, Hubspot, SQL, etc).

If you’re interested in being on the cutting edge of technology and advancing your career at a fast‑growing, lean, impact‑driven company, read on.

Our mission is to empower billions of knowledge workers to create their own software, for their work and life.

Since our launch in 2021, over 1 million+ teams have built client portals, employee intranets, project management tools, dashboards, CRMs, inventory management systems and other custom business apps on Softr. Global innovators like Google, Make, Clay, Hulk, MIT and thousands of SMBs worldwide leverage Softr to build apps that solve mission‑critical workflows in record time.

We’re a fully remote, distributed and diverse team of curious, ambitious, hungry and humble individuals.

Responsibilities

Own our social strategy:

Plan, create, and publish content across LinkedIn and X, and explore other key channels to grow reach, engagement, and brand awareness.

Lead creative storytelling:

Turn GTM launches, customer stories, and product updates into narrative‑driven posts and campaigns that stand out in the no‑code / SaaS space.

Engage and create conversation:

Be an active voice in our social channels—respond to comments, jump into relevant industry discussions, and find ways to connect with users, builders, and partners authentically.

Support branded creator campaigns:

Work alongside our Influencer Manager to collaborate with creators and influencers to expand Softr’s reach and brand presence in new communities.

Collaborate across teams:

Partner with product marketing, design, and community to amplify launches, events, and company milestones.

Support thought leadership:

Help leadership and team members craft authentic, high‑impact posts that reflect their voices while staying aligned with brand messaging.

Track and analyze performance:

Measure engagement, reach, and growth to continuously improve content strategy.

Stay ahead of trends:

Spot creative trends in social, tech, and design communities and translate them into actionable ideas for Softr’s channels.

Qualifications

A creative thinker who knows how to make technical products feel human, visual, and engaging.

A

witty writer

who can turn even complex ideas into scroll‑stopping, shareable stories.

You

live and breathe social trends

— always spotting what’s next, what’s working, and how to make it fit Softr’s voice.

Skilled in writing for social — short‑form copy, narrative threads, and visual storytelling.

Comfortable creating light visuals or working with design tools (Figma, Canva, etc.) to bring ideas to life quickly.

Experienced in managing social accounts for a brand, startup, or personal creator presence with proven audience growth.

Analytical enough to use insights to shape strategy, not just post content.

Excited about AI, no‑code, startups, and the intersection of product, design, and community.

Bonus Points If You

Have experience building or collaborating with branded creator/influencer campaigns.

Have a strong personal presence on LinkedIn, X, or similar platforms.

Can ideate or storyboard short‑form video content (motion, animation, reels, or lo‑fi video).

Understand how social ties into SEO, GTM launches, and broader marketing strategy.

Benefits

Fast‑growing company and opportunity to make an impact on a large scale.

Competitive startup salary and equity options.

Fully remote and flexible work schedule.

High ownership, zero bureaucracy. Lean team, get things done mindset.

Annual company retreat and team gatherings.

Opportunity to build up sales motion from the ground up and have an outsized impact on the company’s trajectory.

Work directly with the founders and leadership team.

Our customers love Softr (1M+ users and growing)! A daily dose of customer love and positive feedback that rewards your work.

Backed by the best – we are well‑resourced, profitable, and backed by top investors like FirstMark Capital and a range of angel investors.

Job Details

Seniority level: Associate

Employment type: Full‑time

Job function: Marketing

Industries: IT Services and IT Consulting

Referrals increase your chances of interviewing at Softr by 2x.

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