Headlight
Position Summary
Join to apply for the
Marketing and Social Media Manager
role at
Headlight . As the Marketing and Social Media Manager at Headlight Health, you will have the opportunity to guide marketing efforts to a variety of audiences across the internal, consumer and partnership pillars. This is an evolving role, and you will have a hand in crafting the responsibilities over time that best align with your strengths and career goals, with the ultimate goal to grow with the business.
Base Pay Range $52,000.00/yr - $62,000.00/yr
Company Overview Join a team that’s transforming mental healthcare. Founded by psychiatrists, Headlight is more than a company: it’s a movement. A movement that exists on the front lines of the mental health crisis, transforming the way people access care and the way clinicians deliver it. We are transparent about our capabilities, treatments, and coverage, we champion innovation, and we leverage our rich data to continuously implement better ways of delivering care. Our mission is simple but powerful:
Improving lives, one session at a time.
Our highly skilled and principled clinical team enjoys autonomy and institutional support so they can put their focus where it should be: on improving patient outcomes. Our clinicians want to do more than help individual clients, so they work to affect the system as a whole, elevating standards of care so that their efforts reverberate far beyond what they could do in private practice.
As the most trusted behavioral health partner in the Western U.S., we’ve established deep relationships that give us unparalleled access, interoperability, and first-priority referrals. This exclusivity, combined with our best-in-class coordinated care and feedback loops, results in superior outcomes and cost savings.
Our services are convenient, accessible, and expert, combining personalized client engagement with advanced technology to enhance, not replace, human connection. Indeed, we hold that human-to-human relationships are indispensable, so from the match to the session to the time between sessions, we provide whole person care so nobody falls through the cracks and there is a brighter path forward for all.
Key Responsibilities
Share valuable content, analysis, expert opinions, or tutorials related to mental health, providing actionable insights and practical advice that users can apply, and backing up claims with data, research, and credible sources
Engage in a meaningful way by responding thoughtfully to comments and questions, initiating conversations and acknowledging or appreciating user feedback
Showcase our expertise and collaborate with established mental health experts
Analyze our engagement metrics to understand what resonates with our audience
Test and iterate continuously on how to best reach and activate our audience
Build and manage relationships with clinicians and employees involved in content
Deliver high-quality content sourced from internal and external sources
Dovetail our social media efforts with our general marketing strategy
Additional Key Responsibilities
Develop, schedule and publish engaging content across various platforms (text, images, videos, and stories) to drive engagement build brand awareness
Monitor marketing channels for trends, audience engagement, and feedback with the goal of facilitating growth
Collaborate with the marketing team to ensure brand consistency and aligning your efforts with broader marketing campaigns
Assist in tracking and analyzing performance metrics using tools like Google Analytics or other relevant platforms
Assist in the development of marketing campaigns
Stay up-to-date on marketing trends, AI tools, algorithm changes, and best practices
Skills and Qualifications
Bachelor's degree in marketing, communications, PR or a related field.
2+ years work experience as a social media manager.
Communication: Excellent written, verbal, and interpersonal skills are essential for creating content and interacting with audiences.
Content Creation: The ability to create engaging text, image, and video content is critical.
Strategic Thinking: Experience developing and executing social media strategies and campaigns.
Analytics: Strong analytical skills to track, interpret, and report on key performance indicators (KPIs) using tools like Google Analytics.
Platform Knowledge: Deep understanding of various social media platforms and their unique features and audiences.
Proficiency with social media management tools.
Basic familiarity with design software.
Basic knowledge of SEO and web design.
Strong organizational and time-management skills to handle multiple projects and deadlines.
Other skills: Crisis management, problem-solving, and a willingness to learn new tools and trends.
Portfolio showcasing successful campaigns is a plus.
A candidate able to work a hybrid schedule in Salt Lake City is a plus.
Benefits
Medical, Dental and Vision on the first of the month after employment
Paid Vacation, Sick, and Holiday time
Employee Assistance Program (EAP) provides confidential counseling services, resources, and support to help you navigate personal or professional challenges.
401(k) plan with company contribution
Opportunity to work in a cutting-edge healthcare technology environment
Professional development opportunities and training
Collaborative and supportive work culture
Impactful role contributing to the enhancement of patient care and healthcare processes
Not Meeting All the Requirements? Not meeting all the requirements? Research indicates that women, communities of color, and historically underrepresented individuals are often hesitant to apply for jobs unless they meet every qualification. We are committed to cultivating a diverse, inclusive, and genuine workplace. If you're enthusiastic about this position but your previous experience doesn't precisely match every qualification listed, we enthusiastically encourage you to submit your application. You could be the ideal candidate for this role or others!
Accommodations for Interview If you need any accommodations for your interview please email HR@headlight.health prior to scheduling.
Equity, Diversity & Inclusion Statement Headlight is committed to the principles of diversity, equity, and inclusiveness and seeks to create a working environment reflective of this commitment. We seek to provide a diverse clinician base to support the diversity of our clients. Headlight supports and respects diversity of people, culture, and ideas throughout our organization. Headlight thrives to be a welcoming, diverse and discrimination- and harassment-free workplace.
Location Salt Lake City, UT
#J-18808-Ljbffr
Marketing and Social Media Manager
role at
Headlight . As the Marketing and Social Media Manager at Headlight Health, you will have the opportunity to guide marketing efforts to a variety of audiences across the internal, consumer and partnership pillars. This is an evolving role, and you will have a hand in crafting the responsibilities over time that best align with your strengths and career goals, with the ultimate goal to grow with the business.
Base Pay Range $52,000.00/yr - $62,000.00/yr
Company Overview Join a team that’s transforming mental healthcare. Founded by psychiatrists, Headlight is more than a company: it’s a movement. A movement that exists on the front lines of the mental health crisis, transforming the way people access care and the way clinicians deliver it. We are transparent about our capabilities, treatments, and coverage, we champion innovation, and we leverage our rich data to continuously implement better ways of delivering care. Our mission is simple but powerful:
Improving lives, one session at a time.
Our highly skilled and principled clinical team enjoys autonomy and institutional support so they can put their focus where it should be: on improving patient outcomes. Our clinicians want to do more than help individual clients, so they work to affect the system as a whole, elevating standards of care so that their efforts reverberate far beyond what they could do in private practice.
As the most trusted behavioral health partner in the Western U.S., we’ve established deep relationships that give us unparalleled access, interoperability, and first-priority referrals. This exclusivity, combined with our best-in-class coordinated care and feedback loops, results in superior outcomes and cost savings.
Our services are convenient, accessible, and expert, combining personalized client engagement with advanced technology to enhance, not replace, human connection. Indeed, we hold that human-to-human relationships are indispensable, so from the match to the session to the time between sessions, we provide whole person care so nobody falls through the cracks and there is a brighter path forward for all.
Key Responsibilities
Share valuable content, analysis, expert opinions, or tutorials related to mental health, providing actionable insights and practical advice that users can apply, and backing up claims with data, research, and credible sources
Engage in a meaningful way by responding thoughtfully to comments and questions, initiating conversations and acknowledging or appreciating user feedback
Showcase our expertise and collaborate with established mental health experts
Analyze our engagement metrics to understand what resonates with our audience
Test and iterate continuously on how to best reach and activate our audience
Build and manage relationships with clinicians and employees involved in content
Deliver high-quality content sourced from internal and external sources
Dovetail our social media efforts with our general marketing strategy
Additional Key Responsibilities
Develop, schedule and publish engaging content across various platforms (text, images, videos, and stories) to drive engagement build brand awareness
Monitor marketing channels for trends, audience engagement, and feedback with the goal of facilitating growth
Collaborate with the marketing team to ensure brand consistency and aligning your efforts with broader marketing campaigns
Assist in tracking and analyzing performance metrics using tools like Google Analytics or other relevant platforms
Assist in the development of marketing campaigns
Stay up-to-date on marketing trends, AI tools, algorithm changes, and best practices
Skills and Qualifications
Bachelor's degree in marketing, communications, PR or a related field.
2+ years work experience as a social media manager.
Communication: Excellent written, verbal, and interpersonal skills are essential for creating content and interacting with audiences.
Content Creation: The ability to create engaging text, image, and video content is critical.
Strategic Thinking: Experience developing and executing social media strategies and campaigns.
Analytics: Strong analytical skills to track, interpret, and report on key performance indicators (KPIs) using tools like Google Analytics.
Platform Knowledge: Deep understanding of various social media platforms and their unique features and audiences.
Proficiency with social media management tools.
Basic familiarity with design software.
Basic knowledge of SEO and web design.
Strong organizational and time-management skills to handle multiple projects and deadlines.
Other skills: Crisis management, problem-solving, and a willingness to learn new tools and trends.
Portfolio showcasing successful campaigns is a plus.
A candidate able to work a hybrid schedule in Salt Lake City is a plus.
Benefits
Medical, Dental and Vision on the first of the month after employment
Paid Vacation, Sick, and Holiday time
Employee Assistance Program (EAP) provides confidential counseling services, resources, and support to help you navigate personal or professional challenges.
401(k) plan with company contribution
Opportunity to work in a cutting-edge healthcare technology environment
Professional development opportunities and training
Collaborative and supportive work culture
Impactful role contributing to the enhancement of patient care and healthcare processes
Not Meeting All the Requirements? Not meeting all the requirements? Research indicates that women, communities of color, and historically underrepresented individuals are often hesitant to apply for jobs unless they meet every qualification. We are committed to cultivating a diverse, inclusive, and genuine workplace. If you're enthusiastic about this position but your previous experience doesn't precisely match every qualification listed, we enthusiastically encourage you to submit your application. You could be the ideal candidate for this role or others!
Accommodations for Interview If you need any accommodations for your interview please email HR@headlight.health prior to scheduling.
Equity, Diversity & Inclusion Statement Headlight is committed to the principles of diversity, equity, and inclusiveness and seeks to create a working environment reflective of this commitment. We seek to provide a diverse clinician base to support the diversity of our clients. Headlight supports and respects diversity of people, culture, and ideas throughout our organization. Headlight thrives to be a welcoming, diverse and discrimination- and harassment-free workplace.
Location Salt Lake City, UT
#J-18808-Ljbffr