IT Search Corp is hiring: Marketing Content Author in Woodbridge Township

We are seeking a dynamic Content Author & Campaign Platform Expert to join our growing FinTech team. This role combines creative storytelling with strong technical expertise in digital marketing and campaign management platforms. You will play a critical role in shaping our customer communication strategy — creating engaging, compliant, and on‑brand content while leveraging campaign automation tools to drive customer acquisition, engagement, and retention.

Benefits

• 401(k) matching
• Bonus based on performance
• Competitive salary
• Dental insurance
• Health insurance

Location & Schedule

Content Author Iselin NJ hybrid – 6‑month contract to hire. Onsite Tuesday, Wednesday, Thursday. Remote Monday, Friday. Local to NJ only.

Key Responsibilities

Content Strategy & Creation

• Develop, write, and edit clear, engaging, and compliant content across digital channels (email, web, in‑app, SMS, and social).
• Create tailored content for different audience segments including customers, partners, and internal stakeholders.
• Collaborate with product, compliance, and marketing teams to ensure accuracy, tone, and brand consistency.
• Manage and maintain content repositories and version control for marketing assets.

Campaign Platform Management

• Build, test, and deploy omnichannel marketing campaigns using tools such as Salesforce Marketing Cloud, Adobe Campaign, HubSpot, Mailchimp, or equivalent.
• Manage customer journeys, automation workflows, segmentation logic, and personalization rules.
• Analyze campaign performance metrics and provide insights to optimize engagement and conversion.
• Ensure campaigns adhere to regulatory requirements, data privacy policies, and company brand guidelines.

Collaboration & Enablement

• Partner with Product Marketing, Sales, and Data teams to translate business objectives into content and campaign strategies.
• Support content governance and ensure consistent application of messaging frameworks across the organization.
• Provide training and documentation for campaign workflows and best practices.

Required Skills and Experience

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 4–7 years of experience in content authoring and marketing campaign management, ideally within a FinTech, financial services, or technology company.
• Strong knowledge of digital campaign tools such as Salesforce Marketing Cloud, Mailchimp, Adobe Experience Manager, Marketo, or similar.
• Expert in HTML development, email templates, and campaign tagging.
• Editing and storytelling skills with attention to tone, compliance, and clarity.
• Understanding of marketing automation, data‑driven targeting, and customer journey mapping.
• Analytical mindset with experience in campaign reporting and performance optimization.
• Experience with personalization and dynamic content management.
• Familiarity with financial products, regulatory marketing requirements, and consumer finance communication standards.

Core Competencies

• Strong communication and collaboration skills.
• Detail‑oriented with excellent organizational ability.
• Ability to manage multiple priorities and deadlines in a fast‑paced environment.
• Strategic thinker with a creative and analytical approach to problem solving.

Flexible work from home options available.