Klipboard
At Klipboard we've introduced a flexible hybrid work policy, where employees spend three days in the office and two days working from home. This approach promotes a balanced work environment that combines office collaboration with the comfort and convenience of remote work.
Marketing Operations Manager Key Responsibilities
Serve as the primary HubSpot Marketing Hub & CRM administrator for the US region.
Maintain and optimise workflows, automation sequences, scoring models, lead routing, and data governance rules.
Build and manage dashboards, reports, and attribution models that support both regional and global insight requirements.
Ensure data hygiene and compliance across contacts, companies, deals, and campaign records.
Lead Management & Funnel Performance
Oversee lead capture, lead qualification criteria, and lifecycle stage progression.
Improve MQL > SQL > Closed Won conversion rates through better routing, enrichment, segmentation, and messaging.
Partner with Sales to ensure SLA alignment and monitor lead follow‑up performance.
Influence campaign strategy with actionable insights on channel effectiveness and pipeline performance.
Campaign Enablement & Execution Support
Work with regional marketing managers to set up landing pages, forms, email campaigns, nurture flows, and campaign structures in HubSpot.
Support A/B testing, segmentation strategies, and personalisation efforts.
Ensure all campaigns are tagged correctly for accurate attribution and reporting.
Global Marketing Operations Collaboration
Contribute to global HubSpot standards including naming conventions, data models, workflows, scoring, and reporting frameworks.
Participate in cross‑regional projects (e.g., CRM/MarTech enhancements, database health initiatives, KPI definition, demand‑gen process optimisation).
Share best practices and support global training and documentation initiatives.
Reporting & Insights
Present monthly and quarterly reports on US marketing performance, funnel health, and campaign effectiveness.
Analyse trends in MQLs, pipeline generation, channel efficiency, and customer engagement.
Highlight bottlenecks and recommend process improvements that drive predictable revenue.
Skills, Knowledge And Experience
5+ years of experience in Marketing Operations, Demand Generation Operations, or CRM/Automation Management.
Hands‑on expertise with HubSpot Marketing Hub and HubSpot CRM (admin‑level proficiency) or an equivalent CRM such as Salesforce.
Strong analytical skills with the ability to interpret data, build dashboards, and present insights to senior stakeholders.
Experience with lead lifecycle management, scoring models, attribution, and workflow automation.
Solid understanding of B2B marketing funnels and pipeline dynamics.
Detail‑oriented, process‑driven, and comfortable working with complex systems.
Ability to work autonomously with US stakeholders while aligning to global processes.
Company Info Klipboard is the rebranded name of Kerridge Commercial Systems (KCS). Our new brand brings together our expertise across distribution, automotive, retail, rental, transport management, manufacturing, and field service management. We have offices around the world and are growing rapidly.
Equal Opportunities As a global company, we value and respect the diversity of our workforce, aiming to empower everyone to embrace each other's differences. We are committed to creating an inclusive workplace where diversity, equity, and inclusion are integral to our company and culture. If you require any help, adjustments and/or support during the interview and offer process then please advise our TA or HR team. Research shows that women and other underrepresented groups are less likely to apply for a role unless they meet every listed requirement. However, we recognise that skills and experience come in many forms, and we encourage you to apply even if you don't meet every criterion. If you are passionate about this role and believe you have the right mindset and transferrable skills, we would love to hear from you!
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Marketing Operations Manager Key Responsibilities
Serve as the primary HubSpot Marketing Hub & CRM administrator for the US region.
Maintain and optimise workflows, automation sequences, scoring models, lead routing, and data governance rules.
Build and manage dashboards, reports, and attribution models that support both regional and global insight requirements.
Ensure data hygiene and compliance across contacts, companies, deals, and campaign records.
Lead Management & Funnel Performance
Oversee lead capture, lead qualification criteria, and lifecycle stage progression.
Improve MQL > SQL > Closed Won conversion rates through better routing, enrichment, segmentation, and messaging.
Partner with Sales to ensure SLA alignment and monitor lead follow‑up performance.
Influence campaign strategy with actionable insights on channel effectiveness and pipeline performance.
Campaign Enablement & Execution Support
Work with regional marketing managers to set up landing pages, forms, email campaigns, nurture flows, and campaign structures in HubSpot.
Support A/B testing, segmentation strategies, and personalisation efforts.
Ensure all campaigns are tagged correctly for accurate attribution and reporting.
Global Marketing Operations Collaboration
Contribute to global HubSpot standards including naming conventions, data models, workflows, scoring, and reporting frameworks.
Participate in cross‑regional projects (e.g., CRM/MarTech enhancements, database health initiatives, KPI definition, demand‑gen process optimisation).
Share best practices and support global training and documentation initiatives.
Reporting & Insights
Present monthly and quarterly reports on US marketing performance, funnel health, and campaign effectiveness.
Analyse trends in MQLs, pipeline generation, channel efficiency, and customer engagement.
Highlight bottlenecks and recommend process improvements that drive predictable revenue.
Skills, Knowledge And Experience
5+ years of experience in Marketing Operations, Demand Generation Operations, or CRM/Automation Management.
Hands‑on expertise with HubSpot Marketing Hub and HubSpot CRM (admin‑level proficiency) or an equivalent CRM such as Salesforce.
Strong analytical skills with the ability to interpret data, build dashboards, and present insights to senior stakeholders.
Experience with lead lifecycle management, scoring models, attribution, and workflow automation.
Solid understanding of B2B marketing funnels and pipeline dynamics.
Detail‑oriented, process‑driven, and comfortable working with complex systems.
Ability to work autonomously with US stakeholders while aligning to global processes.
Company Info Klipboard is the rebranded name of Kerridge Commercial Systems (KCS). Our new brand brings together our expertise across distribution, automotive, retail, rental, transport management, manufacturing, and field service management. We have offices around the world and are growing rapidly.
Equal Opportunities As a global company, we value and respect the diversity of our workforce, aiming to empower everyone to embrace each other's differences. We are committed to creating an inclusive workplace where diversity, equity, and inclusion are integral to our company and culture. If you require any help, adjustments and/or support during the interview and offer process then please advise our TA or HR team. Research shows that women and other underrepresented groups are less likely to apply for a role unless they meet every listed requirement. However, we recognise that skills and experience come in many forms, and we encourage you to apply even if you don't meet every criterion. If you are passionate about this role and believe you have the right mindset and transferrable skills, we would love to hear from you!
#J-18808-Ljbffr