Humana
Senior Associate, Care & Coverage Marketing
1 day ago Be among the first 25 applicants This range is provided by Humana. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range
$86,300.00/yr - $118,700.00/yr Become a part of our caring community and help us put health first. Humana is a Fortune 50 healthcare leader with over $100 billion in annual revenue, committed to improving the health and well‑being of vulnerable populations across the United States, including seniors and lower‑income individuals. With a strong foundation in innovative technology and data‑driven solutions, Humana is transforming healthcare by making high‑quality care more affordable, accessible, and secure. At Humana, we believe in the power of personalized communication to inspire healthier behaviors and build lasting relationships with our members. Our Customer Engagement Marketing team plays a critical role in delivering thoughtful, data‑informed campaigns that support members throughout their healthcare journey. We are hiring a Senior Associate to support strategic marketing initiatives by integrating marketing campaigns with our call centres and live agent channels. The role contributes to Humana’s mission to improve member health outcomes and satisfaction through personalized, data‑driven communications. The position is ideal for marketers who thrive in collaborative, fast‑paced environments and are passionate about guiding members through their healthcare journey—from onboarding and education to engagement, medication adherence, and retention. As part of a dynamic and mission‑driven team, you’ll help shape the way Humana connects with its members—ensuring every interaction is timely, relevant, and rooted in empathy. If you’re looking to make a meaningful impact through marketing, we invite you to explore these opportunities. Key Responsibilities
Oversee and optimize the live agent channel for marketing campaigns to improve member health outcomes, including both dedicated campaign call centres and Humana’s general customer service Collaborate with cross‑functional teams to forecast call volume, manage timing of outreaches, and plan resources Champion the voice of the members by listening to calls for quality and insights, integrating feedback, and enhancing engagements using behavioral signals Partner with call centres to ensure they have the data they need to deliver personalised support to members on key health topics Collaborate on projects to improve data and technology integration with call centres, including data exchanges, technology advancements, and operational improvements Participate in agile pod operations, including sprint planning, backlog grooming, and tracking deliverables Monitor operational performance to help enable efficient programme delivery Contribute to outcomes reporting and performance tracking to inform strategic decisions and roadmap iterations Required Qualifications
Bachelor’s degree in Marketing, Communications, Business, or a related field or equivalent years of relevant experience Minimum of 2 years of experience in lifecycle, onboarding, or customer engagement marketing Proven ability to manage multiple projects simultaneously with strong attention to detail Demonstrated analytical mindset with a passion for leveraging data to inform marketing strategies and drive performance Preferred Qualifications
Experience in healthcare, insurance, senior services, or other regulated industries Familiarity with agile marketing methodologies and cross‑functional team collaboration Exposure to NBA (Next Best Action) engines, customer data platforms (CDPs), or journey orchestration technologies such as Adobe Experience Platform or Pega Additional Information
Use your skills to make an impact. At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is recommended; wireless, wired cable or DSL connection is suggested Satellite, cellular and microwave connection can be used only if approved by leadership Employees who live and work from home in the state of California, Illinois, Montana, or South Dakota will be provided a bi‑weekly payment for their internet expense Humana will provide home or hybrid home/offices employees with telephone equipment appropriate to meet the business requirements for their position/job Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information Benefits
Health benefits effective day 1 Paid time off, holidays, volunteer time and jury duty pay Recognition pay 401(k) retirement savings plan with employer match Tuition assistance Scholarships for eligible dependents Parental and caregiver leave Employee charity matching program Network Resource Groups (NRGs) Career development opportunities Our Hiring Process
As part of our hiring process for this opportunity, we may contact you via text message and email to gather more information using a software platform called HireVue. HireVue Text, Scheduling and Video technologies allow you to interact with us at the time and location most convenient for you. If you are selected to move forward from your application prescreen, you may receive correspondence inviting you to participate in a pre-recorded Voice, Text Messaging and/or Video interview. Your recorded interview will be reviewed and you will subsequently be informed if you will be moving forward to next round of interviews. If you have additional questions regarding this role posting and are an Internal Candidate, please send them to the Ask A Recruiter persona by visiting go/Buzz and searching Ask A Recruiter! Please be sure to provide the requisition number so we may be able to research your request quicker. Humana values personal identity protection. Please be aware that applicants may be asked to provide their Social Security Number, if it is not already on file. When required, an email will be sent from Humana@myworkday.com with instructions on how to add the information into your official application on Humana’s secure website. Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required. Scheduled Weekly Hours
40 Pay Range
The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc. $86,300 - $118,700 per year This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance. About Us
Humana Inc. (NYSE: HUM) is committed to putting health first – for our teammates, our customers and our company. Through our Humana insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health – delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare, Medicaid, families, individuals, military service personnel, and communities at large. Equal Opportunity Employer
It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment. Seniority level
Mid-Senior level Employment type
Full-time Job function
Marketing and Sales Industries
Insurance Referrals increase your chances of interviewing at Humana by 2x
#J-18808-Ljbffr
1 day ago Be among the first 25 applicants This range is provided by Humana. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range
$86,300.00/yr - $118,700.00/yr Become a part of our caring community and help us put health first. Humana is a Fortune 50 healthcare leader with over $100 billion in annual revenue, committed to improving the health and well‑being of vulnerable populations across the United States, including seniors and lower‑income individuals. With a strong foundation in innovative technology and data‑driven solutions, Humana is transforming healthcare by making high‑quality care more affordable, accessible, and secure. At Humana, we believe in the power of personalized communication to inspire healthier behaviors and build lasting relationships with our members. Our Customer Engagement Marketing team plays a critical role in delivering thoughtful, data‑informed campaigns that support members throughout their healthcare journey. We are hiring a Senior Associate to support strategic marketing initiatives by integrating marketing campaigns with our call centres and live agent channels. The role contributes to Humana’s mission to improve member health outcomes and satisfaction through personalized, data‑driven communications. The position is ideal for marketers who thrive in collaborative, fast‑paced environments and are passionate about guiding members through their healthcare journey—from onboarding and education to engagement, medication adherence, and retention. As part of a dynamic and mission‑driven team, you’ll help shape the way Humana connects with its members—ensuring every interaction is timely, relevant, and rooted in empathy. If you’re looking to make a meaningful impact through marketing, we invite you to explore these opportunities. Key Responsibilities
Oversee and optimize the live agent channel for marketing campaigns to improve member health outcomes, including both dedicated campaign call centres and Humana’s general customer service Collaborate with cross‑functional teams to forecast call volume, manage timing of outreaches, and plan resources Champion the voice of the members by listening to calls for quality and insights, integrating feedback, and enhancing engagements using behavioral signals Partner with call centres to ensure they have the data they need to deliver personalised support to members on key health topics Collaborate on projects to improve data and technology integration with call centres, including data exchanges, technology advancements, and operational improvements Participate in agile pod operations, including sprint planning, backlog grooming, and tracking deliverables Monitor operational performance to help enable efficient programme delivery Contribute to outcomes reporting and performance tracking to inform strategic decisions and roadmap iterations Required Qualifications
Bachelor’s degree in Marketing, Communications, Business, or a related field or equivalent years of relevant experience Minimum of 2 years of experience in lifecycle, onboarding, or customer engagement marketing Proven ability to manage multiple projects simultaneously with strong attention to detail Demonstrated analytical mindset with a passion for leveraging data to inform marketing strategies and drive performance Preferred Qualifications
Experience in healthcare, insurance, senior services, or other regulated industries Familiarity with agile marketing methodologies and cross‑functional team collaboration Exposure to NBA (Next Best Action) engines, customer data platforms (CDPs), or journey orchestration technologies such as Adobe Experience Platform or Pega Additional Information
Use your skills to make an impact. At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is recommended; wireless, wired cable or DSL connection is suggested Satellite, cellular and microwave connection can be used only if approved by leadership Employees who live and work from home in the state of California, Illinois, Montana, or South Dakota will be provided a bi‑weekly payment for their internet expense Humana will provide home or hybrid home/offices employees with telephone equipment appropriate to meet the business requirements for their position/job Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information Benefits
Health benefits effective day 1 Paid time off, holidays, volunteer time and jury duty pay Recognition pay 401(k) retirement savings plan with employer match Tuition assistance Scholarships for eligible dependents Parental and caregiver leave Employee charity matching program Network Resource Groups (NRGs) Career development opportunities Our Hiring Process
As part of our hiring process for this opportunity, we may contact you via text message and email to gather more information using a software platform called HireVue. HireVue Text, Scheduling and Video technologies allow you to interact with us at the time and location most convenient for you. If you are selected to move forward from your application prescreen, you may receive correspondence inviting you to participate in a pre-recorded Voice, Text Messaging and/or Video interview. Your recorded interview will be reviewed and you will subsequently be informed if you will be moving forward to next round of interviews. If you have additional questions regarding this role posting and are an Internal Candidate, please send them to the Ask A Recruiter persona by visiting go/Buzz and searching Ask A Recruiter! Please be sure to provide the requisition number so we may be able to research your request quicker. Humana values personal identity protection. Please be aware that applicants may be asked to provide their Social Security Number, if it is not already on file. When required, an email will be sent from Humana@myworkday.com with instructions on how to add the information into your official application on Humana’s secure website. Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required. Scheduled Weekly Hours
40 Pay Range
The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc. $86,300 - $118,700 per year This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance. About Us
Humana Inc. (NYSE: HUM) is committed to putting health first – for our teammates, our customers and our company. Through our Humana insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health – delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare, Medicaid, families, individuals, military service personnel, and communities at large. Equal Opportunity Employer
It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment. Seniority level
Mid-Senior level Employment type
Full-time Job function
Marketing and Sales Industries
Insurance Referrals increase your chances of interviewing at Humana by 2x
#J-18808-Ljbffr