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Port of Subs

Field Marketing Strategist

Port of Subs, Reno, Nevada, United States, 89550

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HR, Recruitment and Talent Acquisitions is my JAM! Join Our Team!

Ready to make your mark in a fast-growing restaurant franchise? Port of Subs is searching for a strategic, high-energy Field Marketing Strategist who thrives on launching new markets, driving sales, and being the marketing force behind franchise success.

This isn't just another marketing role - it's your chance to be a key player in an iconic brand's next chapter of growth. Backed by Area 15 Ventures and nearly 50 years of proven success, we're scaling fast and need a marketing guru who can keep pace, execute flawlessly, and create memorable brand experiences that drive real business results.

What You'll Do

As our Field Marketing Strategist, you'll be the marketing powerhouse behind both new restaurant launches and existing location growth. Your impact will be felt across our entire franchise network as you:

Drive Market Entry & Growth

Conduct strategic market research and competitive analysis to identify optimal expansion opportunities

Design and execute customized marketing strategies for new restaurant openings that create buzz and build brand awareness

Develop market entry plans that set franchisees up for immediate and long‑term success

Stay ahead of QSR industry trends and local market dynamics to keep us competitive

Serve as the go‑to marketing expert for franchisees through pre‑opening, grand opening, and post‑opening phases

Deliver hands‑on, tailored guidance that empowers franchise owners to succeed in their local markets

Build strong relationships with franchise partners through consistent, strategic marketing support

Execute High-Impact Events & Campaigns

Plan and manage grand openings, anniversary celebrations, ownership transitions, and community events

Coordinate promotional campaigns, giveaways, and local activations that strengthen customer engagement

Ensure all events align with brand standards while creating memorable experiences that drive traffic

Optimize Marketing Investment & ROI

Collaborate with franchisees to develop realistic marketing budgets and set clear ROI targets

Analyze campaign performance and provide actionable recommendations for continuous improvement

Ensure efficient allocation of marketing resources that deliver measurable results

Localize National Campaigns

Adapt corporate marketing strategies to fit unique cultural and media landscapes of individual markets

Maintain brand integrity while ensuring campaigns resonate with local consumers

Balance national brand consistency with regional relevance

Provide Strategic Market Oversight

Conduct regular restaurant visits (in-person and virtual) to evaluate performance and identify growth opportunities

Deliver actionable recommendations based on KPIs, market feedback, and competitive insights

Monitor restaurant execution of marketing initiatives and provide course corrections as needed

Lead Regional Marketing Collaboration

Provide leadership to regional advertising co‑ops on media planning, budget preparation, and strategy

Lead discussions on national and regional marketing programs that drive systemwide results

Foster collaboration and knowledge‑sharing among franchise partners

Partner with Corporate Leadership

Work closely with corporate marketing, Franchise Business Consultants, and leadership team to ensure cohesive strategies

Participate in strategic planning sessions and contribute to brand‑wide marketing initiatives

Bridge the gap between corporate vision and franchise execution

Stay Ahead of Marketing Trends

Monitor the latest in traditional and digital marketing, applying insights to enhance strategies

Continuously refine grand opening playbooks, regional campaigns, and promotional tactics

Bring fresh, innovative ideas that keep Port of Subs ahead of the competition

Who You Are

You're a marketing pro with QSR DNA. You've launched restaurants, managed grand openings, and know how to drive sales through strategic, locally‑relevant marketing that works in the real world.

Must-haves:

Bachelor's degree

in Business, Marketing, or related field (or equivalent experience)

5+ years of experience

in market entry strategies, grand opening management, or field marketing within the QSR industry (non‑negotiable)

Prior experience with both corporate and franchise operations

strongly preferred

Expertise in Microsoft Office Suite

- Excel, PowerPoint, Word, and Outlook for analysis, reporting, and presentations

Proven analytical and strategic planning skills

- you can interpret market data and create actionable strategies

Excellent project management abilities

with a track record of executing complex, multi‑faced initiatives

Outstanding communication and collaboration skills

- you can work seamlessly with franchisees, corporate teams, and external partners

Digital marketing proficiency

including social media, local SEO, email campaigns, and digital advertising

Event management experience

including grand openings, promotional events, and community activations

Deep understanding of franchise dynamics

and how to support independent business owners

Problem‑solving creativity

- you find innovative solutions to marketing and operational challenges

Ability to work independently

while thriving in a fast‑paced, collaborative environment

Positive, relationship‑focused attitude

- you build trust and rapport with franchisees and partners

Passion for the QSR industry

and consumer behavior insights

Salary: $60,000-$65,000 annually

What We Offer

This is more than a job - it's a career-defining opportunity. You'll report directly to the Director of Field Marketing and work alongside top‑tier leadership in an environment where your ideas drive real results and your impact is visible across the entire franchise system.

The perks:

Competitive salary:

$60K–$65K based on experience

Generous PTO

that actually encourages you to use it

Company‑paid life insurance

Short‑term and long‑term disability coverage

401(k) with company match

Employee Assistance Program (EAP)

Long‑term growth potential

in a company backed for expansion

Travel:

50% (conferences, grand openings, market visits, franchisee meetings - you'll be where the action is)

Why Port of Subs?

For nearly 50 years, we've been slicing fresh, serving quality, and building community connections. Our menu is legendary - from signature subs piled high with premium meats and cheeses to fresh salads, hot sandwiches, breakfast favorites, and more. But what really sets us apart is our commitment to the neighborhoods we serve.

In 2023, we partnered with Area 15 Ventures, led by Dave Liniger (co‑founder and former CEO of RE/MAX), to accelerate our growth trajectory. With strong financials, a proven franchise model, and ambitious expansion plans, we're poised for our biggest chapter yet.

This is where you come in! We need a Field Marketing Strategist who can help us:

Launch new markets with impact and precision

Support franchisees with world‑class marketing expertise

Create memorable brand experiences that drive sales

Build marketing infrastructure that scales with our growth

Ready to Join a Winning Team?

If you're a marketing guru who has entrepreneurial energy, hands‑on impact, and the chance to shape the growth of an iconic brand, apply now. Let's build something remarkable together!

Pre‑employment background check required. Valid driver’s license and vehicle insurance required. Ability to work evenings, weekends, and holidays as business needs dictate.

Seniority level: Mid‑Senior level

Employment type: Full‑time

Job function: Marketing and Sales; Industry: Restaurants

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