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Homebase

Senior Creative & Marketing Operations Manager (Hybrid)

Homebase, WorkFromHome

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Hi, Future Homie!

At Homebase, you’ll join a team that’s bold, fast-moving, and obsessed with helping small businesses thrive. We build with empathy, act with urgency, and take big swings that drive real-world impact. Here, every Homie shows up to raise the bar, support one another, and celebrate wins as a team.

We’re not just building an app—we’re building unstoppable teams. So what do you say, are you in?

Your Impact Starts Here

We’re looking for a Senior Creative & Marketing Operations Manager to be the operational backbone of our in‑house creative and marketing teams. You’ll own the end‑to‑end workflow for creative and marketing projects, helping our team scale world‑class creative that’s rooted in real small business stories.

You’ll work closely with our Creative Director to align on resourcing and creative talent, helping select, onboard, and manage freelancers to ensure the right fit for every project. You’ll also partner with our CMO to drive operational excellence, streamline communication, and build better systems for collaboration, visibility, and accountability.

These are the key ways you’ll contribute and create impact in this role:

Creative Leadership

  • Support all creative production across formats and channels: photo, video, animation, experiential, digital, print, and retail.
  • Manage our hybrid studio model (in‑house and freelance) that can scale content efficiently while maintaining creative integrity.
  • Partner closely with Creative, Brand, and Growth teams to translate concepts into high‑quality, on‑brief, on‑time deliverables.

Marketing Operations & Process Excellence

  • Partner with channel and functional leads to prioritize initiatives, and manage timelines & deadlines.
  • Maintain visibility into all projects, timelines, and budgets, identifying risks, removing blockers, and facilitating clear communication.
  • Build and evolve the content management system and asset repository for easy access, compliance, and brand consistency.

Team Leadership & Collaboration

  • Partner with the CMO and Marketing Leads to align creative and operational priorities.
  • Lead and empower a high‑performing team of contractors and cross‑functional partners.
  • Cultivate a culture of accountability, transparency, and curiosity where creative excellence meets operational clarity.
  • Constantly seek new tools, technologies, and processes to improve team efficiency and collaboration.

Automation & AI Efficiencies

  • Identify and implement AI‑powered tools to streamline creative workflows, such as project tracking, asset tagging, version control, and reporting.
  • Develop AI‑assisted production templates and processes (e.g., automated briefs, feedback summaries, or content scheduling) to free up creative time for strategy and storytelling.
  • Develop & lead new AI solutions that improve speed and quality without losing the human touch behind our brand.