60X Custom Strings
Archery Digital Marketing Specialist
60X Custom Strings, Cowansville, Pennsylvania, United States, 16218
Archery Digital Marketing Specialist
60X Custom Bowstrings is a fast-growing organization consisting of five online archery brands headquartered in Cowansville, PA. We are seeking an experienced Digital Marketing Specialist to continue growing our business, increase brand awareness, and drive sales to the next level. Preference is given to in‑house candidates, but remote or 1099 contractors with extensive archery knowledge and experience may be considered.
Basic Qualifications
Exceptional work ethic; dependable, self‑motivated, driven, analytical, and strategic with the ability to work with minimal guidance.
Excellent computer skills, including good working knowledge of Microsoft Office (Outlook, Word, and Excel).
Strong communication skills.
Strong organizational and planning skills.
Ability to perform multiple tasks in a fast‑paced environment.
Minimum 2 years of professional digital marketing experience (organic and paid).
Strong graphic‑design skills with the ability to produce and edit video & photography in a timely manner.
Google Analytics, Google Ads, and Bing CPC experience is a plus.
Strong time‑management and organizational skills with the ability to balance multiple projects.
Strong written communication skills.
Archery experience or knowledge is a huge plus, almost a necessity.
Responsibilities
Manage & maintain four company websites (WordPress & BigCommerce).
Content creation, editing, posting, scheduling, and monitoring on all social media outlets to increase engagement, following, and conversions.
Create and maintain paid social advertising campaigns in Facebook, LinkedIn, Twitter, Google, and Bing for highest ROI.
Create daily content, graphics/design, and web development to ensure high‑quality ads and landing pages that improve conversions.
Produce & review reports to evaluate campaign performance.
Produce projections, audits, competitor analysis, and recommendations for business development opportunities.
Create and manage company giveaways.
Introduce, manage, and grow the company reward and ambassador program.
Manage field‑staff program, including selection, promotion, and tracking.
Monitor online forums for posting and guidance opportunities.
Create eBay, Amazon, and e‑commerce product listings.
Produce, manage & optimize weekly Mailchimp email campaigns with over 280K subscribers.
General marketing activities.
Photography & video production, editing, and uploading.
Benefits
Salary plus commission.
Endless earning potential.
Annual performance reviews.
Health & vision insurance.
401(k) with employer match.
Paid vacation & holidays.
Must pass a drug test and background check. Interested applicants should include a cover letter with salary requirements and case examples of past campaign performances.
Find Out More About Us: www.60xcustomstrings.com
Facebook: https://www.facebook.com/60XCustomBowStrings/
About 60X Custom Strings Brad Patsy, a three‑time world and five‑time national champion, founded 60X Custom Strings with a goal to provide the best possible products at the best possible price for target archers and bow hunters alike. With over 90 world titles and 800 national championships since 2001, 60X Custom Strings is known for quality and performance. The company has become an industry leader, providing top‑quality strings to OEM bow companies, distributors, dealers/retailers, and retail customers worldwide. With a state‑of‑the‑art production facility and proprietary equipment and processes, 60X Custom Strings builds the best strings in the business while keeping prices affordable for everyone from the weekend bow hunter to the tournament archer competing worldwide.
Referrals increase your chances of interviewing at 60X Custom Strings by 2×.
Get notified about new Digital Marketing Specialist jobs in Cowansville, PA.
#J-18808-Ljbffr
Basic Qualifications
Exceptional work ethic; dependable, self‑motivated, driven, analytical, and strategic with the ability to work with minimal guidance.
Excellent computer skills, including good working knowledge of Microsoft Office (Outlook, Word, and Excel).
Strong communication skills.
Strong organizational and planning skills.
Ability to perform multiple tasks in a fast‑paced environment.
Minimum 2 years of professional digital marketing experience (organic and paid).
Strong graphic‑design skills with the ability to produce and edit video & photography in a timely manner.
Google Analytics, Google Ads, and Bing CPC experience is a plus.
Strong time‑management and organizational skills with the ability to balance multiple projects.
Strong written communication skills.
Archery experience or knowledge is a huge plus, almost a necessity.
Responsibilities
Manage & maintain four company websites (WordPress & BigCommerce).
Content creation, editing, posting, scheduling, and monitoring on all social media outlets to increase engagement, following, and conversions.
Create and maintain paid social advertising campaigns in Facebook, LinkedIn, Twitter, Google, and Bing for highest ROI.
Create daily content, graphics/design, and web development to ensure high‑quality ads and landing pages that improve conversions.
Produce & review reports to evaluate campaign performance.
Produce projections, audits, competitor analysis, and recommendations for business development opportunities.
Create and manage company giveaways.
Introduce, manage, and grow the company reward and ambassador program.
Manage field‑staff program, including selection, promotion, and tracking.
Monitor online forums for posting and guidance opportunities.
Create eBay, Amazon, and e‑commerce product listings.
Produce, manage & optimize weekly Mailchimp email campaigns with over 280K subscribers.
General marketing activities.
Photography & video production, editing, and uploading.
Benefits
Salary plus commission.
Endless earning potential.
Annual performance reviews.
Health & vision insurance.
401(k) with employer match.
Paid vacation & holidays.
Must pass a drug test and background check. Interested applicants should include a cover letter with salary requirements and case examples of past campaign performances.
Find Out More About Us: www.60xcustomstrings.com
Facebook: https://www.facebook.com/60XCustomBowStrings/
About 60X Custom Strings Brad Patsy, a three‑time world and five‑time national champion, founded 60X Custom Strings with a goal to provide the best possible products at the best possible price for target archers and bow hunters alike. With over 90 world titles and 800 national championships since 2001, 60X Custom Strings is known for quality and performance. The company has become an industry leader, providing top‑quality strings to OEM bow companies, distributors, dealers/retailers, and retail customers worldwide. With a state‑of‑the‑art production facility and proprietary equipment and processes, 60X Custom Strings builds the best strings in the business while keeping prices affordable for everyone from the weekend bow hunter to the tournament archer competing worldwide.
Referrals increase your chances of interviewing at 60X Custom Strings by 2×.
Get notified about new Digital Marketing Specialist jobs in Cowansville, PA.
#J-18808-Ljbffr