Abe
Senior Social Media Advertising Strategist (Remote US) - Future Opening
Abe, Austin, Texas, us, 78716
Senior Social Media Advertising Strategist (Remote US) - Future Opening
Are you a true marketing nerd with a passion for social media advertising? Do you love building new things with a team motivated to win? Then you may be the Senior Social Media Strategist of our dreams!
Abe is a specialized consultancy focused exclusively on social media advertising. We are a hub for innovative strategies, helping clients leverage the full power of LinkedIn, Meta and more to reach, engage, and convert their target audiences. If you’re ready to be part of something bold and transformational, this is the role for you. We have experienced significant growth over the last few years and have stayed true to our culture, where the best idea wins. We’re future‑focused and are looking for the right Senior Strategist with a growth mindset to join our evolving team!
Our proprietary Customer Generation methodology focuses on SQLs and Customers instead of traditional metrics like MQLs. This role reports to the Associate Director and is a crucial part of the social media team, offering a unique opportunity to be on the ground floor of a fast‑growing specialty agency.
Roles & Responsibilities
Oversee and lead a collection of social media accounts.
Serve as direct support to client contacts.
Weekly communication with vendors or operational partners to ensure alignment on tasks, quality, and improvements.
Build strategies for clients each quarter.
Create, maintain, and optimize budgets for paid media campaigns.
Provide fractional support for internal marketing in partnership with a boutique agency within Directive.
Deeply understand client positioning and unique value propositions.
Confirm lead routing is accurate within a CRM.
Responsible for personal productivity and utilization.
Work directly with the Associate Director to meet internal and client goals.
Understand the value of programmatic campaigns.
Drive cross‑sells, upsells, and referrals via client relationships and professional network.
Execute and optimize advertising campaigns within LinkedIn, including copywriting, TAM development, and targeting to maximize ROI.
What You Offer
4+ years of experience in a performance/digital marketing agency, supporting B2B clients.
Deep expertise in paid social advertising, specifically LinkedIn Ads.
Understanding of LinkedIn Ad Units such as conversation ads, document ads, CTV, and more.
Proficiency with advertising platforms and tools such as LinkedIn Campaign Manager, ZoomInfo, 6Sense, and more.
Ability to delegate to junior team members.
Strong understanding of paid principles, including keyword research, ad copywriting, bid management, and optimization.
Ability to analyze campaign performance data using tools like Google Analytics, GA4, Excel, or other analytics platforms.
Ability to drive results and measure via OCT.
Experience with audience segmentation by tier, job title, etc.
Proven, measurable success with mid‑market or enterprise accounts.
Ability to translate and articulate strategy and tell stories with data.
Competitive and curious mindset; a true problem solver.
Staying on the cutting edge of the industry, always looking for growth opportunities.
Excellent organization, prioritization, and multitasking skills.
Quality‑obsessed mindset without losing soul for advertising.
Travel to visit clients approximately once per year, as needed.
What Success Looks Like
Encompass our core values in every interaction, internally and externally.
Effectively manage approximately five mid‑tier and enterprise accounts.
Meet and exceed department‑level KPIs, such as client growth and goal attainment, with core KPIs focused on client NSMs and satisfaction scores.
Build trust and relationships that produce consistent renewals.
Cross‑sell services aligned with client goals and objectives.
Clearly communicate results to client points of contact and executives.
Make exceptional strategic decisions for accounts.
Benefits
Living wage at Abe; annual base salary range $85,000–$95,000 USD (US‑based).
Medical, dental, vision plans, disability, and life insurance for you and your family, with 100% employer‑paid plan for you and 50% contribution for dependents.
Mental health support: certified therapists via Spring Health, Headspace membership.
Physical health: Omada therapy, Carrot fertility support, Aaptiv virtual workouts, One Medical membership.
Unlimited PTO (minimum 2 weeks), paid company holidays, birthday off, year‑end recharge (closed Dec 24–Jan 1), paid parental leave.
401(k) with 3% company match (Traditional and Roth).
Annual bonus based on tenure, scaling over time.
Work Environment Requirements As a remote‑first company, you’ll work from anywhere in the US, with optional access to our state‑of‑the‑art Irvine, CA office. Some positions may accommodate global opportunities in Canada, the UK, and Australia, provided you have local work authorization and reside in that country. You must be comfortable working virtually via Zoom and Slack, operating a laptop (PC or Mac), and using necessary office productivity tools. Extended periods of stationary work and reliable internet access are required. Reasonable accommodations are available to enable qualified individuals with disabilities to perform essential job functions.
Additional Information At Abe, People First is one of our core values. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
#J-18808-Ljbffr
Abe is a specialized consultancy focused exclusively on social media advertising. We are a hub for innovative strategies, helping clients leverage the full power of LinkedIn, Meta and more to reach, engage, and convert their target audiences. If you’re ready to be part of something bold and transformational, this is the role for you. We have experienced significant growth over the last few years and have stayed true to our culture, where the best idea wins. We’re future‑focused and are looking for the right Senior Strategist with a growth mindset to join our evolving team!
Our proprietary Customer Generation methodology focuses on SQLs and Customers instead of traditional metrics like MQLs. This role reports to the Associate Director and is a crucial part of the social media team, offering a unique opportunity to be on the ground floor of a fast‑growing specialty agency.
Roles & Responsibilities
Oversee and lead a collection of social media accounts.
Serve as direct support to client contacts.
Weekly communication with vendors or operational partners to ensure alignment on tasks, quality, and improvements.
Build strategies for clients each quarter.
Create, maintain, and optimize budgets for paid media campaigns.
Provide fractional support for internal marketing in partnership with a boutique agency within Directive.
Deeply understand client positioning and unique value propositions.
Confirm lead routing is accurate within a CRM.
Responsible for personal productivity and utilization.
Work directly with the Associate Director to meet internal and client goals.
Understand the value of programmatic campaigns.
Drive cross‑sells, upsells, and referrals via client relationships and professional network.
Execute and optimize advertising campaigns within LinkedIn, including copywriting, TAM development, and targeting to maximize ROI.
What You Offer
4+ years of experience in a performance/digital marketing agency, supporting B2B clients.
Deep expertise in paid social advertising, specifically LinkedIn Ads.
Understanding of LinkedIn Ad Units such as conversation ads, document ads, CTV, and more.
Proficiency with advertising platforms and tools such as LinkedIn Campaign Manager, ZoomInfo, 6Sense, and more.
Ability to delegate to junior team members.
Strong understanding of paid principles, including keyword research, ad copywriting, bid management, and optimization.
Ability to analyze campaign performance data using tools like Google Analytics, GA4, Excel, or other analytics platforms.
Ability to drive results and measure via OCT.
Experience with audience segmentation by tier, job title, etc.
Proven, measurable success with mid‑market or enterprise accounts.
Ability to translate and articulate strategy and tell stories with data.
Competitive and curious mindset; a true problem solver.
Staying on the cutting edge of the industry, always looking for growth opportunities.
Excellent organization, prioritization, and multitasking skills.
Quality‑obsessed mindset without losing soul for advertising.
Travel to visit clients approximately once per year, as needed.
What Success Looks Like
Encompass our core values in every interaction, internally and externally.
Effectively manage approximately five mid‑tier and enterprise accounts.
Meet and exceed department‑level KPIs, such as client growth and goal attainment, with core KPIs focused on client NSMs and satisfaction scores.
Build trust and relationships that produce consistent renewals.
Cross‑sell services aligned with client goals and objectives.
Clearly communicate results to client points of contact and executives.
Make exceptional strategic decisions for accounts.
Benefits
Living wage at Abe; annual base salary range $85,000–$95,000 USD (US‑based).
Medical, dental, vision plans, disability, and life insurance for you and your family, with 100% employer‑paid plan for you and 50% contribution for dependents.
Mental health support: certified therapists via Spring Health, Headspace membership.
Physical health: Omada therapy, Carrot fertility support, Aaptiv virtual workouts, One Medical membership.
Unlimited PTO (minimum 2 weeks), paid company holidays, birthday off, year‑end recharge (closed Dec 24–Jan 1), paid parental leave.
401(k) with 3% company match (Traditional and Roth).
Annual bonus based on tenure, scaling over time.
Work Environment Requirements As a remote‑first company, you’ll work from anywhere in the US, with optional access to our state‑of‑the‑art Irvine, CA office. Some positions may accommodate global opportunities in Canada, the UK, and Australia, provided you have local work authorization and reside in that country. You must be comfortable working virtually via Zoom and Slack, operating a laptop (PC or Mac), and using necessary office productivity tools. Extended periods of stationary work and reliable internet access are required. Reasonable accommodations are available to enable qualified individuals with disabilities to perform essential job functions.
Additional Information At Abe, People First is one of our core values. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
#J-18808-Ljbffr