DF Supply
DF Supply is a distributor of a wide range of products, including fencing, gate automation, access control devices, fence and gate accessories, tools, agricultural supplies, and more. We’re looking for an entry-level SEO-focused content specialist to join our content team and support organic performance across our network of over 40 e-commerce websites. The ideal candidate has a foundation in keyword research, HTML formatting, and content structuring that aligns with user search behavior. This role is best suited for someone who understands how content strategy affects search visibility and is comfortable working with basic technical SEO tools and concepts.
The position involves collaborating with the content team to revise and optimize product titles, descriptions, category pages, and landing pages according to SEO best practices. Additional responsibilities include reviewing performance data, suggesting improvements for content articles, and assisting with writing content when needed. Candidates should be prepared to prioritize new product pages and assist with broader optimization projects, including structured updates to select websites on a bi-weekly basis.
This is an on-site position only - no remote Key Responsibilities
Optimize product, category, and landing pages for search visibility and usability
Apply keyword research to guide product titles, descriptions, and page layout
Format content using HTML elements such as headers, internal links, and lists
Adjust tone and structure based on whether the target audience is B2B or B2C
Track performance using Google Analytics and Search Console
Identify opportunities for improvement based on page traffic, time on page, engagement, and conversions from organic channels
Make SEO recommendations for content articles and assist in writing them as needed
Manage updates using content management systems and support cross-site content organization
Required Skills and Qualifications
Experience using Google Analytics, Google Search Console, and Ahrefs
Basic understanding of HTML for formatting content in e-commerce environments
Familiarity with keyword strategy and search intent across product and category pages
Comfortable working in content management systems like Magento or similar platforms
Clear, structured writing and editing skills
Strong attention to detail and ability to follow formatting and SEO guidelines
Willingness to revise content based on performance and feedback
Self-motivated and organized with the ability to manage multiple projects and shifting priorities
Bonus Skills and Experience
Familiarity with Algolia or YouTube Analytics
Experience evaluating and optimizing images and visual content for SEO
Interest in user-experience writing or technical content organization
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The position involves collaborating with the content team to revise and optimize product titles, descriptions, category pages, and landing pages according to SEO best practices. Additional responsibilities include reviewing performance data, suggesting improvements for content articles, and assisting with writing content when needed. Candidates should be prepared to prioritize new product pages and assist with broader optimization projects, including structured updates to select websites on a bi-weekly basis.
This is an on-site position only - no remote Key Responsibilities
Optimize product, category, and landing pages for search visibility and usability
Apply keyword research to guide product titles, descriptions, and page layout
Format content using HTML elements such as headers, internal links, and lists
Adjust tone and structure based on whether the target audience is B2B or B2C
Track performance using Google Analytics and Search Console
Identify opportunities for improvement based on page traffic, time on page, engagement, and conversions from organic channels
Make SEO recommendations for content articles and assist in writing them as needed
Manage updates using content management systems and support cross-site content organization
Required Skills and Qualifications
Experience using Google Analytics, Google Search Console, and Ahrefs
Basic understanding of HTML for formatting content in e-commerce environments
Familiarity with keyword strategy and search intent across product and category pages
Comfortable working in content management systems like Magento or similar platforms
Clear, structured writing and editing skills
Strong attention to detail and ability to follow formatting and SEO guidelines
Willingness to revise content based on performance and feedback
Self-motivated and organized with the ability to manage multiple projects and shifting priorities
Bonus Skills and Experience
Familiarity with Algolia or YouTube Analytics
Experience evaluating and optimizing images and visual content for SEO
Interest in user-experience writing or technical content organization
#J-18808-Ljbffr