Tekwissen
Overview:
TekWissen is a global workforce management provider headquartered in Ann Arbor, Michigan that offers strategic talent solutions to our clients world-wide. The below job opportunity is to one of Our clients who is the world's largest intimates specialty retailer offering a wide assortment of modern, fashion-inspired collections including signature bras, panties, lingerie, casual sleepwear, swim and athleisure, as well as award-winning prestige fragrances and body care.
Job Title: Social Media Analyst
Location: Manhattan NY 10038
Duration: 2+ Months
Job Type: Temporary Assignment
Work Type: Hybrid
JOB DESCRIPTION:
Community Management
TekWissen® Group is an equal opportunity employer supporting workforce diversity.
TekWissen is a global workforce management provider headquartered in Ann Arbor, Michigan that offers strategic talent solutions to our clients world-wide. The below job opportunity is to one of Our clients who is the world's largest intimates specialty retailer offering a wide assortment of modern, fashion-inspired collections including signature bras, panties, lingerie, casual sleepwear, swim and athleisure, as well as award-winning prestige fragrances and body care.
Job Title: Social Media Analyst
Location: Manhattan NY 10038
Duration: 2+ Months
Job Type: Temporary Assignment
Work Type: Hybrid
JOB DESCRIPTION:
- The Social Media Analyst supports the client's Social team across community engagement, insights, competitive intelligence, and day-to-day execution, helping shape how millions of consumers experience the brand across Instagram, TikTok, and Pinterest.
- This role will foster meaningful conversations with our community, identify cultural and competitive signals, contribute insights to our editorial process, and ensure seamless operational execution across platforms.
Community Management
- Serve as the voice of the client's in comments and messages on Instagram and TikTok using an on-brand, consistent tone.
- Proactively engage with customers, creators, and fans to cultivate a positive, connected community.
- Monitor conversations in real time to identify sentiment trends, emerging themes, and potential risks.
- Spot viral opportunities, creator moments, and cultural conversations where VS can authentically participate.
- Surface UGC, creator content, and customer posts worth amplifying across channels.
- Partner with cross-functional teams to execute surprise & delight moments, giveaways, and customer advocacy initiatives.
- Track competitor and category activity across platforms to understand trends, messaging, timing, talent strategy, and consumer response.
- Identify conversation gaps and whitespace opportunities aligned with VS's brand and editorial direction.
- Distill relevant insights to inform content planning, platform POVs, and seasonal storytelling.
- Provide weekly social listening insight summaries to platform leads, helping inform narrative development and optimization.
- Translate community sentiment and cultural signals into actionable inputs for seasonal and weekly creative briefs.
- Support platform leads with data points, examples, and audience cues that can help shape weekly POVs and content priorities.
- Support the relaunch of the client's Pinterest channel, identifying repurposable content and opportunities to grow engagement.
- Assist with uploading, tagging, and optimizing Pins and Boards to grow reach and interaction.
- Assist with scheduling and tagging content in Dash Hudson across platforms.
- Build trackable links, maintain campaign tagging structure, and ensure all operational details are accurate.
- Pull monthly and quarterly performance data, helping extract insights and input into reporting decks.
- Compile campaign performance recaps and ad-hoc reports for internal partners.
- Support creation of decks, one-pagers, briefs, and documentation as needed.
- Bachelor's Degree in Marketing, Communications, or equivalent preferred
- 1-3 years of experience in social media, community management, or digital marketing, preferably in fashion, beauty, or lifestyle brands.
- Strong knowledge of Instagram, TikTok, Pinterest, and emerging social platforms, including trends, best practices, and competitive analysis.
- Excellent written and verbal communication, with the ability to manage community interactions with empathy and on-brand tone.
- Experience with social media management and analytics tools (e.g., Dash Hudson, Sprinklr, Brandwatch).
- Highly organized with strong project management skills to support content calendars, reporting, and cross-team collaboration.
- Comfortable in a fast-paced environment, balancing multiple priorities and deadlines.
- Passion for building engaged online communities and identifying cultural, UGC, and influencer opportunities.
TekWissen® Group is an equal opportunity employer supporting workforce diversity.