Denodo
Senior Customer Marketing Manager – Denodo
Denodo is looking for a smart, experienced, and highly motivated customer marketer to join the expanding product and customer marketing team. You will be responsible for customer marketing initiatives for the Americas. This will include acting as a champion for strategic customers and their success stories, and converting those stories into compelling content.
Salary range: $170,000 – $180,000 per year.
Job Responsibilities & Duties Customer Marketing:
Build relationships at an executive or business sponsor level and understand how the Denodo Platform led to meaningful business outcomes.
Capture use cases and convert them into compelling content, including written success stories, blogs, presentations, and customer testimonials for internal consumption, external audiences, and partner-facing initiatives.
Engage in outbound marketing activities such as speaking slots at tradeshows, Denodo events, joint partner events, media interviews, and participation in customer‑win press releases.
Provide customer references for analyst evaluations such as Gartner Magic Quadrants, Gartner PeerInsights, Forrester Waves, and others.
Encourage participation and contribution to Denovo user groups and customer meetups, both online and regionally across North America.
Encourage participation and contribution to Denovo’s Product Advisory Council (PAC) and other customer feedback opportunities.
Product Marketing:
Leverage deep understanding of customer use cases to contribute to positioning and messaging, creating compelling use‑case‑focused content at business and technical levels.
Support demand‑generation activities such as webinars, tradeshows, events, and top‑of‑funnel messaging that highlight customer success stories.
Create and maintain marketing solution briefs and case studies that highlight success stories.
Support partner marketing initiatives by collaborating with regional partners to highlight joint customer wins.
Collaborate with marketing communications team to support analyst and press relationships.
Develop sales tools, including enablement presentations, solution‑selling sheets, and sales plays that showcase customer success stories.
Participate in social marketing activities, write blogs and social posts, engage in podcasts, and other community building efforts to highlight key customer use cases and stories.
Desired Skills & Experience
BA/BS degree in a computer‑related field; MBA a plus.
7+ years of experience in customer or product marketing with a focus on data integration, data management, or data analytics in the enterprise sector.
Significant experience in customer marketing activities, including building relationships with senior stakeholders and authoring compelling content that captures use cases.
Outstanding written and verbal communication skills; experience writing product literature, customer case studies, and white papers.
Excellent presentation skills.
Ability to manage deliverables in a dynamic and agile environment; capable of working independently while collaborating with other team members.
Strong analytical and synthesizing skills to translate technical content into value‑based messages.
Knowledge and experience working with demand‑generation, product management, customer success, partner marketing, digital marketing, and creative marketing teams.
Able to communicate effectively with remote, cross‑functional, international teams.
Willingness to travel domestically and internationally (20% or less per month).
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Salary range: $170,000 – $180,000 per year.
Job Responsibilities & Duties Customer Marketing:
Build relationships at an executive or business sponsor level and understand how the Denodo Platform led to meaningful business outcomes.
Capture use cases and convert them into compelling content, including written success stories, blogs, presentations, and customer testimonials for internal consumption, external audiences, and partner-facing initiatives.
Engage in outbound marketing activities such as speaking slots at tradeshows, Denodo events, joint partner events, media interviews, and participation in customer‑win press releases.
Provide customer references for analyst evaluations such as Gartner Magic Quadrants, Gartner PeerInsights, Forrester Waves, and others.
Encourage participation and contribution to Denovo user groups and customer meetups, both online and regionally across North America.
Encourage participation and contribution to Denovo’s Product Advisory Council (PAC) and other customer feedback opportunities.
Product Marketing:
Leverage deep understanding of customer use cases to contribute to positioning and messaging, creating compelling use‑case‑focused content at business and technical levels.
Support demand‑generation activities such as webinars, tradeshows, events, and top‑of‑funnel messaging that highlight customer success stories.
Create and maintain marketing solution briefs and case studies that highlight success stories.
Support partner marketing initiatives by collaborating with regional partners to highlight joint customer wins.
Collaborate with marketing communications team to support analyst and press relationships.
Develop sales tools, including enablement presentations, solution‑selling sheets, and sales plays that showcase customer success stories.
Participate in social marketing activities, write blogs and social posts, engage in podcasts, and other community building efforts to highlight key customer use cases and stories.
Desired Skills & Experience
BA/BS degree in a computer‑related field; MBA a plus.
7+ years of experience in customer or product marketing with a focus on data integration, data management, or data analytics in the enterprise sector.
Significant experience in customer marketing activities, including building relationships with senior stakeholders and authoring compelling content that captures use cases.
Outstanding written and verbal communication skills; experience writing product literature, customer case studies, and white papers.
Excellent presentation skills.
Ability to manage deliverables in a dynamic and agile environment; capable of working independently while collaborating with other team members.
Strong analytical and synthesizing skills to translate technical content into value‑based messages.
Knowledge and experience working with demand‑generation, product management, customer success, partner marketing, digital marketing, and creative marketing teams.
Able to communicate effectively with remote, cross‑functional, international teams.
Willingness to travel domestically and internationally (20% or less per month).
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