CFS
Assistant Director of Marketing
A fast-growing, values-driven organization is seeking an
Assistant Director of Marketing
to lead media strategy and oversee CRM initiatives. This role requires a data-driven leader with experience in national media buying and a solid understanding of customer segmentation and email campaign management. The company is expanding methodically and has a strong reputation for stability and community involvement.
Key Responsibilities
Lead Media Strategy
Oversee national media buying and planning for large-scale campaigns.
Manage significant budgets and ensure efficient allocation of resources.
Make data-driven decisions to optimize media performance.
CRM & Email Marketing Oversight
Provide leadership and guidance to the email marketing manager.
Ensure effective customer segmentation and campaign execution.
Analyze campaign results and adjust strategies to improve performance.
Coach and mentor team members in CRM best practices.
Cross-Functional Collaboration
Work closely with Legal and other departments to ensure compliance and alignment.
Participate in company events and foster a positive, engaged team culture.
Qualifications
Proven experience in national media buying (corporate or agency background).
Familiarity with CRM initiatives, email marketing, and customer segmentation.
Strong analytical skills and ability to make data-driven decisions.
Experience managing large budgets; retail or multi-location experience preferred.
Ability to lead, coach, and mentor team members effectively.
Why This Opportunity Stands Out
Join a growing business that continues to increase its revenue.
Be part of a company that has a history of stability and has had zero corporate layoffs.
Work in a tight-knit, energetic team that values collaboration and community involvement.
Enjoy a culture that lives its values, gives back through scholarships and local non-profits, and celebrates success.
Salary: $100,000 to $115,000
#HYBRID
#J-18808-Ljbffr
Assistant Director of Marketing
to lead media strategy and oversee CRM initiatives. This role requires a data-driven leader with experience in national media buying and a solid understanding of customer segmentation and email campaign management. The company is expanding methodically and has a strong reputation for stability and community involvement.
Key Responsibilities
Lead Media Strategy
Oversee national media buying and planning for large-scale campaigns.
Manage significant budgets and ensure efficient allocation of resources.
Make data-driven decisions to optimize media performance.
CRM & Email Marketing Oversight
Provide leadership and guidance to the email marketing manager.
Ensure effective customer segmentation and campaign execution.
Analyze campaign results and adjust strategies to improve performance.
Coach and mentor team members in CRM best practices.
Cross-Functional Collaboration
Work closely with Legal and other departments to ensure compliance and alignment.
Participate in company events and foster a positive, engaged team culture.
Qualifications
Proven experience in national media buying (corporate or agency background).
Familiarity with CRM initiatives, email marketing, and customer segmentation.
Strong analytical skills and ability to make data-driven decisions.
Experience managing large budgets; retail or multi-location experience preferred.
Ability to lead, coach, and mentor team members effectively.
Why This Opportunity Stands Out
Join a growing business that continues to increase its revenue.
Be part of a company that has a history of stability and has had zero corporate layoffs.
Work in a tight-knit, energetic team that values collaboration and community involvement.
Enjoy a culture that lives its values, gives back through scholarships and local non-profits, and celebrates success.
Salary: $100,000 to $115,000
#HYBRID
#J-18808-Ljbffr