DoorDash
Senior Manager, B2B Integrated Marketing
DoorDash, San Francisco, California, United States, 94199
Senior Manager, B2B Integrated Marketing
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About the Team DoorDash Commerce Platform is our company’s hyper growth business unit that serves restaurants, grocers, and retailers across the United States and abroad. DoorDash Platform Services allows restaurants, grocers, and retailers to enable ecommerce ordering fulfillment for their first‐party experiences (ie, website and in‑store). The Digital Ordering portfolio consists of Online Ordering, Tableside Order & Pay, Loyalty, CRM, Mobile Apps, and Websites—all designed to maximize sales for merchants while fitting seamlessly into their existing restaurant operations and brand.
About the Role We’re looking for an experienced B2B & SaaS Integrated Marketing to define the end‑to‑end integrated marketing strategy and drive pipeline growth for our first‑party, digital products with SMB restaurants. DoorDash Commerce Platform is one of our fastest growing businesses, but we are still in the early innings and are looking for a world‑class marketer to lead us in our transformation to become a B2B SaaS powerhouse. You’ll work with a dedicated marketing team across Performance, Lifecycle, Content, and Brand to drive awareness, pipeline health and ultimately, production adoption. In collaboration with Strategy & Ops, Product and Sales, you will surface audience insights that inform the ideal product positioning, then translate those insights into scaled GTM campaigns and 0‑1 demand generation experiments.
What You’ll Do
Strategize: From first principles, help develop the optimal strategy for DoorDash to enable merchants to build their first‑party channel. Work with research and insights to develop a deep understanding of the merchant audience, including their challenges and pain points, and ensure effective product positioning and messaging against those needs.
Build: Grow the demand generation engine, identifying levers to improve product awareness, increase inbound leads and, ultimately, drive product adoption within the SMB audience in partnership with product, performance, lifecycle, content, and brand marketing. Build and refine the pipeline for leads through continuous optimization at every stage in the funnel, proactively identifying, testing, and scaling net‑new channels and opportunities to refine the demand generation strategy.
Collaborate: Influence a highly cross‑functional team to drive growth by partnering with product, sales, and strategy and operations, finance, and analytics. Help the team maneuver conflicting priorities and set a clear path forward to achieve a mutually beneficial outcome.
Lead: Manage, develop and continue to build a high‑performing team.
We’re Excited About You Because…
You have 8+ years of proven B2B SaaS marketing experience. You’ve succeeded in high‑performance cultures and you’ve built and launched go‑to‑market campaigns that have scaled products from 0 to 1.
You have a proven track record of driving healthy pipeline growth through integrated campaigns and effective demand generation. You understand the role that product, performance, lifecycle, content, and brand marketing play and are comfortable working with those teams to build and execute on a robust integrated strategy.
You solve problems from first principles, starting with the customer. You resist “this is how it’s always been done” thinking.
You’re equally comfortable operating at 10,000 feet and at the lowest level of detail. You don’t hesitate to get in the weeds and work at the most basic level of detail, but you’re just as comfortable thinking long‑term and inspiring a team.
You’re unafraid of ambiguity and can dive into difficult problems and come up with a plan. Rapid change and learning is exciting to you.
You’re analytical and leverage data and analytics to answer complex questions and create a compelling narrative. You lean into constant experimentation grounded in business insights and hypotheses to scale impact. You’re comfortable with budgeting, forecasting, goaling, and campaign measurement.
You’re collaborative, building consensus with large cross‑functional teams and cultivating trusted relationships with senior leaders.
You have 5+ years of team management experience and a proven track record of building, developing, and inspiring diverse teams who deliver results.
Compensation & Benefits Base salary: $149,600—$220,000 USD (localization depends on work location). Equity grants are also available. DoorDash offers a comprehensive benefits package including 401(k) with employer matching, 16 weeks of paid parental leave, wellness benefits, commuter benefits match, paid time off, paid sick leave, medical/dental/vision, 11 paid holidays, disability and basic life insurance, family‑forming assistance, mental health program, and more.
Paid Time Off Details
For salaried roles: flexible paid time off/vacation, plus 80 hours of paid sick time per year.
For hourly roles: vacation accrued at about 1 hour for every 25.97 hours worked; paid sick time accrued at 1 hour for every 30 hours worked.
Employment Details Mid‑Senior level, Full‑time, Marketing and Sales, Software Development.
Statement of Non‑Discrimination In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. Above and beyond discrimination and harassment based on “protected categories,” we also strive to prevent other subtler forms of inappropriate behavior from ever gaining a foothold in our office. Whether blatant or hidden, barriers to success have no place at DoorDash. We value a diverse workforce—people who identify as women, non‑binary or gender non‑conforming, LGBTQIA+, American Indian or Native Alaskan, Black or African American, Hispanic or Latinx, Native Hawaiian or Other Pacific Islander, differently‑abled, caretakers and parents, and veterans are strongly encouraged to apply.
Accommodations If you need any accommodations, please inform your recruiting contact upon initial connection.
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Get AI-powered advice on this job and more exclusive features.
About the Team DoorDash Commerce Platform is our company’s hyper growth business unit that serves restaurants, grocers, and retailers across the United States and abroad. DoorDash Platform Services allows restaurants, grocers, and retailers to enable ecommerce ordering fulfillment for their first‐party experiences (ie, website and in‑store). The Digital Ordering portfolio consists of Online Ordering, Tableside Order & Pay, Loyalty, CRM, Mobile Apps, and Websites—all designed to maximize sales for merchants while fitting seamlessly into their existing restaurant operations and brand.
About the Role We’re looking for an experienced B2B & SaaS Integrated Marketing to define the end‑to‑end integrated marketing strategy and drive pipeline growth for our first‑party, digital products with SMB restaurants. DoorDash Commerce Platform is one of our fastest growing businesses, but we are still in the early innings and are looking for a world‑class marketer to lead us in our transformation to become a B2B SaaS powerhouse. You’ll work with a dedicated marketing team across Performance, Lifecycle, Content, and Brand to drive awareness, pipeline health and ultimately, production adoption. In collaboration with Strategy & Ops, Product and Sales, you will surface audience insights that inform the ideal product positioning, then translate those insights into scaled GTM campaigns and 0‑1 demand generation experiments.
What You’ll Do
Strategize: From first principles, help develop the optimal strategy for DoorDash to enable merchants to build their first‑party channel. Work with research and insights to develop a deep understanding of the merchant audience, including their challenges and pain points, and ensure effective product positioning and messaging against those needs.
Build: Grow the demand generation engine, identifying levers to improve product awareness, increase inbound leads and, ultimately, drive product adoption within the SMB audience in partnership with product, performance, lifecycle, content, and brand marketing. Build and refine the pipeline for leads through continuous optimization at every stage in the funnel, proactively identifying, testing, and scaling net‑new channels and opportunities to refine the demand generation strategy.
Collaborate: Influence a highly cross‑functional team to drive growth by partnering with product, sales, and strategy and operations, finance, and analytics. Help the team maneuver conflicting priorities and set a clear path forward to achieve a mutually beneficial outcome.
Lead: Manage, develop and continue to build a high‑performing team.
We’re Excited About You Because…
You have 8+ years of proven B2B SaaS marketing experience. You’ve succeeded in high‑performance cultures and you’ve built and launched go‑to‑market campaigns that have scaled products from 0 to 1.
You have a proven track record of driving healthy pipeline growth through integrated campaigns and effective demand generation. You understand the role that product, performance, lifecycle, content, and brand marketing play and are comfortable working with those teams to build and execute on a robust integrated strategy.
You solve problems from first principles, starting with the customer. You resist “this is how it’s always been done” thinking.
You’re equally comfortable operating at 10,000 feet and at the lowest level of detail. You don’t hesitate to get in the weeds and work at the most basic level of detail, but you’re just as comfortable thinking long‑term and inspiring a team.
You’re unafraid of ambiguity and can dive into difficult problems and come up with a plan. Rapid change and learning is exciting to you.
You’re analytical and leverage data and analytics to answer complex questions and create a compelling narrative. You lean into constant experimentation grounded in business insights and hypotheses to scale impact. You’re comfortable with budgeting, forecasting, goaling, and campaign measurement.
You’re collaborative, building consensus with large cross‑functional teams and cultivating trusted relationships with senior leaders.
You have 5+ years of team management experience and a proven track record of building, developing, and inspiring diverse teams who deliver results.
Compensation & Benefits Base salary: $149,600—$220,000 USD (localization depends on work location). Equity grants are also available. DoorDash offers a comprehensive benefits package including 401(k) with employer matching, 16 weeks of paid parental leave, wellness benefits, commuter benefits match, paid time off, paid sick leave, medical/dental/vision, 11 paid holidays, disability and basic life insurance, family‑forming assistance, mental health program, and more.
Paid Time Off Details
For salaried roles: flexible paid time off/vacation, plus 80 hours of paid sick time per year.
For hourly roles: vacation accrued at about 1 hour for every 25.97 hours worked; paid sick time accrued at 1 hour for every 30 hours worked.
Employment Details Mid‑Senior level, Full‑time, Marketing and Sales, Software Development.
Statement of Non‑Discrimination In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. Above and beyond discrimination and harassment based on “protected categories,” we also strive to prevent other subtler forms of inappropriate behavior from ever gaining a foothold in our office. Whether blatant or hidden, barriers to success have no place at DoorDash. We value a diverse workforce—people who identify as women, non‑binary or gender non‑conforming, LGBTQIA+, American Indian or Native Alaskan, Black or African American, Hispanic or Latinx, Native Hawaiian or Other Pacific Islander, differently‑abled, caretakers and parents, and veterans are strongly encouraged to apply.
Accommodations If you need any accommodations, please inform your recruiting contact upon initial connection.
#J-18808-Ljbffr