CYBER HORNET ETFs is hiring: Social Media & Marketing Director in St. Petersburg

Location: St. Petersburg | Full-Time, Onsite About Cyber Hornet ETFs: Cyber Hornet ETFs is a next-generation ETF platform focused on crypto innovation and institutional-quality investment products. We are expanding our brand presence and seeking a Social Media & Marketing Director to lead content strategy, brand visibility, and digital growth across all platforms. Role Description: The Social Media & Marketing Director will own Cyber Hornet’s brand voice, digital presence, and audience strategy. This role blends creative content leadership, data-driven marketing, and deep understanding of finance/crypto culture. You will develop campaigns, scale our community, and drive engagement across social platforms, PR outlets, and industry channels. Responsibilities: Lead end-to-end social media strategy across X/Twitter, LinkedIn, Instagram, YouTube, TikTok and emerging platforms Develop and manage a cohesive content calendar aligned with company announcements, product launches, and market events Produce high-quality content: posts, threads, short-form videos, infographics, and educational pieces Grow brand awareness, engagement, follower count, and community sentiment Manage digital campaigns (organic + paid) for product promotion and brand amplification Partner with leadership to craft messaging around ETFs, crypto markets, and company updates Oversee social analytics, reporting, and KPI tracking to guide strategy Build Cyber Hornet’s brand voice—professional, sharp, credible, and crypto-aware Coordinate PR, media outreach, influencer partnerships, and industry collaborations Manage website updates, email marketing, and funnel optimization Ensure all content is compliant with regulatory guidelines (SEC/FINRA context) Qualifications: 5+ years in social media, digital marketing, or brand leadership Strong understanding of ETFs, crypto, or financial markets (or demonstrated passion + willingness to learn fast) Proven experience growing social media channels and executing measurable campaigns Exceptional writing and content creation skills Proficient in short-form video production, Canva/Adobe Suite, basic editing Strong analytical mindset—able to review metrics and optimize performance Comfortable working in a fast-paced, evolving startup environment Preferred: Experience at a fintech, crypto company, asset manager, or media/finance publication PR experience or established industry media relationships Familiarity with compliance-friendly messaging in regulated industries High-impact leadership role shaping the public face of the company Competitive compensation + performance incentives Creative freedom to innovate and build a modern financial brand Full benefits package Seniority level Mid-Senior level Employment type Full-time Job function Marketing and Sales #J-18808-Ljbffr