Grüns
Overview
Join to apply for the
Senior Retention & Lifecycle Designer
role at
Grüns . We're hiring a
Senior Retention & Lifecycle Designer
to own and elevate all lifecycle creative across our portfolio of brands. This role is both hands-on and leadership-driven — responsible for setting the creative standard, managing our designer VAs, and ensuring every lifecycle touchpoint feels intentional, on-brand, and compliant. This role is part of our remote HQ; we have a fully remote, high-trust work environment and we come together on a quarterly basis for off-sites to connect IRL. Responsibilities
Own lifecycle design output across email, SMS, direct mail, and emerging lifecycle touchpoints for all brands. Manage, prioritize, and project-manage the workload of designer VAs to ensure predictable timelines and high-quality execution. Partner closely with Brand to maintain cohesive visual expression, brand integrity, and creative vision across lifecycle channels. Act as the creative liaison between Retention and Brand teams, ensuring alignment without slowing velocity. Provide light copy editing and brand-voice gut checks to ensure messaging feels sharp, clear, and on-brand. Implement and enforce compliance-aligned creative guardrails, serving as a second set of eyes before launch. Establish and document lifecycle design best practices, workflows, and QA standards. Continuously improve creative velocity while maintaining a high bar for quality and consistency. Qualifications
4-6 years of experience designing for DTC, CPG, or consumer brands. Experience on lifecycle or performance-focused creative (email, SMS; retention channels preferred). Experience managing junior designers, contractors, or VAs (strong plus). Proficient in Figma or an equivalent design tool. Understanding of lifecycle channels and how design impacts performance and customer experience. Ability to review and lightly edit copy for tone, clarity, and brand alignment. Ability to interpret and apply compliance guidance to creative execution. Organized, detail-oriented, and calm under high volume. Proactive communicator who collaborates well across teams. Balances quality with speed and enjoys building systems that scale. Uses AI and modern tools to improve workflow efficiency. Approach to the role
Exceptionally organized and confident in managing multiple designers and projects at once. Thoughtful leader who supports and develops others while maintaining a high bar. Proactive problem solver who anticipates issues before launches. Open to giving and receiving feedback with clarity and kindness. Customer-first thinking, with consideration for how creative shows up in real inboxes and experiences. Excited to build structure, not just execute tasks. To Apply
Please enter your information and share a bit about yourself. We discourage using ChatGPT or similar tools to answer these questions, as we want to get to know you and your communication style. We do love integrating these tools into our work and you'll hear more about that if you join us. At Grüns, we offer a competitive total compensation package, including base salary between $100,000-$125,000 depending on experience, equity, and a comprehensive benefits program designed to support well-being, growth, and balance. About Grüns: we believe foundational nutrition should be simple and convenient. We offer gummies made from 60 nutrient-dense, whole-food ingredients as a grab-and-go snack.
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Join to apply for the
Senior Retention & Lifecycle Designer
role at
Grüns . We're hiring a
Senior Retention & Lifecycle Designer
to own and elevate all lifecycle creative across our portfolio of brands. This role is both hands-on and leadership-driven — responsible for setting the creative standard, managing our designer VAs, and ensuring every lifecycle touchpoint feels intentional, on-brand, and compliant. This role is part of our remote HQ; we have a fully remote, high-trust work environment and we come together on a quarterly basis for off-sites to connect IRL. Responsibilities
Own lifecycle design output across email, SMS, direct mail, and emerging lifecycle touchpoints for all brands. Manage, prioritize, and project-manage the workload of designer VAs to ensure predictable timelines and high-quality execution. Partner closely with Brand to maintain cohesive visual expression, brand integrity, and creative vision across lifecycle channels. Act as the creative liaison between Retention and Brand teams, ensuring alignment without slowing velocity. Provide light copy editing and brand-voice gut checks to ensure messaging feels sharp, clear, and on-brand. Implement and enforce compliance-aligned creative guardrails, serving as a second set of eyes before launch. Establish and document lifecycle design best practices, workflows, and QA standards. Continuously improve creative velocity while maintaining a high bar for quality and consistency. Qualifications
4-6 years of experience designing for DTC, CPG, or consumer brands. Experience on lifecycle or performance-focused creative (email, SMS; retention channels preferred). Experience managing junior designers, contractors, or VAs (strong plus). Proficient in Figma or an equivalent design tool. Understanding of lifecycle channels and how design impacts performance and customer experience. Ability to review and lightly edit copy for tone, clarity, and brand alignment. Ability to interpret and apply compliance guidance to creative execution. Organized, detail-oriented, and calm under high volume. Proactive communicator who collaborates well across teams. Balances quality with speed and enjoys building systems that scale. Uses AI and modern tools to improve workflow efficiency. Approach to the role
Exceptionally organized and confident in managing multiple designers and projects at once. Thoughtful leader who supports and develops others while maintaining a high bar. Proactive problem solver who anticipates issues before launches. Open to giving and receiving feedback with clarity and kindness. Customer-first thinking, with consideration for how creative shows up in real inboxes and experiences. Excited to build structure, not just execute tasks. To Apply
Please enter your information and share a bit about yourself. We discourage using ChatGPT or similar tools to answer these questions, as we want to get to know you and your communication style. We do love integrating these tools into our work and you'll hear more about that if you join us. At Grüns, we offer a competitive total compensation package, including base salary between $100,000-$125,000 depending on experience, equity, and a comprehensive benefits program designed to support well-being, growth, and balance. About Grüns: we believe foundational nutrition should be simple and convenient. We offer gummies made from 60 nutrient-dense, whole-food ingredients as a grab-and-go snack.
#J-18808-Ljbffr