CoStar Group
Performance Marketing Manager, LoopNet
CoStar Group, Richmond, Virginia, United States, 23214
Performance Marketing Manager, LoopNet
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CoStar Group
CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real‑estate information, analytics, and online marketplaces. Included in the S&P 500 and NASDAQ 100, CoStar Group digitizes real‑estate, empowering people to discover properties, insights and connections that improve their businesses and lives.
About the Role LoopNet is the leading online marketplace for commercial real‑estate, connected by our auction platform, Auctions by Ten‑X. We are seeking a highly experienced Performance Marketer to own the marketing of auctions, driving growth as a senior‑level role that rewards autonomy, innovation and measurable impact.
Key Responsibilities
Define and execute a performance‑marketing vision for auctions, leveraging audience insights, data and technology.
Continuously optimize campaigns to maximize ROI and listing effectiveness.
Implement advanced tactics including automated communications and triggered campaigns.
Build scalable processes for campaign delivery and optimization across multiple channels.
Use extensive data to inform targeting, bidding strategies and personalization.
Conduct rigorous testing and performance analysis to identify growth and optimization opportunities.
Work closely with leadership while operating autonomously to push initiatives forward.
Partner with marketing stakeholders, product managers and data analysts to ensure alignment and innovation.
Basic Qualifications
Bachelor’s degree from an accredited college or university.
5+ years of experience in performance marketing, ideally in a marketplace environment.
Deep technical knowledge of marketing automation, programmatic buying and personalization.
Proven ability to manage large‑scale campaigns and budgets with measurable results.
Excellent analytical skills and experience with data‑driven decision‑making.
Preferred Qualifications
Track record of defining and executing long‑term performance strategies.
Experience in marketplace dynamics, auction marketing or listing optimization at scale.
Expertise in marketing‑tech stacks, automation platforms and personalization engines.
Ability to synthesize large datasets into actionable insights, including attribution modeling and predictive analytics.
Comfortable driving transformation in evolving programs and implementing scalable processes.
Ability to present insights and recommendations to senior leadership.
Benefits
Comprehensive healthcare coverage (medical, vision, dental, prescription).
Life, legal and supplemental insurance.
Commuter and parking benefits.
401(k) retirement plan with matching contributions.
Employee stock purchase plan.
Paid time off.
Tuition reimbursement.
Equal Employment Opportunity CoStar Group is an Equal Employment Opportunity Employer. We maintain a drug‑free workplace and conduct pre‑employment substance‑abuse testing.
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at
CoStar Group
CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real‑estate information, analytics, and online marketplaces. Included in the S&P 500 and NASDAQ 100, CoStar Group digitizes real‑estate, empowering people to discover properties, insights and connections that improve their businesses and lives.
About the Role LoopNet is the leading online marketplace for commercial real‑estate, connected by our auction platform, Auctions by Ten‑X. We are seeking a highly experienced Performance Marketer to own the marketing of auctions, driving growth as a senior‑level role that rewards autonomy, innovation and measurable impact.
Key Responsibilities
Define and execute a performance‑marketing vision for auctions, leveraging audience insights, data and technology.
Continuously optimize campaigns to maximize ROI and listing effectiveness.
Implement advanced tactics including automated communications and triggered campaigns.
Build scalable processes for campaign delivery and optimization across multiple channels.
Use extensive data to inform targeting, bidding strategies and personalization.
Conduct rigorous testing and performance analysis to identify growth and optimization opportunities.
Work closely with leadership while operating autonomously to push initiatives forward.
Partner with marketing stakeholders, product managers and data analysts to ensure alignment and innovation.
Basic Qualifications
Bachelor’s degree from an accredited college or university.
5+ years of experience in performance marketing, ideally in a marketplace environment.
Deep technical knowledge of marketing automation, programmatic buying and personalization.
Proven ability to manage large‑scale campaigns and budgets with measurable results.
Excellent analytical skills and experience with data‑driven decision‑making.
Preferred Qualifications
Track record of defining and executing long‑term performance strategies.
Experience in marketplace dynamics, auction marketing or listing optimization at scale.
Expertise in marketing‑tech stacks, automation platforms and personalization engines.
Ability to synthesize large datasets into actionable insights, including attribution modeling and predictive analytics.
Comfortable driving transformation in evolving programs and implementing scalable processes.
Ability to present insights and recommendations to senior leadership.
Benefits
Comprehensive healthcare coverage (medical, vision, dental, prescription).
Life, legal and supplemental insurance.
Commuter and parking benefits.
401(k) retirement plan with matching contributions.
Employee stock purchase plan.
Paid time off.
Tuition reimbursement.
Equal Employment Opportunity CoStar Group is an Equal Employment Opportunity Employer. We maintain a drug‑free workplace and conduct pre‑employment substance‑abuse testing.
#J-18808-Ljbffr