CoStar Group, Inc.
Performance Marketing Manager, LoopNet
CoStar Group, Inc., Richmond, Virginia, United States, 23214
Performance Marketing Manager, LoopNet
CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. Included in the S&P 500 Index and the NASDAQ 100, CoStar Group is on a mission to digitize the world’s real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives.
About the Role LoopNet is the leading online marketplace for commercial real estate, connecting millions of investors, brokers, and property owners with opportunities across the globe. As a part of LoopNet, Auctions by Ten‑X is the premier platform for online real estate auctions, enabling faster, more transparent transactions for buyers and sellers. Together, these platforms represent a powerful ecosystem for commercial property marketing and sales—driving billions in transactions annually. As we continue to evolve and innovate, our auction marketing program is a critical growth engine. We’re looking for a highly experienced Performance Marketer to take ownership of optimizing results for every auction.
Key Responsibilities
Define and execute a performance marketing vision for auctions, leveraging audience insights, data, and technology.
Continuously optimize campaigns to maximize ROI and auctions listing effectiveness.
Inform and implement advanced tactics including automated communications and triggered campaigns.
Build scalable processes for campaign delivery and optimization across multiple channels.
Use our extensive data to inform targeting, bidding strategies, and personalization.
Conduct rigorous testing and performance analysis to identify growth and optimization opportunities.
Work closely with leadership while operating with autonomy to push initiatives forward.
Partner with marketing stakeholders, product managers, and data analytics to ensure alignment and innovation.
Basic Qualifications
Bachelor’s degree required from an accredited, not-for-profit, in-person college/university.
Track record of commitment to prior employers.
5+ years of experience in performance marketing, ideally in a marketplace environment.
Deep technical knowledge of marketing automation, programmatic buying, and personalization.
Proven ability to manage large-scale campaigns and budgets with a focus on measurable results.
Excellent analytical skills and experience with data‑driven decision‑making.
Preferred Qualifications
Track record of defining and executing long‑term performance strategies.
Experience in marketplace dynamics, auction marketing, or listing optimization at scale.
Expertise in marketing tech stacks, automation platforms, and personalization engines.
Skilled in synthesizing large datasets into actionable insights; familiarity with attribution modeling and predictive analytics.
Comfortable driving transformation in evolving programs and implementing scalable processes.
Ability to present insights and recommendations to senior leadership.
What’s in it for you?
Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug Life, legal, and supplementary insurance
Commuter and parking benefits
401(K) retirement plan with matching contributions
Employee stock purchase plan
Paid time off
Tuition reimbursement
Generous compensation and performance‑based incentives
We welcome all qualified candidates who are currently eligible to work full‑time in the United States to apply. However, please note that CoStar Group is not able to provide visa sponsorship for this position.
CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug‑free workplace and perform pre‑employment substance abuse testing. CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. We are proud to be an affirmative action employer and a diverse workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
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About the Role LoopNet is the leading online marketplace for commercial real estate, connecting millions of investors, brokers, and property owners with opportunities across the globe. As a part of LoopNet, Auctions by Ten‑X is the premier platform for online real estate auctions, enabling faster, more transparent transactions for buyers and sellers. Together, these platforms represent a powerful ecosystem for commercial property marketing and sales—driving billions in transactions annually. As we continue to evolve and innovate, our auction marketing program is a critical growth engine. We’re looking for a highly experienced Performance Marketer to take ownership of optimizing results for every auction.
Key Responsibilities
Define and execute a performance marketing vision for auctions, leveraging audience insights, data, and technology.
Continuously optimize campaigns to maximize ROI and auctions listing effectiveness.
Inform and implement advanced tactics including automated communications and triggered campaigns.
Build scalable processes for campaign delivery and optimization across multiple channels.
Use our extensive data to inform targeting, bidding strategies, and personalization.
Conduct rigorous testing and performance analysis to identify growth and optimization opportunities.
Work closely with leadership while operating with autonomy to push initiatives forward.
Partner with marketing stakeholders, product managers, and data analytics to ensure alignment and innovation.
Basic Qualifications
Bachelor’s degree required from an accredited, not-for-profit, in-person college/university.
Track record of commitment to prior employers.
5+ years of experience in performance marketing, ideally in a marketplace environment.
Deep technical knowledge of marketing automation, programmatic buying, and personalization.
Proven ability to manage large-scale campaigns and budgets with a focus on measurable results.
Excellent analytical skills and experience with data‑driven decision‑making.
Preferred Qualifications
Track record of defining and executing long‑term performance strategies.
Experience in marketplace dynamics, auction marketing, or listing optimization at scale.
Expertise in marketing tech stacks, automation platforms, and personalization engines.
Skilled in synthesizing large datasets into actionable insights; familiarity with attribution modeling and predictive analytics.
Comfortable driving transformation in evolving programs and implementing scalable processes.
Ability to present insights and recommendations to senior leadership.
What’s in it for you?
Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug Life, legal, and supplementary insurance
Commuter and parking benefits
401(K) retirement plan with matching contributions
Employee stock purchase plan
Paid time off
Tuition reimbursement
Generous compensation and performance‑based incentives
We welcome all qualified candidates who are currently eligible to work full‑time in the United States to apply. However, please note that CoStar Group is not able to provide visa sponsorship for this position.
CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug‑free workplace and perform pre‑employment substance abuse testing. CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. We are proud to be an affirmative action employer and a diverse workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
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