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SalaryGuide

Marketing Specialist (Full Time- Chinese Mandarin Required)

SalaryGuide, Los Angeles, California, United States, 90079

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Responsibilities Strategic Sales Management: Partner with the VP of Sales, peers, brokers, and distributor networks to develop, implement, and drive sales strategies focused on the designated channel. Revenue and Profitability Goals: Achieve budgeted revenue targets and team sales goals, maximizing profitability. Assist in preparing the annual departmental budget, marketing, and business plans. Marketing: Create, update, and post online content on the companys website and social media accounts; employ marketing analytics techniques to gather important data (web analytics, rankings, etc.); manage and create marketing literature to augment the companys presence in the market Account Management: Develop new accounts and maintain existing relationships by implementing sales strategies outlined by the VP of Sales and Marketing and the CEO. Distribution and Promotion: Develop distribution targets and promotion plans per company guidelines, overseeing customer sales forecasts, distribution targets, profitability, and trade spend. Customer Relations: Build credible relationships with existing customers and channels through regular meetings and site visits, aiming to meet or exceed sales projections. Market Analysis: Produce monthly reports and sales forecasts, analyzing current and potential market trends. Coordinate activities to enhance revenue and market share, ensuring sales meet or exceed revenue plans. Cross-Functional Collaboration: Work closely with R&D, Production, Quality, and other departments to drive product development, quality enhancement, and meet customer demands.

Requirements

Bachelor's degree in Business, or Marketing field required Bilingual in English and Mandarin required Minimum 3 year of sales experience in the food industry preferred Working knowledge of sales cycles according to customer types, i.e., retailers, wholesalers, food services, etc. Prior experience with Asian Ethnic retailers and wholesalers preferred Ability to organize and prioritize in a fast paced environment Ability and willingness to travel throughout assigned sales territory domestically and/or internationally as needed Relocate before starting work

Preferred

Minimum 3 years of sales experience in the food industry preferred Prior experience with Asian Ethnic retailers and wholesalers preferred

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