Citibank (Switzerland) AG is hiring: SEM Senior Analyst, Paid Search Activation

## For additional information, please review .To deliver on our brand promise, we operate as a truly client-centric organization, driving a high tech, high touch experience for the full Citi relationship, particularly in the U.S. To do so, we have aligned our structure with our strategy, to ensure we win in the U.S., our largest market, and drive greater client-centricity across product, segment and geography.We are seeking a SEM Senior Analyst to join our Paid Search Activation team. This role will handle the day-to-day builds, QA, and monitoring of paid search campaigns. This role will be focused entirely on hands-on keyboard campaign build and execution, ensuring every campaign is launched flawlessly, monitored effectively, and optimized according to business goals and compliance standards.Key Responsibilities:- Write and traffic ad copy variations, ensuring alignment with brand tone and compliance requirements.Validate campaign builds against compliance requirements (disclaimers, negative keywords, etc.).Qualifications:2–5 years of experience in SEM execution.Strong working knowledge of Google Ads, Microsoft Ads, SA360, GA4, and Excel/Sheets. Strong analytical mindset with ability to troubleshoot quickly.Hands-on keyboard agency experience a plus. Prior experience working in highly-regulated industries preferred. **Education:*** Bachelors/University degree or equivalent experienceThis job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required. #J-18808-Ljbffr