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Aramark

Marketing Manager Job at Aramark in Bishop's Corner

Aramark, Bishop's Corner, CT, US

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Aramark is seeking a Marketing Manager with a passion for excellence and innovation to join our dynamic team. This role focuses on developing and executing marketing strategies to promote Aramark's services within the hospitality and travel sectors, enhancing our brand visibility and engagement. As part of your role, you will be instrumental in shaping the marketing approach to reach new clients and maintain relationships with existing ones in various institutional settings, including universities, schools, and hospitals. Develop, implement, and monitor marketing strategies that align with the company's objectives and target markets. Collaborate with cross-functional teams to craft compelling marketing materials and campaign strategies. Manage social media platforms, content creation, and digital marketing campaigns to maximize online presence. Conduct market research and competitor analysis to stay ahead of industry trends and opportunities. Manage and allocate budget efficiently across marketing campaigns ensuring ROI. Host and attend promotional events and conferences, enhancing the company's brand presence and network. Measure and report on the performance of marketing campaigns and assess against goals (ROI and KPIs). Liaise with media and advertising agencies to create a strong network and secure favorable terms. Proven expertise in digital marketing, including SEO/SEM, email marketing, and social media platforms. Strong analytical skills to forecast and identify trends and challenges. Familiarity with graphic design tools such as Adobe Creative Suite. Excellent communication, negotiation, and interpersonal skills. Ability to manage multiple projects independently and under tight deadlines. Medical Insurance Dental Insurance Vision Insurance Life Insurance 401k Certified Marketing Management Professional (CMMP) Google Analytics Certification