Fluke Corporation
Associate Commercial Marketing Manager (Low Temperature Sterilization) Advanced
Fluke Corporation, New York, New York, United States
Remote## Associate Commercial Marketing Manager (Low Temperature Sterilization)United StatesThe Associate Commercial Marketing Manager for Low Temperature Sterilization (LTS) capital in the US market is responsible for supporting strategic marketing initiatives, driving commercial execution, and fostering cross-functional collaboration to increase market share, revenue, and customer satisfaction within the LTS capital portfolio. This role will support the Senior Marketing Manager LTS to achieve the category’s overall targets, acts as a vital link between global marketing strategy and field activities, ensuring that ASP’s LTS capital solutions address the changing needs of healthcare providers and align with overall business goals. **Duties and Responsibilities** Under general direction and in accordance with all applicable government laws, regulations and ASP policies, procedures and guidelines, this position:**Strategic Planning & Execution** Assist in developing and implementing U.S. marketing plans for the Low Temperature Sterilization capital in alignment with global strategy. Support market research activities, including gathering competitive insights and customer feedback to inform campaigns. Help track key performance indicators (KPIs) and prepare reports on campaign effectiveness.**Commercial Enablement** Collaborate with Sales to create and update marketing tools, messaging, and training materials that support field execution. Assist in developing sales collateral and value propositions tailored to customer segments. Provide support for account planning and customer engagement initiatives.**Product & Portfolio Support** Coordinate with Global Marketing, R&D, and Regulatory teams to ensure accurate product positioning and readiness for launches. Support tactical activities for product launches, such as creating tools, email campaigns, and social media content. Monitor product performance and compile feedback for internal review.**Customer Engagement & Insights** Assist with Voice of Customer (VOC) initiatives by collecting and organizing feedback. Support customer training and education programs in partnership with Clinical and Education teams. Help prepare materials for industry events and customer meetings.**Cross-Functional Collaboration** Act as a point of coordination between U.S. Commercial, Global Marketing, Sales, and other teams to ensure alignment on messaging and priorities. Support communication and logistics for product launches and customer visits.**Operational Support** Help manage marketing timelines and vendor relationships. Maintain accurate documentation of marketing activities and ensure compliance with regulatory requirements. Assist with forecasting and demand planning for the category.**Forecasting & Operational Excellence** Manage forecasting, demand planning and segmentation in partnership with operations and sales.
Experience w/ salesforce and Power BI.**Marketing Content Development** Work with MarComm and external agencies to produce marketing content such as brochures, presentations, videos, and training materials. Ensure all materials align with brand guidelines and support the compliance approval process.**Sales Enablement Support** Assist in planning and executing commercial programs, promotions, and campaigns. Support digital marketing initiatives, lead generation activities, and trade show preparation. Help review sales funnels and participate in ride-alongs when needed.**Product Launch & Business Planning** Support go-to-market (GTM) planning for new product launches, including coordinating cross-functional activities. Assist in preparing quarterly business review (QBR) presentations and performance summaries.**Communication & Presentation** Prepare clear and concise marketing materials for internal and external audiences. Assist in developing presentations for sales meetings and leadership updates.**Brand Stewardship** Ensure marketing materials and campaigns follow ASP’s brand guidelines and messaging. Monitor brand consistency across channels and customer touchpoints.**Event Support** Assist in planning and coordinating content for national sales meetings and commercial events. Support logistics, speaker preparation, and post-event follow-up.**Additional Duties** Perform other tasks as assigned to support the marketing team**Other Duties:** **Qualifications** **Education:**High School or EquivalentAssociate’s DegreeBachelor’s DegreeMaster’s DegreePhD DegreeBachelor’s degree in Marketing, Communication, or a related field, or equivalent experience**Years of Related Experience**:2+ years of experience in marketing and content creation**Knowledge, Skills, Abilities, Certifications/Licenses, and Affiliations**:(Include any required computer skills, regulatory knowledge, certifications, licenses, languages, cognitive and behavioral abilities etc.)Bachelor’s degree in marketing, Business, Life Sciences, or related field; MBA preferred.2+ years of experience in healthcare or medical device marketing, preferably in infection prevention or consumables.Proven track record of successful product launches and commercial strategy execution.Strong analytical, communication, collaboration and project management skills.Ability to work cross-functionally and influence without direct authority.Aptitude to make data driven decisions.Knowledge to leverage MS suite of solutions (excel, powerpoint, etc)Preferred experience using showpad, salesforce, powerBI and other sales enablement and marketing tools**Physical & Work Environment Requirements**
**Physical Requirements:** **Primary Location: Other** **Approximate Position Requirements** **Additional Work Environment Requirements**
This job description is intended to convey information essential to understanding the scope of this position and it is not intended to be an exhaustive list of skills, efforts, duties, responsibilities or working conditions associated with the position. Employees are required to follow any other job-related instructions and perform job-related duties as may be reasonably assigned by his/her supervisor.
Reasonable accommodation may be made to enable individuals with disabilities to perform the essential duties of the job.
*This section shall be used for local Government Regulations or Laws which require the job description to be signed by the employee and manager. A scanned copy of the signed document is uploaded into the Learning Management System.*|
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Experience w/ salesforce and Power BI.**Marketing Content Development** Work with MarComm and external agencies to produce marketing content such as brochures, presentations, videos, and training materials. Ensure all materials align with brand guidelines and support the compliance approval process.**Sales Enablement Support** Assist in planning and executing commercial programs, promotions, and campaigns. Support digital marketing initiatives, lead generation activities, and trade show preparation. Help review sales funnels and participate in ride-alongs when needed.**Product Launch & Business Planning** Support go-to-market (GTM) planning for new product launches, including coordinating cross-functional activities. Assist in preparing quarterly business review (QBR) presentations and performance summaries.**Communication & Presentation** Prepare clear and concise marketing materials for internal and external audiences. Assist in developing presentations for sales meetings and leadership updates.**Brand Stewardship** Ensure marketing materials and campaigns follow ASP’s brand guidelines and messaging. Monitor brand consistency across channels and customer touchpoints.**Event Support** Assist in planning and coordinating content for national sales meetings and commercial events. Support logistics, speaker preparation, and post-event follow-up.**Additional Duties** Perform other tasks as assigned to support the marketing team**Other Duties:** **Qualifications** **Education:**High School or EquivalentAssociate’s DegreeBachelor’s DegreeMaster’s DegreePhD DegreeBachelor’s degree in Marketing, Communication, or a related field, or equivalent experience**Years of Related Experience**:2+ years of experience in marketing and content creation**Knowledge, Skills, Abilities, Certifications/Licenses, and Affiliations**:(Include any required computer skills, regulatory knowledge, certifications, licenses, languages, cognitive and behavioral abilities etc.)Bachelor’s degree in marketing, Business, Life Sciences, or related field; MBA preferred.2+ years of experience in healthcare or medical device marketing, preferably in infection prevention or consumables.Proven track record of successful product launches and commercial strategy execution.Strong analytical, communication, collaboration and project management skills.Ability to work cross-functionally and influence without direct authority.Aptitude to make data driven decisions.Knowledge to leverage MS suite of solutions (excel, powerpoint, etc)Preferred experience using showpad, salesforce, powerBI and other sales enablement and marketing tools**Physical & Work Environment Requirements**
**Physical Requirements:** **Primary Location: Other** **Approximate Position Requirements** **Additional Work Environment Requirements**
This job description is intended to convey information essential to understanding the scope of this position and it is not intended to be an exhaustive list of skills, efforts, duties, responsibilities or working conditions associated with the position. Employees are required to follow any other job-related instructions and perform job-related duties as may be reasonably assigned by his/her supervisor.
Reasonable accommodation may be made to enable individuals with disabilities to perform the essential duties of the job.
*This section shall be used for local Government Regulations or Laws which require the job description to be signed by the employee and manager. A scanned copy of the signed document is uploaded into the Learning Management System.*|
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|| Employee Printed Name | Employee Signature | Date ||
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|| Manager Printed Name | Manager Signature | Date | #J-18808-Ljbffr