Nashville Public Radio
Junior Conversion Rate Optimizer (CRO)
Nashville Public Radio, Detroit, Michigan, United States, 48228
Briefs Finance is on a mission to help 1.3 billion people be better with money.
We are a financial technology startup that is democratizing investing research.
We're looking for a full time Junior Conversion Rate Optimizer (CRO) who is excited to join our team of money nerds.
Your job will be to execute our conversion optimization and testing strategy under the guidance of senior marketing leadership. This hands-on role will be responsible for implementing A/B tests, building landing pages, analyzing performance data, and maintaining our analytics infrastructure. You will play a critical role in turning strategic insights into tactical experiments that drive measurable business improvements.
You are required to have 2+ years of experience in digital marketing, marketing analytics, CRO, or related field.
Please note:this is a full time in office position. Our office is located in the heart of Detroit's business district.
Your role will require you to:
Implement A/B tests and multivariate experiments using platforms like Optimizely, VWO, or Google Optimize based on provided testing roadmap
Build and update landing pages, forms, and on-site experiences using website builders, CMS, or basic HTML/CSS
Set up and maintain analytics tracking, conversion goals, and event tracking in Google Analytics and other platforms
Create and maintain performance dashboards and reports for key marketing metrics
Conduct quantitative analysis on user behavior data to identify trends and opportunities
Pull data from multiple sources (analytics platforms, ad platforms, CRM) for analysis and reporting
Document test results, maintain experiment logs, and organize insights for team reference
Assist with qualitative research including heatmap analysis, session recordings, and user feedback review
Support the creative team by providing data-backed insights on what messaging and angles are performing
Monitor site performance, conversion funnels, and flag technical issues or anomalies
If you are interested in this position, please do two things. (1) Apply here AND (2) send us a video. You will not be considered if you don't submit both. Here are the video requirements:
Record a video (maximum 3-minutes) of you explaining why you'd make a great Junior CRO at Briefs Finance
Upload the video to Google Drive, or Dropbox, or YouTube (unlisted)
Email us the URL to the video at: hello@briefs.co
Make the subject line: Junior CRO - Video Submission
This can be a simple cell phone video. We do NOT care about the quality of your video
Required Qualifications
2+ years of experience in digital marketing, marketing analytics, CRO, or related field
Proficiency with Google Analytics or similar analytics platforms
Experience with A/B testing platforms (Optimizely, VWO, Google Optimize, etc.)
Basic understanding of HTML, CSS, and ability to make simple website edits
Strong Excel/Google Sheets skills for data analysis and reporting
Comfort working with data visualization tools and creating dashboards
Detail-oriented with strong organizational and documentation skills
Ability to translate testing strategies into tactical implementation
Self-starter who can work independently with clear direction
Strong communication skills to present findings and ask clarifying questions
Preferred Qualifications
Experience with landing page builders (Unbounce, Instapage, Webflow, etc.)
Familiarity with JavaScript for custom tracking or test implementations
Knowledge of SQL for data analysis
Experience with qualitative research tools (Hotjar, FullStory, UserTesting)
Understanding of statistical significance and experimental design
Background in e-commerce or SaaS environments
Exposure to marketing automation platforms (HubSpot, Marketo, etc.)
We are a startup. That means, there are certain characteristics you should be aware of prior to applying. Some of the biggest benefits of working for a startup include:
Being an early member of a fast growing team
Seeing the impact of your work
Opportunity for greater financial growth
But working for a startup is not easy. Some of the requirements of working for a startup include:
Working long hours
Enduring company pivots
Making personal sacrifices when needed
About Briefs Finance. We're a financial technology company on a mission to help 1.3 billion people be better with money.
We do this through our softwares, newsletters, and education. We have a free financial newsletter called Market Briefs and a paid education and research platform called Briefs Pro. We're launching an AI powered software in 2026.
Learn more on our website here: https://www.briefs.co and our social media pages.
What we expect from our team. First, we expect our team to lead by example.
We're teaching finance, so we require our team members to live with smart financial habits.
Second, we expect our team to be passionate about their work.
If you're just looking for a "job" - please don't apply.
We're looking for team members who care about the work they produce.
Third, we expect our team to innovate and take risks.
We're a startup, and you'll be asked to innovate and try new things.
How much will I get paid? We strive to ensure our team members are well compensated. Your salary will depend on your experience. The salary range for this position is listed on this page.
Job Type: Full-time Benefits:
Health insurance
Paid time off
Relocation assistance
Application Question(s):
Did you submit a video to complete your application? Please see job description to learn more.
On a scale of 1 - 10 (10 being the most comfortable) - how comfortable are you with improving conversion rates on digital products?
Why do you want to work as a Junior CRO?
Are you excited to work in-person at our Detroit office?
Do you have experience working in digital marketing?
Ability to Commute:
Detroit, MI 48226 (Required)
Ability to Relocate:
Detroit, MI 48226: Relocate before starting work (Required)
Work Location: In person #J-18808-Ljbffr
We are a financial technology startup that is democratizing investing research.
We're looking for a full time Junior Conversion Rate Optimizer (CRO) who is excited to join our team of money nerds.
Your job will be to execute our conversion optimization and testing strategy under the guidance of senior marketing leadership. This hands-on role will be responsible for implementing A/B tests, building landing pages, analyzing performance data, and maintaining our analytics infrastructure. You will play a critical role in turning strategic insights into tactical experiments that drive measurable business improvements.
You are required to have 2+ years of experience in digital marketing, marketing analytics, CRO, or related field.
Please note:this is a full time in office position. Our office is located in the heart of Detroit's business district.
Your role will require you to:
Implement A/B tests and multivariate experiments using platforms like Optimizely, VWO, or Google Optimize based on provided testing roadmap
Build and update landing pages, forms, and on-site experiences using website builders, CMS, or basic HTML/CSS
Set up and maintain analytics tracking, conversion goals, and event tracking in Google Analytics and other platforms
Create and maintain performance dashboards and reports for key marketing metrics
Conduct quantitative analysis on user behavior data to identify trends and opportunities
Pull data from multiple sources (analytics platforms, ad platforms, CRM) for analysis and reporting
Document test results, maintain experiment logs, and organize insights for team reference
Assist with qualitative research including heatmap analysis, session recordings, and user feedback review
Support the creative team by providing data-backed insights on what messaging and angles are performing
Monitor site performance, conversion funnels, and flag technical issues or anomalies
If you are interested in this position, please do two things. (1) Apply here AND (2) send us a video. You will not be considered if you don't submit both. Here are the video requirements:
Record a video (maximum 3-minutes) of you explaining why you'd make a great Junior CRO at Briefs Finance
Upload the video to Google Drive, or Dropbox, or YouTube (unlisted)
Email us the URL to the video at: hello@briefs.co
Make the subject line: Junior CRO - Video Submission
This can be a simple cell phone video. We do NOT care about the quality of your video
Required Qualifications
2+ years of experience in digital marketing, marketing analytics, CRO, or related field
Proficiency with Google Analytics or similar analytics platforms
Experience with A/B testing platforms (Optimizely, VWO, Google Optimize, etc.)
Basic understanding of HTML, CSS, and ability to make simple website edits
Strong Excel/Google Sheets skills for data analysis and reporting
Comfort working with data visualization tools and creating dashboards
Detail-oriented with strong organizational and documentation skills
Ability to translate testing strategies into tactical implementation
Self-starter who can work independently with clear direction
Strong communication skills to present findings and ask clarifying questions
Preferred Qualifications
Experience with landing page builders (Unbounce, Instapage, Webflow, etc.)
Familiarity with JavaScript for custom tracking or test implementations
Knowledge of SQL for data analysis
Experience with qualitative research tools (Hotjar, FullStory, UserTesting)
Understanding of statistical significance and experimental design
Background in e-commerce or SaaS environments
Exposure to marketing automation platforms (HubSpot, Marketo, etc.)
We are a startup. That means, there are certain characteristics you should be aware of prior to applying. Some of the biggest benefits of working for a startup include:
Being an early member of a fast growing team
Seeing the impact of your work
Opportunity for greater financial growth
But working for a startup is not easy. Some of the requirements of working for a startup include:
Working long hours
Enduring company pivots
Making personal sacrifices when needed
About Briefs Finance. We're a financial technology company on a mission to help 1.3 billion people be better with money.
We do this through our softwares, newsletters, and education. We have a free financial newsletter called Market Briefs and a paid education and research platform called Briefs Pro. We're launching an AI powered software in 2026.
Learn more on our website here: https://www.briefs.co and our social media pages.
What we expect from our team. First, we expect our team to lead by example.
We're teaching finance, so we require our team members to live with smart financial habits.
Second, we expect our team to be passionate about their work.
If you're just looking for a "job" - please don't apply.
We're looking for team members who care about the work they produce.
Third, we expect our team to innovate and take risks.
We're a startup, and you'll be asked to innovate and try new things.
How much will I get paid? We strive to ensure our team members are well compensated. Your salary will depend on your experience. The salary range for this position is listed on this page.
Job Type: Full-time Benefits:
Health insurance
Paid time off
Relocation assistance
Application Question(s):
Did you submit a video to complete your application? Please see job description to learn more.
On a scale of 1 - 10 (10 being the most comfortable) - how comfortable are you with improving conversion rates on digital products?
Why do you want to work as a Junior CRO?
Are you excited to work in-person at our Detroit office?
Do you have experience working in digital marketing?
Ability to Commute:
Detroit, MI 48226 (Required)
Ability to Relocate:
Detroit, MI 48226: Relocate before starting work (Required)
Work Location: In person #J-18808-Ljbffr