Brussels, Belgium ING CRO (Conversion Rate Optimization) Expert – B2B
Experimentation Jobs, Sauk Trail Beach, Wisconsin, United States
Why Here?
ING is a global bank with a strong European base, serving around 38 million customers and corporate clients in over 40 countries. The Easy Banking Digital Sales B2B team drives growth for self-employed and micro companies in Belgium. This team focuses on start-ups and entrepreneurs, the backbone of the economy and future growth.
What Will You Do? As a CRO (Conversion Rate Optimization) Expert – B2B – Brussels at ING, you will build and own a bold CRO roadmap across digital onboarding, financing, and payment solutions. You will run high-impact A/B and multivariate tests using Adobe Target. Additionally, you will analyze user behavior in Adobe Analytics to optimize funnels and own key CRO KPIs like conversion rate and CPA.
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What Will You Do? As a CRO (Conversion Rate Optimization) Expert – B2B – Brussels at ING, you will build and own a bold CRO roadmap across digital onboarding, financing, and payment solutions. You will run high-impact A/B and multivariate tests using Adobe Target. Additionally, you will analyze user behavior in Adobe Analytics to optimize funnels and own key CRO KPIs like conversion rate and CPA.
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