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Arootah

Marketing & Communications Manager - Client Role

Arootah, New York, New York, us, 10261

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About the role Our client is a private financial services firm providing fast, flexible financing solutions to small businesses across the United States. The marketing function plays a critical role in reinforcing these values through clear positioning, consistent messaging, and thoughtful execution across all touchpoints.

The client is hiring a Marketing and Communications Manager to lead marketing strategy and manage the execution of all marketing initiatives across the organization. This is a high-ownership, individual contributor role with full accountability for marketing strategy, brand execution, campaigns, website initiatives, vendor relationships, and internal communications. This role functions as the central driver of marketing efforts and serves as the primary marketing partner to leadership.

You will be responsible for setting priorities, developing marketing plans, managing timelines, and ensuring initiatives move from concept to execution with minimal oversight.

Key Responsibilities

Marketing Strategy and Initiative Management

Develop and execute marketing strategies that support brand awareness, business development, and long-term growth

Translate business objectives into clear marketing initiatives, campaigns, and deliverables

Own the planning, timelines, execution, and evaluation of marketing initiatives across channels

Partner closely with leadership to align marketing priorities with firm goals

Brand, Messaging, and Campaigns

Maintain brand voice, positioning, and messaging across all channels

Plan and execute integrated marketing campaigns supporting awareness and business development

Oversee creation of marketing materials including digital content, email campaigns, sales collateral, and brand touchpoints

Ensure communications meet compliance and quality standards in a regulated environment

Website and Digital Marketing

Own website strategy, content, and ongoing optimization

Lead redesigns, updates, and performance improvements in partnership with external vendors

Ensure digital presence clearly reflects products, positioning, and a client-first approach

Vendor and Partner Management

Source, manage, and coordinate marketing vendors and agencies

Own vendor communication, timelines, deliverables, and quality control

Act as the primary marketing contact for external partners

Internal Communications and Culture

Lead internal communications, announcements, and events

Partner with leadership to support culture, alignment, and engagement

Requirements

5+ years of marketing experience with increasing responsibility

Experience developing marketing strategies and managing initiatives end to end

Background in financial services, fintech, lending, investment, or a related regulated industry

Experience working directly with vendors, agencies, and external partners

Strong written and verbal communication skills

High attention to detail with strong organizational and project management skills

Ability to work independently and influence stakeholders

Bachelor’s degree in Marketing, Communications, Business, Finance, or a related field

Benefits

Salary range: $100,000–$130,000, commensurate with experience

Eligible for an annual discretionary bonus

Health, dental, and vision insurance

401(k)

Paid time off

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