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Senior Manager, Streaming Ad Innovation Strategy Job at NYC Staffing in New York

NYC Staffing, New York, NY, US, 10001

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NBCUniversal Advertising & Partnerships Strategy Team

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation.

The NBCUniversal Advertising & Partnerships Strategy team is responsible for driving growth opportunities for Peacock, NBCU Streaming, and the wider sales organization. Acting as strategic consultants, this dynamic team supports ad sales and corporate stakeholders across a wide range of initiatives including long-term strategic planning, market/competitive analyses, go-to-market strategies, business case development, sales optimization, and budget planning. You will interface with business leaders across multiple functions, both inside and outside Ad Sales. We're looking for a proactive self-starter to bring innovative thinking and strong analytical skills to help grow our business. As an integral part of a blue-chip team with significant media experience, you will impact revenue growth across Peacock & the rest of the NBCUniversal portfolio by identifying new product ad innovations that will help to shape the future of Peacock and NBCU's digital ad experience.

Key responsibilities include:

  • Lead ad innovation performance analytics & optimization strategies
  • Establish ad innovation OKRs and track progress throughout the year
  • Identify path to optimize ad innovation suite via internal performance metrics, sales feedback, and marketplace/competitive analyses
  • Curate performance insights into executive quarterly business reviews, distilling insights into actionable business decisions for Peacock leadership
  • Conduct ad sales 'gap analysis' to identify revenue growth areas by client/category/agency
  • Conduct marketplace & competitive analyses to identify growth opportunities
  • Lead all ad innovation & ad experience competitive insights
  • Identify points of differentiation / gaps vs. streaming competitors and share insights & recommendations with ad sales strategy leadership
  • Maintain competitive tracking document to support business case valuations and ad hoc leadership questions
  • Drive ad innovation roadmap prioritization and stakeholder management
  • Conduct quantitative analyses to determine which products will be most scalable, turnkey, and competitive in market
  • Partner with Peacock/Ad Sales product on level of effort and final roadmap prioritization
  • Monitor progress against roadmap and manage development of innovations to ensure aligned with strategic vision (in partnership with product)
  • Gather sales feedback to inform enhancement requests to ad innovations
  • Ad Innovation Revenue Valuations
  • Perform Revenue Valuations for new ad innovation offerings
  • Define assumptions and potential scenario tables to develop ranges for estimates
  • Work cross functionally across Research, Data Science, and Product to create valuations
  • Collaborate with key cross-functional stakeholders to ideate and enhance innovation suite
  • Partner with ad sales research on testing of new ad innovations and experiences
  • Communicate new product features and key points of market differentiation to internal stakeholders (sales, marketing, planning)
  • Identify annual budget goals in partnership with finance and planning
  • Sports and Olympics Ad Innovation Creation
  • Recommend areas for growth for new ad innovations
  • Assist in development of Ad Innovation Sports and Olympics QBR

Required Qualifications:

  • 6+ years previous relevant work experience; this could include media experience at a tech/network/streaming company, product management, professional services (e.g., consulting, finance).
  • Proven quantitative analytical abilities, including Excel modeling skills.
  • Strong PowerPoint skills and proven proficiency summarizing information/analyses into coherent and concise slides.
  • Excellent written, verbal, and interpersonal communication skills; the ability to present results of complex analyses clearly.
  • Excellent organizational, time and people management skills and the ability to work in groups and independently.
  • Must possess a passion for media and strong intellectual curiosity.
  • BA/BS required

Desired Characteristics:

  • Ideal candidate is a proactive individual who possesses the ability to take initiative and perform analysis and other tasks with minimal supervision, including the ability to deal with competing priorities effectively, and work efficiently in a high-paced, results-oriented environment.
  • Passion for diving into complex concepts, defining value propositions, and collaborating with other business lines on long-term growth strategies.
  • Ability to develop strong relationships with across all levels of the organization.

Additional Requirements:

  • Hybrid: This position has been designated as hybrid, which currently requires contributing from the office a minimum of three days per week. Beginning January 5, 2026, hybrid employees will be required to work from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.
  • This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.
  • Salary range: $100,000 - $130,000 + bonus eligible
  • As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision.
  • NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.
In Summary: NBCUniversal Advertising & Partnerships Strategy Team is responsible for driving growth opportunities for Peacock, NBCU Streaming, and the wider sales organization . We're looking for a proactive self-starter to bring innovative thinking and strong analytical skills to help grow our business . As an integral part of a blue-chip team with significant media experience, you will impact revenue growth across the NBCUniversal portfolio . En Español: NBCUniversal Advertising & Partnerships Strategy TeamNBCUniversal es una de las principales compañías de medios y entretenimiento del mundo. Creamos contenido de clase mundial, que distribuimos a través de nuestra cartera de cine, televisión y transmisión, y lo llevamos a la vida por medio de nuestros destinos globales de parques temáticos, productos de consumo y experiencias. Poseemos y operamos marcas líderes de entretenimientos y noticias, incluidas NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo y Peacock, nuestro servicio premium de transmisión con soporte publicitario. Producimos y distribuimos el mejor entretenamiento cinematográfico y programación a traversos de nuestros grandes estudios de cine y televisión, incluyendo Universal Pictures, DreamWorks Animation y Focus Features, así como los cuatro estudios televisivos mundiales bajo la bandera de Universal Studio Group, y operan parques y industrias más amplias en todo el mundo mediante Destinations & Experiences Universal Studios, Universal Universal Resort, Universal Studios y ABC Universal Commercial Communications Corporation. Como consultores estratégicos, este dinámico equipo apoya a las ventas de anuncios y a los interesados corporativos en una amplia gama de iniciativas que incluyen planificación estratégica a largo plazo, análisis competitivos/mercado, estrategias para ir al mercado, desarrollo de casos comerciales, optimización de ventas y planeamiento presupuestario. Como parte integrante de un equipo con experiencia en medios de comunicación, influirá en el crecimiento de los ingresos de Peacock y del resto de la cartera NBCUniversal mediante la identificación de nuevas innovaciones publicitarias de productos que ayudarán a dar forma al futuro de la experiencia de anuncios digitales de peacock y NBCU. Las principales responsabilidades incluyen:Análisis de rendimiento e optimización del desempeño de la innovación publicitariaEstar OKRs para la innovación de anuncios y rastrear el progreso durante todo el añoIdentificar el camino para optimizar la suite de innovación publicitària a través de métricas internas de desempeño, retroalimentación de ventas y análisis de mercado/competitivosEntencias precisas sobre el desempeño en las revisiones ejecutivas trimestrales de negocios, destilizando conocimientos sobre decisiones comerciales viables para liderazgo de PeacockConducir "análisis de brechas" de venta publicitaria para identificar áreas de aumento de ingresos por cliente/categoría/agenciaConducir mercados de mercado & analíticas competitivas para identificar todas las oportunidades de crecimiento ad&experiencias de innovación /Deferenciencia entre puntos de diferenciación/Identificación Los competidores y compartir conocimientos y recomendaciones con el liderazgo de la estrategia de ventas publicitariasMantener un documento de seguimiento competitivo para apoyar las evaluaciones de los casos comerciales y preguntas ad hoc sobre liderazgeRecoger retroalimentación comercial a fin de mejorar las solicitudes de anunciar innovacionesPrioritarización del anuncio y gestión de las partes interesadasConducir análisis cuantitativos para determinar qué productos serán más escalables, llave en mano y competitivos en el mercadoPartner con Peacock/Ad Sales Product on level of effort and final roadmap prioritizationProgramación verbal y evaluación de la prioridad del productoProcurando avances frente al mapa y gestionar el desarrollo de innovaciones para garantizar una visión estratégica coherente (en asociación con el producto) Recopilar información sobre ventas de venta para mejorar las peticiones de anuncios Prioritarizaciones de ingresos por innovaciónPresentar valoraciones de rentabilidad por nuevas ofertas innovadoras.Definir supuestos y ramas potenciales para desarrollar estimacionesLos candidatos pueden crear habilidades interrelacionadas a través de grupos de interésExecutivamente diseñar resultados de investigación, administración de datos e interconectoriales, así como capacidades profesionales para trabajar en conjunto Conclusionalmente:Evalorizar las tareas técnicas de trabajo específicas que se expueblan con un nivel creciente y ejecutado;Activamente analizar las funciones clave del producto y superfluencias tecnológicas, incluyendo la capacidad de planificación y la creación de nuevos medios de comunicación, Capacitación de empresas, evaluar eficiencia financiera y otros aspectos relacionados con los objetivos de negocio; Evaluación de negocios, calidad-consequisito de trabajo, etc. A partir del 5 de enero de 2026, se requerirá que los empleados híbridos trabajen desde la oficina un mínimo de cuatro días por semana. La Compañía se reserva el derecho a cambiar los requisitos en la oficina en cualquier momento.Esta posición es elegible para beneficios patrocinados por la compañía, incluyendo seguro médico, dental y visual, 401 ((k), licencia pagada, reembolso de matrícula y una variedad de otros descuentos y perfiles. Obtenga más información sobre los beneficios ofrecidos por NBCUniversal visitando la página Beneficios del sitio web Carreras.