Highmark Health
Senior Search Engine Optimization and Website Analytics Analyst
Highmark Health, Darlington, South Carolina, United States, 29532
Employer Industry: Healthcare Services
Why consider this job opportunity
Salary up to $107,800.00
Opportunity for career advancement and growth within the organization
Flexible work environment with the option for remote work
Engaging and collaborative team atmosphere
Chance to leverage cutting‑edge technology and tools in digital marketing strategies
What to Expect (Job Responsibilities)
Develop and implement SEO strategies for digital products to support customer and business goals
Evaluate and analyze SEO strategy performance to enhance site optimization
Conduct extensive research to inform content creation and keyword strategies
Collaborate with internal teams to provide SEO insights and recommendations
Perform comprehensive audits of web properties, assessing various SEO factors
What is Required (Qualifications)
Bachelor’s degree in Communication, Marketing, Digital Marketing, or a related field, or relevant experience
Minimum of 5 years of experience as a Search Engine Optimization Analyst
Minimum of 5 years of experience in Digital Marketing
Minimum of 5 years of experience in Marketing and Communications
Strong understanding of SEO principles and web analytics tools
How to Stand Out (Preferred Qualifications)
Master’s degree in Communication, Marketing, Digital Marketing, or a related field
Professional experience using technology, tools, and AI in a Marketing function
We prioritize candidate privacy and champion equal‑opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately.
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Why consider this job opportunity
Salary up to $107,800.00
Opportunity for career advancement and growth within the organization
Flexible work environment with the option for remote work
Engaging and collaborative team atmosphere
Chance to leverage cutting‑edge technology and tools in digital marketing strategies
What to Expect (Job Responsibilities)
Develop and implement SEO strategies for digital products to support customer and business goals
Evaluate and analyze SEO strategy performance to enhance site optimization
Conduct extensive research to inform content creation and keyword strategies
Collaborate with internal teams to provide SEO insights and recommendations
Perform comprehensive audits of web properties, assessing various SEO factors
What is Required (Qualifications)
Bachelor’s degree in Communication, Marketing, Digital Marketing, or a related field, or relevant experience
Minimum of 5 years of experience as a Search Engine Optimization Analyst
Minimum of 5 years of experience in Digital Marketing
Minimum of 5 years of experience in Marketing and Communications
Strong understanding of SEO principles and web analytics tools
How to Stand Out (Preferred Qualifications)
Master’s degree in Communication, Marketing, Digital Marketing, or a related field
Professional experience using technology, tools, and AI in a Marketing function
We prioritize candidate privacy and champion equal‑opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately.
#J-18808-Ljbffr