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Highmark Health

Senior Search Engine Optimization and Website Analytics Analyst

Highmark Health, Salt Lake City, Utah, United States

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Employer Industry: Healthcare Services

Why consider this job opportunity:

Salary up to $107,800

Opportunity for career advancement and growth within the organization

Flexible work environment with the option for remote work

Collaborative and innovative team atmosphere

Chance to contribute to the development of impactful digital marketing strategies

What to Expect (Job Responsibilities):

Develop and implement SEO strategies for digital products to support customer and business goals

Conduct extensive research to produce best-in-class content briefs and optimize keyword strategies

Evaluate SEO strategy performance and provide insights for improvement

Collaborate with internal teams to deliver SEO tactics and strategies across digital properties

Perform audits of existing web properties, focusing on technical SEO, links, and content quality

What is Required (Qualifications):

Bachelor’s degree in Communication, Marketing, Digital Marketing, or a related field, or relevant experience

Minimum of 5 years of experience as a Search Engine Optimization Analyst

Minimum of 5 years of experience in Digital Marketing

Minimum of 5 years of experience in Marketing and Communications

Strong understanding of SEO principles and web analytics tools

How to Stand Out (Preferred Qualifications):

Master’s degree in Communication, Marketing, Digital Marketing, or a related field

Professional experience using technology, tools, and AI in a Marketing function

#HealthcareServices #SEO #DigitalMarketing #CareerOpportunity #RemoteWork

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