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Business Development Associate - National and Regional Chains

Brightstar Lottery, Williamstown, New Jersey, United States

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Overview

Location: Jamesburg, NJ, US, 08831 Requisition ID: 18838 Brightstar is an innovative, forward-thinking global leader in lottery that builds on our renowned expertise in delivering secure technology and producing reliable, comprehensive solutions for our customers. As a premier pure play global lottery company, our best-in-class lottery operations, retail and digital solutions, and award-winning lottery games enable our customers to achieve their goals, fulfill player needs and distribute meaningful benefits to communities. Brightstar has a well-established local presence and is a trusted partner to governments and regulators around the world, creating value by adhering to the highest standards of service, integrity, and responsibility. Brightstar has approximately 6,000 employees. For more information, please visit www.brightstarlottery.com.

Responsibilities

— The Business Development Associate of National & Regional Chains is responsible for recruiting businesses to sell New Jersey Lottery products, for national and regional chain accounts. This role requires strategic engagement with corporate decision-makers and execution of multi-location agreements to expand lottery presence across diverse retail environments.

Responsibilities

Retailer Recruitment: Work Directly with the Vice President of Strategic Retail Expansion, targeting national and regional chains accounts.

Corporate Engagement: Develop strategies for chain-level negotiations and secure multi-location agreements.

Lead Generation: Utilize market research, retail metrics, and company-provided lead lists to identify opportunities.

Sales Presentations: Design and deliver tailored presentations for executive decision-makers, emphasizing ROI and traffic-building benefits.

Lifecycle Management: Participate in the process, from initial pitch through licensing and equipment installation across multiple locations.

Collaboration: Work closely with internal teams to ensure seamless implementation for large-scale accounts.

Industry Representation: Attend trade shows, conferences, and corporate meetings to promote lottery opportunities.

Documentation & Analysis: Maintain accurate records and provide analytical insights to support recruitment strategies.

Qualifications Education & Experience

Bachelor’s degree in business, sales/marketing, or related field (or equivalent experience).

3–5 years of commercial sales experience, including corporate account acquisition or chain-level negotiations.

Essential Skills

Proven ability to close complex, multi-location deals.

Strong interpersonal and presentation skills for executive-level discussions.

Excellent verbal skills and written communication for proposals and agreements.

Effective time management and organizational skills.

Preferred Skills

Experience in engaging with franchise or chain retail partnerships.

General Requirements

Travel within the state and occasional national travel for chain negotiations, trade shows and industry conferences.

Valid driver’s license and good driving record.

Ability to work a flexible schedule, including evenings and weekends.

Compensation & Benefits

Eligible for sales incentive plan

Comprehensive benefits package including:

401(k) Savings Plan with company contributions.

Health, dental, and vision insurance.

Life, accident, and disability insurance.

Tuition reimbursement.

Paid time off and wellness programs.

Success Profile

Leading Complexity

Leading People

Leading the Business

Leading Self

At Brightstar, we consider a wide range of factors in determining compensation, including background, skills, experience, and work location. These factors can cause your compensation to vary. The estimated starting compensation range is $38,200 - $133,000. The actual pay offered may end up being higher or lower. The Company will comply with all local pay requirements and collective bargaining agreements, where applicable.

Base pay is only one part of our Total Rewards program. Sales roles may be eligible for commission payments, while other roles are eligible for discretionary bonuses. In addition, we offer employees a 401(k) Savings Plan with Company contributions, health, dental, and vision insurance, life, accident, and disability insurance, tuition reimbursement, paid time off, wellness programs, and identity theft insurance. Note: programs are subject to eligibility requirements.

All Brightstar employees have a role in information security. Annual training will be assigned and required as appropriate.

Nearest Major Market: New Jersey

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