Play-by-Play Marketing Consultant – Sports Brand Growth
Good Karma Brands, Los Angeles, California, United States, 90079
Overview
ESPN LA Play-by-Play Marketing Consultant (Account Executive)
(Los Angeles, CA)
ESPN LA is proud to be the home of the LA Lakers, USC Trojans, LA Rams, LA Kings, LA Angels and LAFC! We are looking for an ESPN LA Play-by-Play
Marketing Consultant
to drive revenue and create customized programs for our advertising partners. ESPN LA is looking for a passionate Play-by-Play
Marketing Consultant
to continue to lead us into the future.
The Role of a Play-by-Play Marketing Consultant The primary role of a Play-by-Play
Marketing Consultant
is to be the local expert and develop long-term relationships with area businesses to drive revenue by offering customized solutions centered around everything LA Lakers, USC Trojans, LA Rams, LA Angels and LAFC. Play-by-Play
Marketing Consultants
are responsible for account development, including prospecting new business and account retention and growth of existing partners. This will require a thorough knowledge of the market and of ESPN LA, LA Lakers, USC Trojans, LA Rams, LA Kings, LA Angels and LAFC assets as the solutions/services we provide.
GKB is a media and marketing company with expertise in leveraging the power of national and local sports and news to build brands and connect with fans through audio, video, digital and events. With offices throughout the country and our home office in Milwaukee, Wisconsin, GKB’s team includes over 550 teammates and is recognized as a “Best Place to Work” by Front Office Sports, Sports Business Journal, and USA TODAY. Take a look at Good Karma Brands here.
Daily Tasks of a Play-by-Play Marketing Consultant
Drive sponsorship revenue for KSPN AM/ESPN LA and the LA Lakers, USC Trojans, LA Rams, LA Kings, LA Angels and LAFC Play-by-Play Radio Network
Customize programs that focus on the needs and objectives of our advertising partners
Knowledge and experience with traffic driving retail promotions utilizing LA Lakers, USC Trojans, LA Rams, LA Kings, LA Angels and LAFC team marks/logos
Gameday entertainment and hospitality with current advertising partners and prospective advertising partners throughout the seasons of the LA Lakers, USC Trojans, LA Rams, LA Kings, LA Angels and LAFC. Plus other events where GKB has access.
Develop relationships with area businesses and decision makers
Responsible for new business account development
Network with local businesses to expand your sphere of influence in the market
Other assigned tasks
Be a Good Karma Brands ambassador by adhering to the GKB core values: Listen, Be Honest, Follow Through, Work Hard, Teamwork and Over Deliver
Preferred knowledge, skills and qualifications
Passion for sales, sports, marketing and service
Goal oriented and creative self-starter, an entrepreneurial spirit
Demonstrated success in reaching and exceeding your goals with business owners, CEOs, general managers, etc. in local companies, as well as advertising agencies
Proven business acumen
With this career, you are required to hold a valid driver’s license
Hours/Salary/Benefits Pay Transparency:
The anticipated salary range for California-based individuals expressing interest in this position is $75,000 - $175,000 plus commission/bonus. The salary rate is to be determined by the education, experience, knowledge, skills, abilities, and location of the applicant, as well as internal and external equity.
This is an exempt role with a competitive base salary plus commission. This role is eligible for full benefits including health, dental and vision insurance, Life Insurance, STD, LTD, 401(k) Plan, Dependent Care, paid parental leave, and more with opportunities for salary growth increase with skills and responsibilities and meeting targeted goals. The position will be required to work some evenings and weekends.
Opportunity for Growth Teammates have the opportunity to continuously learn and grow within Good Karma Brands and are responsible to represent GKB, our story, and our core values inside and outside the workplace. Teammates are encouraged to take a proactive role in building relationships and seeking opportunities throughout the company.
How to Apply Apply by submitting your resume to www.goodkarmabrands.com/careers no later than February 23, 2026. All are encouraged to apply.
About Good Karma Brands As a proud partner of ESPN, GKB represents the ESPN Radio Network and Podcasts, the full portfolio of ESPN Digital Products, ESPN Events and local ESPN affiliated radio stations in eight markets including New York, Los Angeles and Chicago. GKB’s other audio assets include Newsradio 620 WTMJ and 101.7 The Truth in Milwaukee, and 95.3 WBEV in Beaver Dam, WI.
With offices throughout the country and our home office in Milwaukee, Wisconsin, GKB’s team includes over 550 teammates and was recognized as a “Best Place to Work” by multiple organizations, including Front Office Sports.
For a full list of assets and more information, please visit www.goodkarmabrands.com.
Good Karma Brands is an Equal Opportunity Employer. We consistently renew our commitment to creating and maintaining an inclusive workplace for all. We foster integrity, respect within the workplace, and believe that the foundation of our success is our collective differences and diversity of thought. We welcome all to help us continue to build a community that embodies and promotes diversity, inclusion, and belonging for all.
#J-18808-Ljbffr
ESPN LA is proud to be the home of the LA Lakers, USC Trojans, LA Rams, LA Kings, LA Angels and LAFC! We are looking for an ESPN LA Play-by-Play
Marketing Consultant
to drive revenue and create customized programs for our advertising partners. ESPN LA is looking for a passionate Play-by-Play
Marketing Consultant
to continue to lead us into the future.
The Role of a Play-by-Play Marketing Consultant The primary role of a Play-by-Play
Marketing Consultant
is to be the local expert and develop long-term relationships with area businesses to drive revenue by offering customized solutions centered around everything LA Lakers, USC Trojans, LA Rams, LA Angels and LAFC. Play-by-Play
Marketing Consultants
are responsible for account development, including prospecting new business and account retention and growth of existing partners. This will require a thorough knowledge of the market and of ESPN LA, LA Lakers, USC Trojans, LA Rams, LA Kings, LA Angels and LAFC assets as the solutions/services we provide.
GKB is a media and marketing company with expertise in leveraging the power of national and local sports and news to build brands and connect with fans through audio, video, digital and events. With offices throughout the country and our home office in Milwaukee, Wisconsin, GKB’s team includes over 550 teammates and is recognized as a “Best Place to Work” by Front Office Sports, Sports Business Journal, and USA TODAY. Take a look at Good Karma Brands here.
Daily Tasks of a Play-by-Play Marketing Consultant
Drive sponsorship revenue for KSPN AM/ESPN LA and the LA Lakers, USC Trojans, LA Rams, LA Kings, LA Angels and LAFC Play-by-Play Radio Network
Customize programs that focus on the needs and objectives of our advertising partners
Knowledge and experience with traffic driving retail promotions utilizing LA Lakers, USC Trojans, LA Rams, LA Kings, LA Angels and LAFC team marks/logos
Gameday entertainment and hospitality with current advertising partners and prospective advertising partners throughout the seasons of the LA Lakers, USC Trojans, LA Rams, LA Kings, LA Angels and LAFC. Plus other events where GKB has access.
Develop relationships with area businesses and decision makers
Responsible for new business account development
Network with local businesses to expand your sphere of influence in the market
Other assigned tasks
Be a Good Karma Brands ambassador by adhering to the GKB core values: Listen, Be Honest, Follow Through, Work Hard, Teamwork and Over Deliver
Preferred knowledge, skills and qualifications
Passion for sales, sports, marketing and service
Goal oriented and creative self-starter, an entrepreneurial spirit
Demonstrated success in reaching and exceeding your goals with business owners, CEOs, general managers, etc. in local companies, as well as advertising agencies
Proven business acumen
With this career, you are required to hold a valid driver’s license
Hours/Salary/Benefits Pay Transparency:
The anticipated salary range for California-based individuals expressing interest in this position is $75,000 - $175,000 plus commission/bonus. The salary rate is to be determined by the education, experience, knowledge, skills, abilities, and location of the applicant, as well as internal and external equity.
This is an exempt role with a competitive base salary plus commission. This role is eligible for full benefits including health, dental and vision insurance, Life Insurance, STD, LTD, 401(k) Plan, Dependent Care, paid parental leave, and more with opportunities for salary growth increase with skills and responsibilities and meeting targeted goals. The position will be required to work some evenings and weekends.
Opportunity for Growth Teammates have the opportunity to continuously learn and grow within Good Karma Brands and are responsible to represent GKB, our story, and our core values inside and outside the workplace. Teammates are encouraged to take a proactive role in building relationships and seeking opportunities throughout the company.
How to Apply Apply by submitting your resume to www.goodkarmabrands.com/careers no later than February 23, 2026. All are encouraged to apply.
About Good Karma Brands As a proud partner of ESPN, GKB represents the ESPN Radio Network and Podcasts, the full portfolio of ESPN Digital Products, ESPN Events and local ESPN affiliated radio stations in eight markets including New York, Los Angeles and Chicago. GKB’s other audio assets include Newsradio 620 WTMJ and 101.7 The Truth in Milwaukee, and 95.3 WBEV in Beaver Dam, WI.
With offices throughout the country and our home office in Milwaukee, Wisconsin, GKB’s team includes over 550 teammates and was recognized as a “Best Place to Work” by multiple organizations, including Front Office Sports.
For a full list of assets and more information, please visit www.goodkarmabrands.com.
Good Karma Brands is an Equal Opportunity Employer. We consistently renew our commitment to creating and maintaining an inclusive workplace for all. We foster integrity, respect within the workplace, and believe that the foundation of our success is our collective differences and diversity of thought. We welcome all to help us continue to build a community that embodies and promotes diversity, inclusion, and belonging for all.
#J-18808-Ljbffr