
Lead, Digital Strategy & Marketing Operations
Blue Shield of CA, San Diego, California, United States, 92189
A leading health insurance provider in California seeks a Digital Marketing Strategist, Principal. This role involves developing and optimizing digital engagement strategies, ensuring cohesive customer experiences across various digital channels. Candidates must have over 10 years of experience in digital marketing and leadership, preferably in the health insurance sector. A bachelor's degree in marketing or business is required, with a master's degree considered a plus. The position emphasizes collaboration and strategy execution.
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