Responsibilities
Develop and execute integrated marketing programs that drive lead generation, pipeline growth, customer retention, and channel enablement
Create and manage multi-channel campaigns, including digital, email, events, and partner marketing.
Work closely with sales and product teams to align on go-to-market strategies and campaign objectives.
Track and analyze program performance, reporting on key metrics and ROI to stakeholders.
Coordinate with external vendors and agencies for design, content creation, and campaign execution.
Collaborate with product marketing to ensure consistency in messaging and branding across all initiatives.
Manage budgets for marketing programs, ensuring efficient allocation and spending
Requirements
5+ years of experience in enterprise B2B SaaS marketing, with a preference for cybersecurity or API-based products
Proven track record of managing and executing successful multi-channel marketing campaigns in fast-growth or early-stage companies
Strong project management skills with the ability to handle multiple priorities simultaneously and using project management tools (ex. Monday)
Proficiency in marketing automation tools and CRM platforms (ex. HubSpot)
Exceptional communication and collaboration skills, with experience being external facing
Based in New York City and open to a hybrid work schedule
Preferred Benefits
Healthcare plans with 100% premium coverage for employees and partial coverage available for dependents
Dental and Vision plans with 100% premium coverage for employees and their dependents
Short/Long-term disability and life insurance plans with 100% premium coverage for employees
FSA/HSA and 401k programs
Equity compensation
20 days of PTO per year
12 weeks of Parental Leave
Learning and Development budget
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Develop and execute integrated marketing programs that drive lead generation, pipeline growth, customer retention, and channel enablement
Create and manage multi-channel campaigns, including digital, email, events, and partner marketing.
Work closely with sales and product teams to align on go-to-market strategies and campaign objectives.
Track and analyze program performance, reporting on key metrics and ROI to stakeholders.
Coordinate with external vendors and agencies for design, content creation, and campaign execution.
Collaborate with product marketing to ensure consistency in messaging and branding across all initiatives.
Manage budgets for marketing programs, ensuring efficient allocation and spending
Requirements
5+ years of experience in enterprise B2B SaaS marketing, with a preference for cybersecurity or API-based products
Proven track record of managing and executing successful multi-channel marketing campaigns in fast-growth or early-stage companies
Strong project management skills with the ability to handle multiple priorities simultaneously and using project management tools (ex. Monday)
Proficiency in marketing automation tools and CRM platforms (ex. HubSpot)
Exceptional communication and collaboration skills, with experience being external facing
Based in New York City and open to a hybrid work schedule
Preferred Benefits
Healthcare plans with 100% premium coverage for employees and partial coverage available for dependents
Dental and Vision plans with 100% premium coverage for employees and their dependents
Short/Long-term disability and life insurance plans with 100% premium coverage for employees
FSA/HSA and 401k programs
Equity compensation
20 days of PTO per year
12 weeks of Parental Leave
Learning and Development budget
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