Talento has partnered with a Miami-based company to hire an Ecommerce Content Producer. This role is responsible for building, launching, and optimizing promotional and personalized content across a high-traffic ecommerce website. The Ecommerce Content Producer brings digital merchandising strategies to life by translating marketing initiatives, product launches, and brand moments into engaging, conversion-driven front-end experiences across all devices.
This position owns the day-to-day execution, maintenance, and optimization of onsite content, ensuring experiences are visually compelling, technically sound, accessible, and aligned with business objectives. The role blends hands-on front-end production with close collaboration across marketing, creative, analytics, and technology teams.
Responsibilities:
Build and deploy front-end ecommerce content supporting promotions, sales campaigns, announcements, and brand initiatives.
Execute personalization initiatives by developing audience segments, targeting rules, and decision logic informed by analytics and business priorities.
Translate creative mockups, wireframes, and concepts into accurate, high-quality front-end implementations.
Maintain and optimize existing site content to ensure accuracy, performance, accessibility, and brand consistency.
Manage multiple concurrent campaigns while meeting deadlines and quality standards.
Collaborate cross-functionally with marketing, brand, ecommerce, analytics, and technology teams to ensure alignment with brand guidelines, best practices, and compliance requirements.
Ensure all onsite content and campaigns are properly tagged for reporting, analytics, and experimentation.
Leverage insights from A/B testing, user behavior, and performance data to continuously improve onsite experiences.
Support additional projects and initiatives as needed.
Requirements:
Bachelor’s degree in Marketing, Business, Communications, Computer Science, or a related field, or equivalent practical experience.
3+ years of experience in ecommerce content production, front-end web development, digital merchandising, or digital marketing.
Hands-on experience with content management systems (CMS) and ecommerce or personalization platforms.
Familiarity with CRM, marketing automation, personalization, or experimentation tools preferred.
Experience supporting mobile-first or mobile commerce experiences is a plus.
Ability to manage multiple projects in a fast-paced, deadline-driven environment.
Strong attention to detail with excellent problem-solving and organizational skills.
Comfortable collaborating with both technical and non-technical stakeholders.
Ability to clearly communicate technical concepts to cross-functional partners.
#J-18808-Ljbffr
#J-18808-Ljbffr