Marketing Operations Specialist
We are seeking a skilled and detail-oriented Marketing Operations Specialist to join our dynamic marketing team. In this role, you will play a key part in supporting the processes, technology, and data analysis that drive our marketing efforts. You will help maintain our marketing technology stack, optimize workflows, and turn data into actionable insights that support strategic decision-making. The ideal candidate is proficient in HubSpot, process-driven and enjoys solving problems, working with technology, and supporting multiple ongoing marketing initiatives. Primary responsibilities include: Serving as the day-to-day administrator of HubSpot, including managing users, workflows, properties, lists, segments, lead scoring, lifecycle stages, email settings, and integrations. Building, testing, and optimizing HubSpot workflows, nurture programs, marketing emails, landing pages, and forms to support lead generation and campaign execution. Assisting in the administration and optimization of the marketing technology stack (e.g., CRM, marketing automation platforms, analytics tools). Supporting the evaluation and implementation of new tools to improve marketing performance. Contributing to building and maintaining efficient processes for lead generation, campaign execution, and database management. Identifying opportunities to streamline workflows and proactively address issues that impact productivity. Helping establish and maintain marketing metrics and dashboards. Collecting and analyzing marketing and sales data, creating reports, and providing insights to measure campaign effectiveness. Assisting in managing the lead lifecycle, ensuring accurate data flow between marketing and sales systems. Supporting data hygiene, segmentation, and enrichment activities. Collaborating with marketing, sales, IT, product, and other teams to ensure consistent practices for systems and reporting. Working together with team members to support lead scoring and routing processes. Providing operational support for marketing campaigns, including creating and updating landing pages, managing tracking parameters, and gathering performance data. Job qualifications include: HubSpot Inbound Marketing, Email Marketing, and/or RevOps certifications strongly preferred Bachelor's degree in advertising, marketing, communications or similar field required. HubSpot, WordPress and 6sense experience required 3+ years of experience in marketing operations, marketing automation, or a related role. Experience with at least one CRM system (e.g., Dynamics, Salesforce). Proficiency in MS Excel, Word, and PowerPoint Proficiency in Google Analytics, Search Console, and Google Ads Excellent verbal and written communication skills Ability to multitask and work with minimal supervision Strong organizational/time management skills and attention to detail Professional business and marketing writing experience Benefits and perks include: Full benefits package, including Paid Time Off (PTO), medical, dental, vision, 401(k) with match, robust EAP, wellness program, and much more Competitive pay with annual increases The salary range for this position is $55,000 - $75,000 annually. The base salary range represents the anticipated low end and high end of the range for this position. The actual compensation will be influenced by a wide range of factors including, but not limited to previous experience, education, pay market/geography, and scheduled hours. EEO ComPsych is an equal opportunity employer. All applicants will be considered for employment regardless of race, color, age, genetics, religion, gender, sexual orientation, gender identity, national origin, disability or protected veteran status and any other characteristic protected by federal, state or local laws. ComPsych Corporation maintains a drug free workplace.
We are seeking a skilled and detail-oriented Marketing Operations Specialist to join our dynamic marketing team. In this role, you will play a key part in supporting the processes, technology, and data analysis that drive our marketing efforts. You will help maintain our marketing technology stack, optimize workflows, and turn data into actionable insights that support strategic decision-making. The ideal candidate is proficient in HubSpot, process-driven and enjoys solving problems, working with technology, and supporting multiple ongoing marketing initiatives. Primary responsibilities include: Serving as the day-to-day administrator of HubSpot, including managing users, workflows, properties, lists, segments, lead scoring, lifecycle stages, email settings, and integrations. Building, testing, and optimizing HubSpot workflows, nurture programs, marketing emails, landing pages, and forms to support lead generation and campaign execution. Assisting in the administration and optimization of the marketing technology stack (e.g., CRM, marketing automation platforms, analytics tools). Supporting the evaluation and implementation of new tools to improve marketing performance. Contributing to building and maintaining efficient processes for lead generation, campaign execution, and database management. Identifying opportunities to streamline workflows and proactively address issues that impact productivity. Helping establish and maintain marketing metrics and dashboards. Collecting and analyzing marketing and sales data, creating reports, and providing insights to measure campaign effectiveness. Assisting in managing the lead lifecycle, ensuring accurate data flow between marketing and sales systems. Supporting data hygiene, segmentation, and enrichment activities. Collaborating with marketing, sales, IT, product, and other teams to ensure consistent practices for systems and reporting. Working together with team members to support lead scoring and routing processes. Providing operational support for marketing campaigns, including creating and updating landing pages, managing tracking parameters, and gathering performance data. Job qualifications include: HubSpot Inbound Marketing, Email Marketing, and/or RevOps certifications strongly preferred Bachelor's degree in advertising, marketing, communications or similar field required. HubSpot, WordPress and 6sense experience required 3+ years of experience in marketing operations, marketing automation, or a related role. Experience with at least one CRM system (e.g., Dynamics, Salesforce). Proficiency in MS Excel, Word, and PowerPoint Proficiency in Google Analytics, Search Console, and Google Ads Excellent verbal and written communication skills Ability to multitask and work with minimal supervision Strong organizational/time management skills and attention to detail Professional business and marketing writing experience Benefits and perks include: Full benefits package, including Paid Time Off (PTO), medical, dental, vision, 401(k) with match, robust EAP, wellness program, and much more Competitive pay with annual increases The salary range for this position is $55,000 - $75,000 annually. The base salary range represents the anticipated low end and high end of the range for this position. The actual compensation will be influenced by a wide range of factors including, but not limited to previous experience, education, pay market/geography, and scheduled hours. EEO ComPsych is an equal opportunity employer. All applicants will be considered for employment regardless of race, color, age, genetics, religion, gender, sexual orientation, gender identity, national origin, disability or protected veteran status and any other characteristic protected by federal, state or local laws. ComPsych Corporation maintains a drug free workplace.