Overview
Are you excited by owning paid social end to end and scaling performance across YouTube, Meta and emerging platforms? Do you love blending data, creative testing and optimisation to drive real revenue impact, not just clicks? Looking for a role where you can truly own budgets, performance and strategy within a fast-moving CPG environment? MacGregor Black are partnering with a
global consumer electronics business
on the search for a
Marketing Advertising Manager , based in New Jersey. We are seeking a hands-on Marketing Advertising Manager to own and scale our paid social and digital advertising efforts across platforms including YouTube, Meta (Facebook/Instagram), and X (Twitter). This role will be responsible for planning, executing, optimising, and analysing performance-driven campaigns that support brand awareness, customer acquisition, and revenue growth. The ideal candidate is highly analytical, creative, and experienced in managing paid social campaigns end-to-end, with a strong understanding of platform integrations, tracking, and performance optimisation. Key Responsibilities
Own and manage paid social and digital advertising campaigns across YouTube, Meta (Facebook & Instagram), X (Twitter), and emerging platforms as needed Develop full-funnel media strategies, including awareness, consideration, and conversion campaigns Plan, launch, test, and optimise campaigns to maximise ROAS, CPA, and engagement metrics Partner closely with creative, ecommerce, and brand teams to develop compelling ad concepts, messaging, and formats Oversee platform integrations, including pixels, conversion tracking, audiences, and API connections Analyse campaign performance, identify trends and insights, and provide clear reporting and recommendations Manage budgets, pacing, and forecasting to ensure efficient spend and strong performance Stay current on platform updates, new ad products, targeting capabilities, and best practices Collaborate with external agencies or platform partners as needed What We're Looking For
4–7+ years of experience in paid social or digital advertising Hands-on experience managing YouTube Ads, Meta Ads, and X (Twitter) Ads Strong understanding of ad platform integrations, tracking, and attribution Experience working with creative testing frameworks and performance optimisation Proficiency in analytics and reporting tools (platform dashboards, Google Analytics, etc.) Data-driven mindset with strong attention to detail Excellent communication and cross-functional collaboration skills CPG experience strongly preferred Salary Range (commensurate with experience) $65,000 - $85,000 USD For more information, please contact
Lewis Millican .
#J-18808-Ljbffr
Are you excited by owning paid social end to end and scaling performance across YouTube, Meta and emerging platforms? Do you love blending data, creative testing and optimisation to drive real revenue impact, not just clicks? Looking for a role where you can truly own budgets, performance and strategy within a fast-moving CPG environment? MacGregor Black are partnering with a
global consumer electronics business
on the search for a
Marketing Advertising Manager , based in New Jersey. We are seeking a hands-on Marketing Advertising Manager to own and scale our paid social and digital advertising efforts across platforms including YouTube, Meta (Facebook/Instagram), and X (Twitter). This role will be responsible for planning, executing, optimising, and analysing performance-driven campaigns that support brand awareness, customer acquisition, and revenue growth. The ideal candidate is highly analytical, creative, and experienced in managing paid social campaigns end-to-end, with a strong understanding of platform integrations, tracking, and performance optimisation. Key Responsibilities
Own and manage paid social and digital advertising campaigns across YouTube, Meta (Facebook & Instagram), X (Twitter), and emerging platforms as needed Develop full-funnel media strategies, including awareness, consideration, and conversion campaigns Plan, launch, test, and optimise campaigns to maximise ROAS, CPA, and engagement metrics Partner closely with creative, ecommerce, and brand teams to develop compelling ad concepts, messaging, and formats Oversee platform integrations, including pixels, conversion tracking, audiences, and API connections Analyse campaign performance, identify trends and insights, and provide clear reporting and recommendations Manage budgets, pacing, and forecasting to ensure efficient spend and strong performance Stay current on platform updates, new ad products, targeting capabilities, and best practices Collaborate with external agencies or platform partners as needed What We're Looking For
4–7+ years of experience in paid social or digital advertising Hands-on experience managing YouTube Ads, Meta Ads, and X (Twitter) Ads Strong understanding of ad platform integrations, tracking, and attribution Experience working with creative testing frameworks and performance optimisation Proficiency in analytics and reporting tools (platform dashboards, Google Analytics, etc.) Data-driven mindset with strong attention to detail Excellent communication and cross-functional collaboration skills CPG experience strongly preferred Salary Range (commensurate with experience) $65,000 - $85,000 USD For more information, please contact
Lewis Millican .
#J-18808-Ljbffr