Logo
job logo

Email Marketing Specialist

UPLIFT Desk, Austin, Texas, us, 78716

Save Job

Position Summary UPLIFT Desk is hiring an Email Marketing Specialist focused on customer-centric communications. End-to-end email production: visual design, layout, and technical implementation within HubSpot. Deliver targeted trigger-based communications that drive engagement, conversion, loyalty, and retention via our CRM platform.

This role will be a pivotal addition to our Austin-based team, serving as the primary owner of our email channel and the HubSpot CRM environment. Our ideal candidate is a full-stack email marketer: strategic, analytical, and creatively capable of designing their own assets.

What You'll Bring

HubSpot Expertise : Deep, hands-on experience with HubSpot Marketing Hub, specifically workflow automation, list segmentation, and reporting

Creative Design Proficiency : Proven ability to design professional, on-brand email assets independently using tools like Adobe Photoshop or Illustrator

Marketing Experience : 3+ years of experience planning and executing journey-based CRM and email marketing campaigns for a B2C or DTC e-commerce brand

Analytical Mindset : Strong ability to analyze performance data to identify trends and optimize plans, with an aptitude for solving problems with creative ideas

Project Management : Excellent organizational skills with the ability to manage the approval flow, multitask, and prioritize initiatives to meet strict deployment deadlines

Bonus Points For

Basic knowledge of HTML/CSS to troubleshoot rendering issues or customize templates within HubSpot

Experience with other e-commerce platforms (like BigCommerce, Shopify, Magento) and how they integrate with HubSpot

Background in copywriting for subject lines and email body content

Experience in a dual B2B and B2C environment

HubSpot-specific certifications (Email Marketing, Marketing Software, etc.)

What You’ll Do

HubSpot Ownership & Strategy : Own the relationship with HubSpot (our CRM/ESP) to plan, develop, and deliver an email roadmap that leverages segmentation capabilities and best practices across the customer lifecycle (win-back, nurturing, post-purchase, loyalty, etc.)

Visual Design & Layout : Fully design and layout high-converting emails using design tools (Adobe Photoshop, Adobe Express) and implement them directly into HubSpot templates

Automation & Workflows : Build, maintain, and optimize complex automation workflows and triggers to ensure the right message reaches the right customer at the right time

Audience Segmentation : Manage CRM data to create precise customer segments based on behavior, purchase history, and engagement

Testing & Optimization : Develop and implement a rigorous A/B testing roadmap (subject lines, design, CTAs, send times) to continuously improve open rates, click-through rates, and conversions

Performance Auditing : Leverage analytics to audit email performance weekly and monthly, presenting actionable insights and recommendations to leadership

Process Management : Manage the entire email production workflow, including the approval process, editing rounds, and quality assurance across devices and clients

Database Hygiene : Maintain the health of the HubSpot database, managing list cleaning, unsubscribe rates, and ensuring high deliverability

Compliance : Ensure all email campaigns comply with industry best practices and applicable regulations (CAN-SPAM, GDPR, etc.)

Collaboration : Work cross-functionally with the paid advertising, creative, and content teams to ensure email campaigns align with holistic go-to-market efforts

Benefits

A merit-based environment that rewards growth and accomplishment regardless of seniority

Generous paid time off

4% 401K company matching with instant vesting (after one year)

Excellent group health insurance available to employees and dependents, including domestic partners (medical plan, 2 dental plans, and a vision plan to choose from)

Flexible spending account (FSA) for health care and child care costs

Company-paid & Supplementary Life Insurance; Long-term & Short-term disability

Free UPLIFT Desk (after one year)

50% discount on all UPLIFT products

Free healthy (and not so healthy) snacks and drinks

On-the-job training and skills development

A supportive and engaging work culture that promotes healthy living

Position Details

Compensation: DOE / Salary

Type: Full-time

Employee Status: Regular

Work Schedule: Monday - Friday, 8am-5pm, 40 hours per week

Location: Austin, Texas (On-site)

About UPLIFT Desk As a fast growing, mid-sized Direct To Consumer (DTC) brand company, it’s our mission to deliver sincere, world-class customer service. We provide optimally designed, quality office solutions to customers. We focus on happier & healthier customers and employees!

UPLIFT Desk has revolutionized the way people shop for office furniture. It all starts with our award winning UPLIFT Standing Desk, made even better when accessorized with our entire UPLIFT office furniture line. Our product line includes most furniture an office could need. We design office products that optimize customers’ comfort, health, and productivity. Our Product Development team focuses on designing the highest quality ergonomic office furniture. Then our Content team\'s ecommerce website offers customers the ability to configure products specifically to their needs. Our amazing Order Processing and Warehouse teams make sure we have inventory and ship orders the same day. Customers receive award winning support from our Sales and Customer Service and Warranty teams. We offer the best 15 year warranty in the business! Our Interior Design and Contract Sales teams specialize in large office furniture layouts for commercial buildings that serve most Fortune 500 companies.

Award winning UPLIFT Desk is loved globally!

Rated Best Standing Desk by New York Times Wirecutter 8 years in a row

Hundreds of thousands of happy customers around the world sit and stand at an UPLIFT Desk

Google reviews - 4.9 rating with thousands of reviews

We value our environment:

We plant 5 new trees in U.S. National Forests for every solid wood desk sold. By partnering with the National Forest Foundation, we're able to plant tens of thousands of new trees each year

Solar powered operations: Our Austin facilities produce over a megawatt of electricity through roof-mounted solar panels on three large warehouses

We use sustainable materials in our products. Some examples are:

Bamboo Desktops, Drawers, & Motion Boards: The world\'s fastest-growing plant, Moso bamboo is a grass that grows as quickly as an inch an hour

Eco Curve Desktops: Eco Curve desktops use 100% recycled MDF and have the lowest carbon footprint in the industry due to not using edgebanding, backer boards, adhesives, or solvents

Rubberwood Desktops: Pará rubber trees produce 99% of the world\'s natural rubber latex. The rubber production lifespan of these trees is exhausted after about 25-30 years. Our rubberwood desktops give the trees a second life

Equal Opportunity Employer (EEO)

UPLIFT Desk believes in building an organization whose staff reflects the true diversity of our community. We hire, promote, and reward employees based on results and professional performance. UPLIFT Desk provides equal employment opportunities to all employees and applicants without regard to religion, sex, age, sexual orientation, gender identity, race, creed, color, national origin, alienage or citizenship status, marital status, partnership status, ancestry, disability, or veteran status.

To all recruitment agencies: We do not accept agency resumes. UPLIFT Desk is not responsible for any fees related to unsolicited resumes.

#UPDHP

#J-18808-Ljbffr