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Retail Brand Manager

Healthy Living, Saratoga Springs, New York, United States

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At Healthy Living, we believe food should nourish the body, respect the planet, and bring people together. As a community-focused and independent natural foods grocery store, we’re committed to sustainability, wellness, and creating an exceptional workplace culture.

We’re growing—and we’re looking for a passionate Retail Brand Manager to be responsible for partnering with an agency and creative teams on developing and executing retail marketing strategies that shape our brand image.

Position Overview As a Marketing Project Manager at Healthy Living, you will be responsible for partnering with an agency and external contributors on developing, coordinating, and executing retail marketing strategies to build and maintain our brand, increase sales, and improve guest loyalty. You will serve as the central point of coordination between internal teams, external agencies, and creative partners to ensure marketing initiatives are delivered on time, on budget, and in alignment with brand standards. You will help translate marketing strategies to ensure consistency across all guest touchpoints and oversee the development of promotional campaigns.

Requirements

Experience in project management, retail marketing operations, brand management, and sales

Experience in the retail or grocery industry preferred

Market research, coordination, trend analysis, and analytical skills

Excellent communication and interpersonal skills, especially across multiple platforms and stakeholders, often regarding multiple concurrent initiatives

Ability to work independently as well as collaboratively with cross-functional teams

Managing project budget among agencies, vendors, and creative team collaboration

Strong organizational and time management skills

Bachelor's degree in Marketing, Business, or related field

Experience with natural food and/or wellness industry is a plus

Responsibilities

Works with Agency and HL teams to align company-wide goals and set up timelines for emails, signage, social media, etc. aligned to “go live” calendars.

Ensures integrity of proofing process with key stakeholders for timely edits and perfect out-going signage and media.

Manage freelance and creative partners. Filters all design requests and ensures deadlines are met.

Assists in the creation of branded advertising campaigns through supporting the marketing and design teams in coordinating and collating content. Traffic all advertising efforts to appropriate channels. Manages print contractors and all other promotional vendors.

Assists in coordination of email marketing campaigns, including creating e-newsletters, reward emails, and holiday campaigns.

Coordinates information from CM’s, Marketing and Merchandising for use in weekly huddle document use by Ops Merchandising Lead.

Conducts market research to identify marketing opportunities and negotiate media coverage.

Benefits we’re proud of!

Health Insurance (we pay 75% you pay 25% for single health benefits)

Dental and Vision Insurance Short Term Disability Insurance

Life Insurance

Critical Illness Insurance

Accident Insurance

Wellbeing Program

Flex Spending Accounts

Health Spending Accounts

Paid time off (Full time staff receive 2 weeks, gain additional week on 1st and 4th anniversary)

Sick time (Part time staff receive 40 hours of sick time a year)

Paid Maternity/Paternity time, up to 8 weeks paid time off!

Generous store discount: 20% off grocery, 20% off café, 10% off beer, 20% off wine, 30% off vitamins/supplements

401(k): 100% match of the first 3% of the staff member’s contribution. 50% match on the staff member’s contribution above 3% and up to 5%. Staff are 100% vested in Healthy Living’s contribution from day one

Income advance program with North Country Federal Credit Union - AKA a loan program, another way we help you get money!

Free Celtics tickets

Plus many more!

Healthy Living's Essential Behaviors Make Someone’s Day You’re here because you’re a true 51%er and we want you to bring genuine enthusiasm to work daily. You get that warm, fuzzy, tingly-from-head-to-toe feeling when helping others – staff and guests! You see getting to “yes” as a super-fun challenge! You readily and freely interact with every guest. There’s nothing you like more than seeing guests leave happier than when they arrived. When your teammates are having a tough day, you use positive energy to bring them up. When you smile, everyone smiles.

Move fast and be thorough You work with a purposeful sense of urgency. You will be trained to achieve excellence in your job to complete tasks quickly, efficiently, and with great skill, and at the same time remembering to look up and connect with each guest. You LOVE getting the job done and doing it well.

Create a team people want to stay on Your genuine, positive energy contributes to an upbeat, effective team where you and your co-workers thrive and express a desire to stay and to grow together. You treat your teammates with respect and kindness every single day. You offer empathy and an open ear. You bring special skills to the team that are respected by your teammates and in turn you see the value in others’ skills and talents.

Show Up You show up to work. You are fully present for your teammates, our guests, and our trade partners. You’re a reliable, invested member of the team. You bring authentic, positive energy to work every day. Deep down you care.

“What can I do?” The words, “What can I do?” and “How can I help?” fly out of your mouth because you recognize that the collective goal of the team and the store is bigger than the task at hand. You anticipate the needs of your coworkers and the guests and are proactive in helping others.

Come with a solution You have a keen eye for identifying pain points in our systems, but you always come to the table with a solution to offer. You think outside the box, you’re creative in solving problems, and you adapt to change with grace. You always speak up and let us know what you need!

Own it You hold yourself accountable and you’re accountable to your teammates. When there is an issue, ask yourself, “What can I do to help fix it?” When there is success, you and your team celebrate! The details matter, and you are attentive to all of them.

Seek knowledge At Heathy Living we love learning and are naturally curious. We love feedback; it is an opportunity to improve ourselves. You reflect deeply on feedback by frequently looking inward and evaluating your own performance at HL. You are personally fulfilled by helping others grow and love taking on new challenges and new opportunities to learn.

If all of this sounds like you, please apply for a position today and begin your career with our mission, vision, and values driven company.

Healthy Living Market and Café is an equal opportunity employer and we’re proud to hire a diverse, inclusive Staff!

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