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Product Marketing Manager

Metric Geo, Virginia Beach, Virginia, us, 23450

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An established, global industrial technology manufacturer is seeking a Product Marketing Manager to own strategy, profitability, and go-to-market execution for a defined product portfolio.

This is a high-impact role sitting at the intersection of product management, engineering, sales enablement, and commercial strategy, ideal for someone who enjoys combining technical depth with business ownership.

The Role You will take full ownership of a portfolio of engineered products, acting as the technical authority, commercial lead, and internal advocate throughout the product lifecycle.

Key responsibilities include:

Owning P&L responsibility for assigned product lines

Acting as the technical and application expert supporting Sales, Engineering, and customers

Defining pricing, competitive positioning, and promotional strategy

Leading product launches and coordinating cross-functional execution

Developing sales enablement tools (white papers, application guides, competitive analysis, success stories)

Supporting complex customer applications, including on-site technical engagement when required

Tracking product performance and driving corrective actions when needed

Collaborating with supply chain on forecasting and demand planning

Delivering training to sales teams and channel partners nationwide

Background We’re Looking For

Bachelor’s degree in Engineering or Business (or similar technical discipline, or relevant experience)

3+ years’ experience in product management, product marketing, engineering, or a technical commercial role

Experience working with engineered products, components, or systems

Exposure to industrial, scientific, semiconductor, or advanced manufacturing environments is a strong plus

Comfortable operating in a fast-paced, cross-functional environment

Strong communication skills with the ability to engage technical and non-technical stakeholders

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