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Marketing Manager

Confidential Jobs, Plymouth, Michigan, United States, 48170

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Strategy & Planning:

Develop and implement comprehensive marketing plans to promote products or services, defining target audiences and positioning.

Campaign Management:

Plan and execute marketing campaigns across various channels, including social media, SEO/SEM, email, and print.

Market Research & Analysis:

Monitor industry trends and competitor activity, analyze ROI and KPIs for campaigns, and adjust strategies based on data.

Budgeting:

Determine and manage marketing budgets to ensure cost-efficient, high-impact campaigns.

Cross-functional Collaboration:

Partner with product development and sales teams to align strategies with business goals and support product launches.

Required Qualifications & Skills

Education:

Bachelor’s degree in Marketing, Business, or a related field.

Experience:

Proven experience in marketing, typically as a coordinator, specialist, or assistant manager, with a track record of driving results.

Technical Skills:

Proficiency in digital marketing tools (e.g., Google Analytics, CRM software, social media platforms).

Soft Skills:

Strong leadership, communication, project management, and analytical abilities.

Compensation Commensurate with experience

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