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Marketing Manager

Object Oriented Search, Plymouth, Michigan, United States, 48170

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A rapidly growing financial services company in Michigan is hiring a talented

Marketing Manager!

Key Responsibilities

Strategy & Planning:

Design and execute comprehensive marketing strategies to promote products or services, identify target audiences, and define market positioning.

Campaign Management:

Lead the planning and implementation of multi-channel marketing campaigns, including social media, SEO/SEM, email, and print.

Market Research & Analysis:

Track industry trends and competitor activity, evaluate campaign performance through ROI and KPIs, and refine strategies based on data insights.

Budget Management:

Develop and oversee marketing budgets to ensure efficient spending and maximum campaign impact.

Cross-Functional Collaboration:

Work closely with product development and sales teams to align marketing initiatives with business objectives and support product launches.

Required Qualifications & Skills

Education:

Bachelor’s degree in Marketing, Business, or a related discipline.

Experience:

Demonstrated marketing experience (e.g., coordinator, specialist, or assistant manager) with a proven record of achieving results.

Technical Skills:

Proficiency in digital marketing tools such as Google Analytics, CRM systems, and social media platforms.

Soft Skills:

Strong leadership, communication, project management, and analytical capabilities

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