Senior Marketing Manager/Marketing Manager, Random House (Hybrid)
Penguin Random House, New York, New York, us, 10261
Random House, an imprint of the Random House Publishing Group, seeks a Marketing Manager or Senior Marketing Manager to develop and execute marketing campaigns for a diverse list of adult fiction and nonfiction titles. The role supports books across commercial and literary fiction, history, memoir, current events, popular science, and beyond, requiring the ability to manage multiple projects and genres simultaneously.
Random House is home to bestselling and award‑winning authors such as George Saunders, Brené Brown, Suleika Jaouad, and many of the most recognizable voices in contemporary publishing. This position plays a key role in shaping how those books reach audiences.
Responsibilities
Create, lead, and execute innovative, integrated marketing campaigns for frontlist titles, informed by market research, consumer insights, and performance data.
Manage multiple projects and titles simultaneously, balancing competing deadlines while maintaining attention to detail and strategic focus.
Oversee title marketing strategies, including advertising, social media, analytics, and budgets, to maximize awareness, engagement, and sales.
Develop and implement social media and digital marketing strategies designed to connect authentically with each book’s target audience.
Collaborate closely with Editorial, Publicity, Sales, and Design teams to ensure cohesive and effective campaigns.
Serve as a key point of contact for authors and agents, providing clear communication, thoughtful guidance, and regular marketing updates.
Communicate campaign plans and progress to internal stakeholders, including sales teams, editorial and publishing, and senior management.
Maintain a strong awareness of trends in the adult book market, publishing landscape, and digital platforms, and proactively suggest new approaches to reach readers, influencers, and booksellers.
Analyze campaign performance and use insights to refine strategies and inform future marketing efforts.
Qualifications
Experience: Minimum of 5 years of experience in book marketing for a manager position; 7+ years for senior marketing manager.
Demonstrated ability to work across multiple genres and manage a high volume of titles and projects simultaneously.
Strong experience developing integrated marketing campaigns that may include paid media, social media, and influencer strategies.
Excellent communication skills, with a proven ability to work effectively with authors, agents, and cross‑functional internal teams.
Ability to set priorities, meet deadlines, and manage budgets in a fast‑paced environment.
Highly organized, detail‑oriented, and comfortable juggling multiple responsibilities at once.
Results‑driven, resourceful, and able to work independently while also thriving as part of a collaborative team.
Strong understanding of social media platforms, digital marketing trends, and audience engagement best practices.
Familiarity with digital analytics, online marketing tools, and basic design principles is a plus.
Compensation and Benefits Senior Marketing Manager salary: $79,500; Marketing Manager salary: $73,500. All positions are eligible for an annual profit award or bonus, subject to company results. Full‑time employees are eligible for a comprehensive benefits program, including medical, dental, vision, health care/dependent care flexible spending accounts, health savings account, pre‑tax and Roth 401(k), and more.
Work Arrangement This hybrid position has occasional in‑office responsibilities, including meetings, author visits or events, and mailings. Candidates may work from a commutable distance to our offices at 1745 Broadway, which includes the tri‑state area (NJ, CT, PA).
Application Please apply using our ATS system by March 10, 2026, and include your resume, cover letter, and design portfolio for consideration. Review our applicant resources page and remote guidelines on our FAQ page.
EEO Statement Penguin Random House values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.
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Random House is home to bestselling and award‑winning authors such as George Saunders, Brené Brown, Suleika Jaouad, and many of the most recognizable voices in contemporary publishing. This position plays a key role in shaping how those books reach audiences.
Responsibilities
Create, lead, and execute innovative, integrated marketing campaigns for frontlist titles, informed by market research, consumer insights, and performance data.
Manage multiple projects and titles simultaneously, balancing competing deadlines while maintaining attention to detail and strategic focus.
Oversee title marketing strategies, including advertising, social media, analytics, and budgets, to maximize awareness, engagement, and sales.
Develop and implement social media and digital marketing strategies designed to connect authentically with each book’s target audience.
Collaborate closely with Editorial, Publicity, Sales, and Design teams to ensure cohesive and effective campaigns.
Serve as a key point of contact for authors and agents, providing clear communication, thoughtful guidance, and regular marketing updates.
Communicate campaign plans and progress to internal stakeholders, including sales teams, editorial and publishing, and senior management.
Maintain a strong awareness of trends in the adult book market, publishing landscape, and digital platforms, and proactively suggest new approaches to reach readers, influencers, and booksellers.
Analyze campaign performance and use insights to refine strategies and inform future marketing efforts.
Qualifications
Experience: Minimum of 5 years of experience in book marketing for a manager position; 7+ years for senior marketing manager.
Demonstrated ability to work across multiple genres and manage a high volume of titles and projects simultaneously.
Strong experience developing integrated marketing campaigns that may include paid media, social media, and influencer strategies.
Excellent communication skills, with a proven ability to work effectively with authors, agents, and cross‑functional internal teams.
Ability to set priorities, meet deadlines, and manage budgets in a fast‑paced environment.
Highly organized, detail‑oriented, and comfortable juggling multiple responsibilities at once.
Results‑driven, resourceful, and able to work independently while also thriving as part of a collaborative team.
Strong understanding of social media platforms, digital marketing trends, and audience engagement best practices.
Familiarity with digital analytics, online marketing tools, and basic design principles is a plus.
Compensation and Benefits Senior Marketing Manager salary: $79,500; Marketing Manager salary: $73,500. All positions are eligible for an annual profit award or bonus, subject to company results. Full‑time employees are eligible for a comprehensive benefits program, including medical, dental, vision, health care/dependent care flexible spending accounts, health savings account, pre‑tax and Roth 401(k), and more.
Work Arrangement This hybrid position has occasional in‑office responsibilities, including meetings, author visits or events, and mailings. Candidates may work from a commutable distance to our offices at 1745 Broadway, which includes the tri‑state area (NJ, CT, PA).
Application Please apply using our ATS system by March 10, 2026, and include your resume, cover letter, and design portfolio for consideration. Review our applicant resources page and remote guidelines on our FAQ page.
EEO Statement Penguin Random House values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.
#J-18808-Ljbffr