Senior Strategic Account Executive (Founding Enterprise Sales) (Asheville)
Serve Freight, Asheville, North Carolina, United States, 28814
Role Summary
Serve Freight is seeking a Strategic Account Executive to lead enterprise sales across all four service lines: ServeLogistics, ServeProjects, ServeSight, and ServeAssure. This hire will build the sales operating system, own full-cycle enterprise deals, and create a repeatable revenue engine.
Mission Own and close enterprise programs across all Serve Freight solution lines while building the core sales systems and playbooks that will scale revenue over the next 24 months.
Key Responsibilities Enterprise Sales Leadership Lead full-cycle enterprise sales from outbound prospecting through contract close. Conduct advanced discovery with solutions engineering, operations, marketing teams. Design integrated programs combining transportation, storage, visibility, and care/custody services. Sales System Builder Strengthen Serve Freight’s discovery frameworks, qualification scorecards, proposal models, and sales playbooks. Own CRM discipline, forecasting cadence, and pipeline accuracy. Strategic Program Design Architect solutions that integrate multiple Serve Freight offerings. Lead multi-stakeholder alignment and negotiation for complex programs. Account Ownership Develop account plans across OEM, EPC, data center, utilities, and industrial verticals. Own successful first-phase delivery handoff and alignment with operations.
What This Role Is Not To protect accountability and culture, the Strategic AE will not: Act as a closer for leadership or wait for warm leads. Function as an appointment setter or lane-quoting rep. Sell single-move truckload freight as their core business. Submit proposals without deep qualification. Rely on BDRs for pipeline creation. Bypass CRM, forecasting, or formal sales process. Treat Serve Freight as “just a freight broker.”
What You’ll Accomplish Within the First 30 Days You will dive deep into Serve Freight’s solutions, customers, and sales methodology. You’ll learn how each offering fits into our broader mission and begin shaping the foundations of your sales approach. Complete training across ServeLogistics, ServeProjects, ServeSight, and ServeAssure Shadow leadership on active enterprise opportunities Build your initial ICP and target account lists Draft discovery questionnaires aligned to each solution line
Within the First 60 Days You will move from learning to active selling, building the early pipeline and shaping Serve Freight’s sales system. Launch outbound outreach into priority verticals Lead discovery calls with early-stage prospects Attend industry specific conferences to build network Develop proposal templates and solution design frameworks Build Serve Freight’s multi-solution sales playbooks
Within the First 90 Days You will be fully ramped and drive enterprise revenue. This is where your work starts turning into measurable impact. Close your first one or two enterprise program opportunities Finalize sales playbooks and qualification frameworks Establish consistent CRM hygiene and forecasting cadence Prepare BDR enablement resources for future team expansion
Qualifications 7+ years in consultative program-based selling in logistics, industrial services, construction, infrastructure, or related fields. Experience selling bundled, multi-solution programs. Strong multi-stakeholder negotiation skills. Proven track record of $250k+ enterprise contract wins. High comfort with technical environments, discovery, and operations integration.
Compensation + Benefits OTE (Base + Commission): $250,000–$300,000 + Target-Based Accelerators Base: $100,000–$130,000 Paid time off and company holidays Technology and equipment stipend Professional development support Flexible work environment
Mission Own and close enterprise programs across all Serve Freight solution lines while building the core sales systems and playbooks that will scale revenue over the next 24 months.
Key Responsibilities Enterprise Sales Leadership Lead full-cycle enterprise sales from outbound prospecting through contract close. Conduct advanced discovery with solutions engineering, operations, marketing teams. Design integrated programs combining transportation, storage, visibility, and care/custody services. Sales System Builder Strengthen Serve Freight’s discovery frameworks, qualification scorecards, proposal models, and sales playbooks. Own CRM discipline, forecasting cadence, and pipeline accuracy. Strategic Program Design Architect solutions that integrate multiple Serve Freight offerings. Lead multi-stakeholder alignment and negotiation for complex programs. Account Ownership Develop account plans across OEM, EPC, data center, utilities, and industrial verticals. Own successful first-phase delivery handoff and alignment with operations.
What This Role Is Not To protect accountability and culture, the Strategic AE will not: Act as a closer for leadership or wait for warm leads. Function as an appointment setter or lane-quoting rep. Sell single-move truckload freight as their core business. Submit proposals without deep qualification. Rely on BDRs for pipeline creation. Bypass CRM, forecasting, or formal sales process. Treat Serve Freight as “just a freight broker.”
What You’ll Accomplish Within the First 30 Days You will dive deep into Serve Freight’s solutions, customers, and sales methodology. You’ll learn how each offering fits into our broader mission and begin shaping the foundations of your sales approach. Complete training across ServeLogistics, ServeProjects, ServeSight, and ServeAssure Shadow leadership on active enterprise opportunities Build your initial ICP and target account lists Draft discovery questionnaires aligned to each solution line
Within the First 60 Days You will move from learning to active selling, building the early pipeline and shaping Serve Freight’s sales system. Launch outbound outreach into priority verticals Lead discovery calls with early-stage prospects Attend industry specific conferences to build network Develop proposal templates and solution design frameworks Build Serve Freight’s multi-solution sales playbooks
Within the First 90 Days You will be fully ramped and drive enterprise revenue. This is where your work starts turning into measurable impact. Close your first one or two enterprise program opportunities Finalize sales playbooks and qualification frameworks Establish consistent CRM hygiene and forecasting cadence Prepare BDR enablement resources for future team expansion
Qualifications 7+ years in consultative program-based selling in logistics, industrial services, construction, infrastructure, or related fields. Experience selling bundled, multi-solution programs. Strong multi-stakeholder negotiation skills. Proven track record of $250k+ enterprise contract wins. High comfort with technical environments, discovery, and operations integration.
Compensation + Benefits OTE (Base + Commission): $250,000–$300,000 + Target-Based Accelerators Base: $100,000–$130,000 Paid time off and company holidays Technology and equipment stipend Professional development support Flexible work environment