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Social Media & Community Lead

Manukind, Los Angeles, California, United States, 90079

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Location: In-Person – Los Angeles

Type: Full-Time or Part-Time

Reports to: Brand Director

About ManuKind ManuKind is a premium baby care brand inspired by the purity of New Zealand and built on the belief that babies deserve gentle, thoughtful, and high-performance essentials.

We create eco-conscious diapers, wipes, and baby products designed to be soft, safe, and responsibly made. Our materials prioritize comfort and sustainability — blending performance with care. ManuKind represents more than products; it represents a modern, conscious parenting movement rooted in transparency, trust, and elevated design.

We are building a brand that feels luxurious yet approachable — premium yet warm — and we are looking for someone who can embody that presence publicly.

About the Role We are looking for a Social Media & Community Lead who is both strategic and front-facing — someone who can confidently represent our brand on camera, build genuine relationships with our community, and lead our social presence with intention.

This role goes beyond posting content. You will act as a brand ambassador, community builder, and collaboration lead, working closely with internal teams and external partners to grow a trusted, engaged audience.

Key Responsibilities Brand Representation & Content

Serve as a visible ambassador of the brand, comfortable speaking on camera for social content, live sessions, and events

Create and appear in short-form and long-form social content

Represent the brand at online and offline events, pop-ups, panels, and community gatherings

Social Media Strategy & Execution

Plan, manage, and execute the social media content calendar

Create original content aligned with brand voice and values

Oversee daily publishing, engagement, and performance tracking

Community & Ambassador Management

Build and nurture brand communities across platforms

Manage relationships with brand ambassadors

Lead authentic conversations and maintain a positive brand presence

Team & Operations Management

Manage and mentor social media coordinators

Create workflows and provide direction for consistent execution

Collaborate with design, marketing, and brand teams

Collaborations & Partnerships

Plan and manage influencer and partner collaborations

Coordinate campaigns from outreach to reporting

Maintain long-term relationships with aligned creators

Qualifications

Strong on-camera presence and communication skills

Experience managing brand social accounts and content calendars

Comfortable leading community conversations

Experience mentoring or managing junior team members

Highly organized with strong follow-through

Passion for storytelling and community building

Nice to Have

Experience hosting live sessions or events

Background in lifestyle, wellness, family, or consumer brands

Experience working with ambassador programs

Benefits & Perks (for full time) We believe in taking care of the people building our brand.

Competitive salary (based on experience)

Health insurance coverage (medical, dental, vision options available)

Paid Time Off (PTO)

Accrual-based vacation

Paid sick leave

Paid holidays

Team lunches provided in-office

Employee product discounts

Growth and leadership opportunities within a scaling brand

Opportunity to shape a fast-growing premium consumer brand from the ground up

Why This Role Matters This role is critical to how ManuKind shows up in the world. You will shape not just what we post, but how parents experience and trust our brand — online and offline.

If you believe brands should feel human, intentional, and community-driven, we would love to meet you.

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