GTM & GA4 Analytics Specialist — Drive Data Growth
SUNDAY NATURAL, New Bremen, Ohio, United States
Your role
You will support the measurement of user behavior and E-Commerce data on our websites and possible future app(s). For this, you will help continuously evolve the client- and server-side Google Tag Manager setup, including the usage of accompanying features in Google Cloud, as well as improving the GA4 setup. The position centers around supporting to set up the best possible tracking to provide high-quality data to be used in our marketing channels, for website optimization, and in BI reporting to facilitate further business growth. You will be animportant contributor to the company's website data setup for our 10+ country domainstogether with our Senior Tracking Specialist.
Continuously improve the quality and quantity of measured data in GTM and GA 4 Support implementing data quality monitoring measures and creating suitable reports with Looker Studio Participate in shaping our measurement strategy to meet marketing and business needs Take over parts of the maintenance of Google Tag Manager and Google Analytics Educate stakeholders about the features and limitations of our tracking setup Continuously monitor new developments in the digital analytics ecosphere Collaborate closely with our marketing and data teams to solve business questions, create synergies, and drive business growth through data Support marketing teams with requests
Your profile
At least 1 year of in-depth experience with Google Tag Manager and Google Analytics 4; App tracking is a bonus Demonstrated success in the development of tracking setups Experience with setting up Server-Side GTM in a multi-domain setup You are accustomed to the tracking needs of paid channels such as Google Ads, Meta Ads, and others Basic knowledge inSQL, CSS, and JSis a plus Strong focus on structured approaches, documentation, and organizing maintenance and monitoring of data quality High interest in closely collaborating with Data and Marketing Teams Talent to explain technical concepts to non-technical audiences An interest in how AI will augment work in data measurement and digital analytics is a plus
What we offer
An appealing discount on all of our products – from essential oils to vitamins & nutrients We offer 28 days of paid time off per year plus up to 5 days off between Christmas and New Year's (pro rata), provided Sunday Natural is closed for company holidays during this time The Urban Sports Club membership and either Swapfiets bike rental or a subsidy for the Deutschlandticket We believe great things happen when we meet in person, which is why we embrace a hybrid model with one home office day per week – up to two depending on the area you are working in – and up to two weeks per year working from abroad Receive various discounts of up to more than 50 percent on attractive brands such as Flaconi, Bosch, Apple or Expedia You will be given real ownership and plenty of room for new initiatives, as well as the opportunity to contribute your expertise and implement your great ideas Inviting office spaces with access to plenty of organic teas and superfoods from around the world We like to celebrate each other! Regular tea & office parties, Christmas and summer feasts and various influencer events such as Women's Day Apply with your CV and cover letter. #J-18808-Ljbffr
You will support the measurement of user behavior and E-Commerce data on our websites and possible future app(s). For this, you will help continuously evolve the client- and server-side Google Tag Manager setup, including the usage of accompanying features in Google Cloud, as well as improving the GA4 setup. The position centers around supporting to set up the best possible tracking to provide high-quality data to be used in our marketing channels, for website optimization, and in BI reporting to facilitate further business growth. You will be animportant contributor to the company's website data setup for our 10+ country domainstogether with our Senior Tracking Specialist.
Continuously improve the quality and quantity of measured data in GTM and GA 4 Support implementing data quality monitoring measures and creating suitable reports with Looker Studio Participate in shaping our measurement strategy to meet marketing and business needs Take over parts of the maintenance of Google Tag Manager and Google Analytics Educate stakeholders about the features and limitations of our tracking setup Continuously monitor new developments in the digital analytics ecosphere Collaborate closely with our marketing and data teams to solve business questions, create synergies, and drive business growth through data Support marketing teams with requests
Your profile
At least 1 year of in-depth experience with Google Tag Manager and Google Analytics 4; App tracking is a bonus Demonstrated success in the development of tracking setups Experience with setting up Server-Side GTM in a multi-domain setup You are accustomed to the tracking needs of paid channels such as Google Ads, Meta Ads, and others Basic knowledge inSQL, CSS, and JSis a plus Strong focus on structured approaches, documentation, and organizing maintenance and monitoring of data quality High interest in closely collaborating with Data and Marketing Teams Talent to explain technical concepts to non-technical audiences An interest in how AI will augment work in data measurement and digital analytics is a plus
What we offer
An appealing discount on all of our products – from essential oils to vitamins & nutrients We offer 28 days of paid time off per year plus up to 5 days off between Christmas and New Year's (pro rata), provided Sunday Natural is closed for company holidays during this time The Urban Sports Club membership and either Swapfiets bike rental or a subsidy for the Deutschlandticket We believe great things happen when we meet in person, which is why we embrace a hybrid model with one home office day per week – up to two depending on the area you are working in – and up to two weeks per year working from abroad Receive various discounts of up to more than 50 percent on attractive brands such as Flaconi, Bosch, Apple or Expedia You will be given real ownership and plenty of room for new initiatives, as well as the opportunity to contribute your expertise and implement your great ideas Inviting office spaces with access to plenty of organic teas and superfoods from around the world We like to celebrate each other! Regular tea & office parties, Christmas and summer feasts and various influencer events such as Women's Day Apply with your CV and cover letter. #J-18808-Ljbffr