Brand Identity Designer
MELLOW WATER, Washington, District of Columbia, United States
Overview
Job Title: Brand Identity Designer for Premium Functional Beverage Brand (Logo + Brand Foundation) Location: Remote Job Type: Freelance / Contract Budget: $1,500–$3,000 (Phase 1) Company: Mello About Mello We’re building a brand designed to endure. Mello is a premium functional beverage positioned at the intersection of wellness, lifestyle, and modern luxury. Our goal is to create a brand that feels confident, refined, and instantly recognizable — understated, elevated, and timeless. We are seeking a talented Brand Identity Designer to define the visual foundation of the company as we prepare for launch. This is an opportunity to shape a brand at its inception, with strong potential for ongoing collaboration as we scale.
Phase 1 Scope
Primary logo and alternate logo marks Foundational brand identity system (typography, hierarchy, visual language) Brand direction for packaging and bottle application Clean, minimal WordPress landing page design and setup Visual direction to ensure consistency across digital channels The focus is clarity, restraint, and confidence — not complexity.
Brand Vision
We admire brands that feel: Confident without being loud Premium yet accessible We are inspired by modern wellness, luxury, and contemporary beverage brands that understand the power of simplicity.
Ideal Designer
Strong portfolio demonstrating refined, modern brand identity work Exceptional typography and layout instincts Experience in beverage, wellness, fashion, or lifestyle brands strongly preferred Proficiency in WordPress Ability to translate abstract positioning into simple, powerful visual systems Thoughtful, detail-oriented, and professional We value designers who understand restraint and intentionality.
Budget
Total Phase 1 project budget: $1,500–$3,000, depending on experience and portfolio strength. This is the first phase of a larger brand build, with opportunity for continued collaboration across packaging, product extensions, and digital expansion.
To Apply
2–3 brand identity projects you are most proud of Any relevant beverage or lifestyle brand work Brief introduction and your approach to brand identity We are looking for a designer who cares deeply about their craft and wants to help build something meaningful from the ground up.
#J-18808-Ljbffr
Job Title: Brand Identity Designer for Premium Functional Beverage Brand (Logo + Brand Foundation) Location: Remote Job Type: Freelance / Contract Budget: $1,500–$3,000 (Phase 1) Company: Mello About Mello We’re building a brand designed to endure. Mello is a premium functional beverage positioned at the intersection of wellness, lifestyle, and modern luxury. Our goal is to create a brand that feels confident, refined, and instantly recognizable — understated, elevated, and timeless. We are seeking a talented Brand Identity Designer to define the visual foundation of the company as we prepare for launch. This is an opportunity to shape a brand at its inception, with strong potential for ongoing collaboration as we scale.
Phase 1 Scope
Primary logo and alternate logo marks Foundational brand identity system (typography, hierarchy, visual language) Brand direction for packaging and bottle application Clean, minimal WordPress landing page design and setup Visual direction to ensure consistency across digital channels The focus is clarity, restraint, and confidence — not complexity.
Brand Vision
We admire brands that feel: Confident without being loud Premium yet accessible We are inspired by modern wellness, luxury, and contemporary beverage brands that understand the power of simplicity.
Ideal Designer
Strong portfolio demonstrating refined, modern brand identity work Exceptional typography and layout instincts Experience in beverage, wellness, fashion, or lifestyle brands strongly preferred Proficiency in WordPress Ability to translate abstract positioning into simple, powerful visual systems Thoughtful, detail-oriented, and professional We value designers who understand restraint and intentionality.
Budget
Total Phase 1 project budget: $1,500–$3,000, depending on experience and portfolio strength. This is the first phase of a larger brand build, with opportunity for continued collaboration across packaging, product extensions, and digital expansion.
To Apply
2–3 brand identity projects you are most proud of Any relevant beverage or lifestyle brand work Brief introduction and your approach to brand identity We are looking for a designer who cares deeply about their craft and wants to help build something meaningful from the ground up.
#J-18808-Ljbffr